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Lamborghini launches Polo Storico heritage division

Lamborghini has always been more forward-looking than it has been focused on its past, but it has still left an undeniable wake of historically noteworthy and highly collectable classics. To tend to them, the company has launched Lamborghini Polo Storico. Sant'Agata's heritage division brings with it new initiatives and consolidates several existing operations under one roof. For starters, the new department will be responsible for the Archivio Storico Lamborghini, a historical archive detailing the company's past models as well as materials and techniques employed in their construction – all of which is being digitized for the first time. Polo Storico will also stockpile original parts and (if necessary) reproduce them from the original blueprints. The services will extend to offering customers the chance to have their classic Lambos restored by experts at the factory using original parts, and even have the vehicle's authenticity certified by a technical committee. Of course Lamborghini isn't the first European automaker to offer such comprehensive services for its historic models. Arch-rival Ferrari launched its Classiche department several years ago, and more recently Land Rover opened a similar operation of its own. These developments underline an increasing emphasis that automakers have been putting on their own heritage and the preservation of their history in the metal. Related Video: Lamborghini relaunches Restoration Center: "Lamborghini Polo Storico" provides unique knowledge and guaranteed authenticity for classic Lamborghini cars Sant'Agata Bolognese, 16. Aprile, 2015 – Automobili Lamborghini is relaunching its restoration center under the name of Lamborghini Polo Storico. The new department includes the brand's historical archives, the vehicle restoration center, vehicle certification, and guarantees the availability of numerous genuine spare parts for all historical Lamborghini models. With its new Polo Storico, Automobili Lamborghini emphasizes the importance of preserving its broad heritage and unique knowledge. A big part of this new formula is the Archivio Storico Lamborghini. This historical archive includes the documentation of historical Lamborghini car models, as well as technical schemes, body colors, leathers, images and several publications ever made by the company.

2013 Lamborghini Aventador LP720-4 50 Anniversario is indeed worth celebrating

Here is the Giallo Maggio candle that carries the flame of Lamborghini's 50th anniversary: the
Aventador LP720-4 50 Anniversario Edition. There will be just 100 of them produced, each one in the buttery hue that has been the most popular color among the Lamborghini palette since the Miura arrived in 1966.
This limited-edition Aventador gets 20 more horsepower than the standard car for a total of 720 horses, and there's a new aerodynamics package to keep all of them planted on the ground. Inside, there's new leather in colors tied to the Bolognese home of Lamborghini: Terra Emilia brown or Giallo Quercus yellow, and black. A new diamond type of stitching also sets it apart from any other Aventador out there.

Lamborghini debuting limited-edition hypercar soon?

Rumor, anonymous sources, and Internet probing point to Lamborghini preparing a new limited-edition hypercar in the vein of the Centenario, Veneno, and Sesto Elemento. At the Frankfurt Motor Show last year, the carmaker's head of R&D told Car Advice, "Soon we will present to our most important customers a new version of what we call a one-off." The Supercar Blog reports Lamborghini did just that a few weeks ago at a private event in Italy. An anonymous source said the vehicle is codenamed LB48H, and looks like the 2017 Terzo Millennio concept. Assuming all of this is true, whatever's coming won't be a genuine one-off. Remember, the Sant' Agata brand made 40 Centenarios, four Venenos, and 20 Sesto Elementos. The only true one-off for recent sale was the 2012 Aventador J. According to The Supercar Blog, Lamborghini will make 63 of this newest revelation. We checked the production runs for every Lamborghini, no previous model got exactly 63 units. But the company started production in 1963 with the 350 GTV. The same way the Centenario referenced the 100th anniversary of Feruccio Lamborghini's birth, the LB48H could celebrate the company's beginnings in the second millennium — a natural tie-in with the Terzo Millennio (Third Millennium) inspiration. The name, and an Instagram post, bolster suspicions. Lamborghini's already said the next-gen Aventador due in 2020 and Huracan due in 2022 will get naturally-aspirated engines with hybrid power. We also know alphanumeric Lamborghini vehicle names identify aspects of the car. In the hybrid Asterion LPI 910-4 concept from 2014, the LP stood for longintudinale posteriore, as with current production models, the I stood for the Italian word for hybrid, Ibrido, the 910 for the horsepower. With the LB48H, we take the the L we know, we'll take the H for Hybrid. So what do the B and 48 represent? On June 18, Miguel Costa, who appears to head Lamborghini's Lisbon, Portugal dealership, published an Instagram post that said, "We made it possible! Soon!" For hashtags, he wrote, #masterpiece, #lamborghini, #lamborghinilisboa, and #lb48h. The #masterpiece and #lb48h hashtags soon disappeared from the post. When Jalopnik asked Lamborghini about the situation, the automaker said, "We are not confirming this." The Italian automaker uses these specials to preview design and technology elements headed for the range; the Centenario introduced rear-wheel steering that made its way to the Aventador S, for instance.