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Lamborghini CEO says Urus headed to production

It's only a matter of time before Lamborghini is cleared to start producing the Urus sport utility vehicle, and, according to CEO Stephan Winkelmann, that time is expected to be soon, The Detroit News reports.
"We're going low profile now," Winkelmann says. "I can't tell you much on details now, but when we get close to the launch, we will have more." The CEO reportedly said earlier this year that the Urus would start production in 2017, which was backed up by earlier statements made by parent company Audi's CEO, Rupert Stadler, who told Autocar, "Lamborghini has to do it. Because of the need to dovetail into production cycles, we should see the Urus in 2017."
Lamborghini delayed production of the Urus a year ago due to Europe's economic climate while continuing to develop the SUV. But since then China, one of Lamborghini's largest emerging markets, has exhibited a slowdown of high-end luxury item purchases. Winkelmann now reportedly says the biggest opportunities are in "Japan, the Middle East and especially the US."

Lamborghini Aventador SV Roadster spied testing undisguised

Lamborghini typically does more versions of its V10 models than it does with its V12s. Just look at how many model variants the Gallardo spun off over its many years of production, compared to the few the Murcielago did. But with both now retired, and the Aventador on the market longer than the Huracan, it's the larger of the two that's beefing up the Raging Bull's product portfolio. We're looking at and referring to the upcoming Aventador SV Roadster. Lambo has already confirmed that the Superveloce Roadster was in the works, and we even saw a heavily camouflaged prototype undergoing testing near the Arctic Circle. But this time it's completely undisguised, without a shred of camouflage to keep it from our prying eyes. It isn't hard to guess at the technical details here, since it combines the best attributes of two existing versions: namely the LP 700-4 Roadster and the LP 750-4 Superveloce. So look for a 6.5-liter V12 channeling 740 horsepower to all four wheels through the company's proprietary seven-speed ISR transmission, just like the SV coupe. It'll be a bit heavier with its removable carbon-fiber roof panel and the requisite extra bracing, but it's doubtful the slight weight penalty will actually translate to any substantial drop in performance. Noticeably absent, however, is the big rear wing that adorns the back of the SV coupe. We'll have to hold tight to find out if the production version will get the spoiler or not, and there's little precedent to go by here since Lambo has never really offered a convertible Superveloce before. With the wing or without, the Lamborghini Aventador LP 750-4 Superveloce Roadster will likely debut at the Frankfurt Motor Show come September, with production already confirmed to be limited to 500 units – or 100 less than the existing coupe that's already sold out.

Lamborghini Urus gets the green light for production [UPDATE]

UPDATE: We've gotten the official press release from Lamborghini, which you can read below. In it, company president Stephan Winkelmann does say that the new vehicle will be built in Sant'Agata Bolognese in a move to demonstrate "our commitment to safeguarding the values of 'Made in Italy' worldwide." It's been a long time coming, but the official word has finally come down: Lamborghini is going to build the Urus. The Italian automaker first gave us a sneak peak at the crossover concept in New York, before revealing the Urus in concept form at the Beijing Motor Show back in 2012. And we had a chance to catch up with it again in Monterey that summer. That's a lot of buildup. Ever since, Lambo has been toying with putting it into production as its third model line, alongside the existing Huracan and Aventador two-door supercars. All it's been waiting for is the go-ahead from parent Volkswagen, which it has now received. Autoblog received confirmation from a spokesman at Lamborghini of the Urus' production approval, with official details to be announced within the next few hours. Word has it that the high-riding Raging Bull will hit showrooms in 2018, but watch this space for more details as we find them. The Urus (or whatever it's ultimately called) will join a burgeoning market for high-end crossovers, alongside the likes of the Bentley Bentayga, Jaguar F-Pace, Aston Martin DBX and Maserati Levante. Unlike those forays, however, Lamborghini's will not be its first SUV. That honor will forever belong to the LM002, nicknamed the "Rambo Lambo" that came out just before the original Hummer and was powered by the Countach's V12 engine. Just what will power Sant'Agata's new crossover remains to be seen. However the signs have been pointing towards it at least being offered with the company's first hybrid powertrain, as previewed in the Asterion concept from Paris. With substantial incentives being offered by the Italian government, it is expected to be built in Italy – or at least assembled there. Much of the production work is likely to be carried out in Slovakia where the Audi Q7, Volkswagen Touareg and Porsche Cayenne (with which the Urus is destined to share its underpinnings) are made. Scroll down to read the official announcement.