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Lamborghini profiled on 60 Minutes for 50th anniversary

Even though we (meaning car enthusiasts as a whole) don't spend our days driving Lamborghinis, they're somehow a familiar, known quantity. We know we'll be wowed by a Lambo, and we have a pretty fair idea of what the sound and acceleration feel like. We know a Lamborghini is going to be wildly expensive, hopelessly impractical and eye-wateringly thirsty, but the charm that comes with the badge outweighs everything else.
We also recognize that we, as enthusiasts, are in the minority, and that the average joe is likely to be far more blown away by a Raging Bull than the average gearhead. That's what makes this an entertaining video. 60 Minutes explored Lamborghini right in the midst of its fiftieth anniversary, testing a Gallardo at Imola, tearing across the roads of Italy in an Aventador and exploring the Sant'Agata factory where all the magic happens. It's a bit of a long video, but it's a really fascinating look at how the mainstream views something extreme. Take a look below for the full, 12-minute clip.

Mansory turns the Lamborghini Urus into a coupe you'll either love or hate

German tuner Mansory is known globally for putting controversial-looking body kits on high-end cars like the Maserati MC20. The company's first build of 2023 goes much further: called Venatus Coupe EVO C, it's a Lamborghini Urus that has been transformed into a coupe. Lamborghini doesn't offer a two-door version of the Urus, the popular SUV is exclusively offered with four doors, so a substantial amount of time and effort went into completing the transformation. Mansory started by removing the four doors and shifting the b-pillars back by nearly eight inches. It then extended the front doors, widened the quarter panels, and, of course, fitted a full body kit that includes a redesigned front bumper with numerous vents and a splitter, side skirts, not one but two rear spoilers, plus a massive diffuser, among other add-ons.  Why bother? Well, the company notes that it has received several requests for a two-door Urus in the past couple of years. Nearly every part of the cabin has been redesigned to some extent. The first Venatus Coupe EVO C features specific trim, blue leather upholstery, leather-upholstered floor mats, and ambient lighting integrated into the headliner. The ignition button has been relocated to the headliner as well (it's on the center console in the regular-production Urus) and the front seats now tilt forward to provide easy access to the individual rear seats separated by a center console. The word "Coupe" is embroidered into the four seatbacks, lest you forget what you're in. The modifications don't end there. Pop the hood and you'll spot an evolution of the 4.0-liter, twin-turbocharged V8 that powers the standard Urus. It has been tuned to develop 900 horsepower and 811 pound-feet of torque in this application. In comparison, the stock Urus S and the Urus Performante are both rated at 657 horsepower and 627 pound-feet of torque. The eight-cylinder spins the four wheels via an eight-speed automatic transmission linked to shift paddles. Mansory quotes a zero-to-62-mph time of 2.9 seconds and a top speed of 207 mph. Pricing hasn't been announced, but it's of little interest to someone in the market for a heavily-modified Lamborghini Urus. For context, the Urus carries a base price of about $230,000. Mansory notes that this is the first of eight Urus coupes it plans to build in the coming years. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Lamborghini explains the challenges of putting Alexa in a 640-hp coupe

LAS VEGAS — Lamborghini and Amazon will continue their collaboration in a bid to bring an ever-greater degree of connectivity to the supercar segment, the Italian firm told Autoblog on the sidelines of CES 2020. Now that Alexa technology is available in the Huracan Evo, making it available across the rest of the range is relatively straightforward. Maurizio Reggiani, Lamborghini's research and development boss, explained adding voice recognition technology to a car like the 640-horsepower Huracan was easier said than done. "We had to split voice from the engine's sound, especially when the car is in Corsa [mode]. Alexa's engineering team spent a long time in Sant'Agata," he explained. Making the engine quieter so owners can pre-heat their oven while driving wasn't an option. The Huracan Evo released in 2019 is equipped with a relatively new, touchscreen-based infotainment system developed entirely in-house, so it was the ideal starting point. It was also one of the most challenging use cases for the engineering team, and not just because its two-seater cabin is small and noisy in the best possible way. "The V10's frequency is unique. If you take the V12 [in the Aventador S], it's much more regular. The V10's high frequency is one of the most difficult sources of sound to manage," Reggiani said. He stopped short of confirming when Lamborghini's other models will receive Amazon Alexa, though we wouldn't wait for the option to appear on the Aventador S because the model is at the end of its career, and its replacement — which will receive hybrid power — is right around the corner. Reggiani assured us adding Alexa to the Urus would be "much, much, much simpler," partly because its cabin is far quieter than the Huracan's. Why bother with technology when Lamborghini built its reputation mega horsepower? The answer is simple: Buyer demand. "We need to speak the same language as our new, younger customers," Reggiani said. "They want to ask, and to have. The car must be able to satisfy this kind of request."