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A dealer made a 'Urus' out of an Audi Q7 to get people excited for Lambo's SUV

Fake news seems to be catching on. In an attempt to drum up some interest in the upcoming Lamborghini Urus (the Italian SUV that hasn't been unveiled yet) the Lamborghini dealer in Nurnberg, Germany, created a Lambo-badged promotional vehicle. It seems it has fooled at least a few folks, with several outlets reporting on it as if it's a Lamborghini prototype. Of course, it's not. What you're looking at is an Audi Q7 with a camouflage wrap that includes a Lamborghini-script logo across the back and a promotional message on the side, which reads: "Der Urus kommt / Lamborghini Nurnberg." Thanks to one semester of German, we can tell you that first part means "The Urus is coming." Note, that's "is coming," not "is here." There's also something that kind of resembles a scoop on the front fender. It's also fake. It's not uncommon for automakers to put a cryptic message on the side of a test car, often with swirly camo, but this takes the idea a step further since it's not the actual car underneath. That said, the production Urus, whenever it arrives, is expected to share the Audi Q7's MLB 2 platform. So it sort of works. Kind of. Related Video: Image Credit: CarPix Audi Lamborghini Crossover SUV Luxury Performance confirmed

Lamborghini's next limited-edition experimental supercar coming soon

Lamborghini plans to release a very limited-edition supercar, which is at the time of writing still unnamed. As the company's R&D director Maurizio Reggiani said to CarAdvice in an interview, "Soon we will present to our most important customers a new version of what we call a one-off." By "one-off," Reggiani says the company means a short run of experimental cars created to showcase a new design direction and to introduce new technology, like the Lamborghini Centenario did. Call the resulting supercar a sellable concept car, if you will. In the Centenario, Lamborghini brought out rear-wheel steering. The new car would show the design direction of the Aventador's eventual replacement. What's more, Reggiani expects the upcoming car to be sold out by the time it is announced, just as the Reventon and its roadster version, the Veneno and the Sesto Elemento did. " We will announce it with our loyal customers that wait for this, we don't need to do more, we arrive at the motor show and the production is already sold out." CarAdvice deduces that the new car will be announced at the Geneva Motor Show next March, where Lamborghini will also show the new Urus – which will break cover in December. It will be a plug-in hybrid with a twin-turbo V8 engine. When Reggiani discussed the Urus with Autocar in December, he said that Lamborghini will keep turbocharging out of its supercars; the Urus needs the grunt that turbos provide, but the supercars will need the responsiveness of a naturally aspirated engine. Whether the "one-off" series car will still be naturally aspirated remains to be seen.Related Video:

Get a closer look at the 830-horsepower Lamborghini SCV12 track car

Lamborghini has just released a set of photos and video of its upcoming SCV12 hypercar, giving us a clearer look. The track-only machine does look similarly sized to the Aventador, but it apparently doesn't share much with the road car. The closest relation is has to the Aventador is the use of a naturally aspirated V12 engine. But this one is the most-powerful naturally aspirated V12 ever built by Lamborghini. It makes 830 horsepower, and that's partly made possible by the car's aerodynamics and intake manifold. The car features a huge roof intake scoop, and the hood has several vents that channel air to the scoop. At speed, these components create a supercharging effect, pushing more air into the engine than what it would pull in naturally. The engine is connected to a six-speed sequential transmission and powers only the rear wheels. Previous reports have mentioned the SCV12 will get a trick limited-slip differential. The SCV12's chassis and aerodynamics have other impressive details. The car produces more downforce than a GT3-class race car thanks to its huge custom carbon fiber rear wing and array of dive planes and splitters. Lamborghini says the SCV12 uses a unique carbon fiber chassis that uses other components such as transmission as structural members. The rear pushrod suspension is actually partly connected to the transmission. The SCV12 also features magnesium wheels wrapped in slick Pirelli tires specific to the Lamborghini. Besides the car, buyers of the SCV12 will also get to participate in a variety of driving programs and famous racetracks and get coaching from five-time Le Mans winner Emanuele Pirro. Technical support will be provided by Squadra Corse. Details such as pricing and number of units have yet to be revealed, but we won't have long to wait as Lamborghini will unveil the car later this summer. We wouldn't be surprised if the car costs well into the seven-figure range. Previous reports have suggested only 40 will be built. Related Video: