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Lamborghini reveals Aventador Nazionale in Beijing

Special editions have proven themselves a great way for high-end automakers to get a little bit more for their wares, but they appear to be gradually being taken over by personalization programs that allow customers to order their exotic new wheels just as they want them. After all, what's the point in ordering a special color scheme someone else has chosen when you can choose it yourself, with special wheels and interior upholstery to match?
Lamborghini has just such a program. It's called Ad Personam, and like the customization catalogs offered by other automakers, it allows its clients to specify any range of stylistic parameters to suit their own taste. To showcase the program, Lamborghini brought a customized Aventador to the Beijing Motor Show. Called the Nazionale edition, it's got a white paintjob with tricolore racing stripes up the hood, anthracite wheels, and a blue leather interior.
It's similar to the Gallardo Tricolore that rolled out of Sant'Agata three years ago - the kind of treatment we'd otherwise call a special edition, but despite carrying a different name, it just goes to show the possibilities Lamborghini offers it customers. For the right price, of course.

Runway Rumble: Nissan GT-R, Ducati 1098 and Lamborghini Reventon Roadster battle it out

One 2.5-mile runway, three different ways to take off: a Ducati 1098, a tuned Nissan GT-R with 580 horsepower and a launch control upgrade, and a Lamborghini Reventon Roadster. You'd naturally expect the Ducati to assert it's lightweight, high-horsepower authority in these matters, but with more than two miles to run, the ride that gets the jump at the line isn't always the one that gets the win.
That comes in especially handy for the Lamborghini, which suffers from a bad start in the first race and just looks plain ordinary in the second, until it finds redemption. You can see how it all goes down in the video below.

Drive like Mario Andretti: His '84 Lamborghini Countach is for sale

Mario Andretti is, arguably, the name most synonymous with “racing driver.” There are good reasons why: He has won the Indy 500 (1969) and the Daytona 500 (1967). HeÂ’s a four-time IndyCar champion and all-time IndyCar lap leader. He is also the last American to be Formula One world champion, in 1978 (Andretti emigrated from Italy to the United States when he was 15). The extraordinary length of his career is emphasized by the fact that he is the only racer to be named driver of the year in three different decades: 1967, 1978 and 1984. Perhaps it was in celebration of that third time that Andretti treated himself to a new Lamborghini, this Â’84 Countach S. Now someone else is gets the chance to own it. ItÂ’s for sale at Motorcar Gallery, in Fort Lauderdale, Florida, with an asking price of $499K. The livery of this Â’84 Countach 5000 S reflects AndrettiÂ’s Italian heritage in its classic red-over-tan color scheme, a contrast to the Bolivian-marching-powder white that was so emblematic of Â’80s Countachs. Subtle custom touches include pinstriping that integrates the Mario Andretti logo, and logos on the outside mirrors as well. The V12 engine pumps out 371 horsepower and is paired with a five-speed manual with a gated shifter. The selling dealer states that the car has been treated to an engine-out mechanical refurbishment, and the odometer shows just 17k miles. Despite the low miles, we imagine Andretti liked this car well enough — he ended up owning a string of Lamborghinis, reportedly including an Â’89 Countach, a Â’91 Diablo, a Murcielago and an Aventador S. The pairing of a fast driver and fast cars is a natural one, it seems. Featured Gallery Mario Andretti's Lamborghini Countach View 14 Photos Celebrities Lamborghini Crossover