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Lamborghini caps 2020 production at 8,000 to preserve cachet, resale values

Lamborghini chairman and CEO Stefano Domenicali told Car Advice that the Sant'Agata Bolognese automaker will cap production at 8,000 cars in 2020. Even though the cap doesn't take effect for a year, it has caught us by surprise — we didn't realize just how well Lamborghini is doing. In 2010, Lamborghini sold 1,302 cars worldwide, while its rival in Modena sold 6,461 units. Last year, Lamborghini broke all of its records on the way to a 51 percent sales increase and 5,750 cars delivered. The cap maintains two post-sale hallmarks required to fuel Lamborghini's new-car sales: exclusivity and resale values. Ferrari has led the way with public declarations of voluntary caps to maintain brand cachet, and Lamborghini's happy to shadow that leader. Domenicali, an ex-Ferrari man, didn't miss an opportunity to put the running bull's nose ahead of the prancing horse's in his comments, though. He told the Australian publication, "I can also say that for us, Ferrari has always been a reference ... as well as others in the super sports car segment, but we have already achieved higher residual values for our cars, especially with some of our older models." The boss marked out half the 2020 allotment for the Urus, two-thirds of the remainder for the Huracan, and the rest for the Aventador. We expect any 2020 cap to apply only to 2020, though. If Lamborghini can hustle a 40 percent increase in deliveries this year — 2,300 more units, and that's not outside the realm of possibility since this is the first full year of Urus sales — then in 2019 the carmaker will exceed the 2020 cap by 50 units. In such case, shrinking supply next year would help sustain the lather of acolytes, as well as copy another page from Ferrari's handbook. In 2013, then-Ferrari CEO Luca Montezemolo held production to under 7,000 units, after building 7,318 cars in 2012. In 2014, then-Ferrari CEO Sergio Marchionne said he'd stick to the "willful and intended" 7,000-unit cap. But when Ferrari announces its 2018 results soon, we expect uncapped shipments to exceed 9,000 units. Other upward pressures on Lamborghini's sales would be the success of the Huracan GT3 EVO, which won the GTD class in the weekend's Rolex 24 at Daytona, a year after the Huracan GT3 won in 2018. Lamborghini Squadra Corse has built more than 200 customer racers, and no one would rule out a few more orders phoned in on Monday.

Lamborghini unveils customer-commissioned one-off SC20 barchetta

Lamborghini unveiled the mysterious roof-less supercar it has been testing on and off the track for the past few months. Called SC20, it's a one-of-a-kind model positioned at the intersection of road cars and track cars. Developed by Squadra Corse, the firm's in-house racing division, the SC20 was built at the request of a customer who eagerly participated in nearly every step of the design process. Lamborghini explained the project's goal was to transfer some of the lessons it learned on the track (notably those related to aerodynamic technology) to a street-legal car that falls in line with its current design language without copying an existing model. Mitja Borkert, the head of the company's design department, cited the Diablo VT Roadster, the Aventador J, the Veneno Roadster, and the Concept S as sources of inspiration. Up front, the SC20 is less angular than the Aventador S, though it's still immediately recognizable as a member of the Lamborghini family, and its vents are modeled after the Huracan Evo GT3's. Out back, the rear lights are reminiscent of the ones fitted to the Sian, but the fascia wears a markedly more aggressive design that incorporates a sizable wing with three positions called low, medium and high load, respectively, a deep diffuser and vents that let hot air escape the engine bay. Viewed from the side, the SC20 is characterized by the complete lack of a windshield, a layout which provides an unobstructed view of the Alcantara upholstery on the dashboard and of the carbon fiber panel that covers the digital instrument cluster. All told, the SC20 is much closer to a barchetta than to a conventional convertible. Bare carbon fiber on the dashboard, the firewall, the door panels and the center console hints at the SC20's lightweight construction. Lamborghini used the composite material to make the seat shells, too, and it machined the door handles out of solid aluminum. The center console houses a slanted touchscreen which displays the infotainment software that the Italian company developed in-house and released on the Huracan Evo. Although the Aventador's replacement will go hybrid, the SC20 eschews electrification. It's powered by a naturally-aspirated 6.5-liter V12 which produces 770 horsepower at 8,500 rpm and 531 pound-feet of torque at 6,750 rpm. It spins the four wheels via an Independent Shifting Rod (ISR) seven-speed automatic transmission linked to a pair of shift paddles and a central electronic differential.

Latest Forza Motorsport 5 car pack leaves us scratching our head (in a good way) [w/video]

As we scrolled down the roster of the latest car pack for Forza Motorsport 5, the Hot Wheels Car Pack, our expression became bemused over the strange mix of vehicles that we now have at our disposal. This is quite unlike any of the other sets of DLC Turn 10 Studios has offered. Sure, there are the typical headliner cars – the Lamborghini Veneno and 2015 Audi S3 – that will appeal to the mainstream racing fan or auto enthusiast. But this latest car pack is so jammed full of nuggets of automotive weirdness that it's hard not to get excited. The Hot Wheels pack has no shortage of racers, with a particular focus on historical offerings. A 1939 Auto Union Type D covers the pre-war era of Formula One, while a 1967 Lotus 49 and a 1952 Ferrari 375 represent post-war racing. For a modern twist, a Mazda USF2000 car slots in below the Indy Lights car from the Nurburgring booster pack. From here, things get vintage and weird. There are a pair of delightfully offbeat coupes, in the form of a 1974 Toyota Celica GT and a 1973 Ford XB Falcon GT (here's hoping we get a vintage Holden Monaro in the future). Those two are joined by a 1956 Ford F-100, which your author already plans on converting into a dragster with vinyl flames down the side (because that's what all vintage pickups should be). The new ride we're most excited about, though, is the 1983 GMC Vandura G-1500. Yes, that's the van from The A-Team, and we're sure it will prove to be an excellent canvas for the artists of FM5 to cover with airbrushed, fire-breathing unicorns and mystical, gray-haired wizards (or just poorly painted letters that read "Free Candy"). This latest car pack is the final monthly car pack for FM5, although Turn 10 is quick to point out that while the monthly updates are over, there will still be new batches of cars made available to gamers. As for the Hot Wheels pack, it's available now on Xbox Live for $9.99. Scroll down for the press release from Turn 10 Studios, as well as a video of the newest additions to Forza Motorsport 5's vehicle roster. Forza Motorsport 5 Hot Wheels Car Pack Now Available Turn 10 Studios is bringing the Hot Wheels® Car Pack to "Forza Motorsport 5," available for download today. The pack features a collection of vehicles built from the ground up for the new generation that car fans can collect and customize while putting their virtual driving skills to the test.