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Lamborghini launches Polo Storico heritage division

Lamborghini has always been more forward-looking than it has been focused on its past, but it has still left an undeniable wake of historically noteworthy and highly collectable classics. To tend to them, the company has launched Lamborghini Polo Storico. Sant'Agata's heritage division brings with it new initiatives and consolidates several existing operations under one roof. For starters, the new department will be responsible for the Archivio Storico Lamborghini, a historical archive detailing the company's past models as well as materials and techniques employed in their construction – all of which is being digitized for the first time. Polo Storico will also stockpile original parts and (if necessary) reproduce them from the original blueprints. The services will extend to offering customers the chance to have their classic Lambos restored by experts at the factory using original parts, and even have the vehicle's authenticity certified by a technical committee. Of course Lamborghini isn't the first European automaker to offer such comprehensive services for its historic models. Arch-rival Ferrari launched its Classiche department several years ago, and more recently Land Rover opened a similar operation of its own. These developments underline an increasing emphasis that automakers have been putting on their own heritage and the preservation of their history in the metal. Related Video: Lamborghini relaunches Restoration Center: "Lamborghini Polo Storico" provides unique knowledge and guaranteed authenticity for classic Lamborghini cars Sant'Agata Bolognese, 16. Aprile, 2015 – Automobili Lamborghini is relaunching its restoration center under the name of Lamborghini Polo Storico. The new department includes the brand's historical archives, the vehicle restoration center, vehicle certification, and guarantees the availability of numerous genuine spare parts for all historical Lamborghini models. With its new Polo Storico, Automobili Lamborghini emphasizes the importance of preserving its broad heritage and unique knowledge. A big part of this new formula is the Archivio Storico Lamborghini. This historical archive includes the documentation of historical Lamborghini car models, as well as technical schemes, body colors, leathers, images and several publications ever made by the company.

Lamborghini goes from carbon fiber to carbon neutral [w/video]

Draw up a list in your mind of automakers striving to "save the environment," and you might be forgiven for not ranking Lamborghini very high on impressions alone. After all, it only makes supercars with double-digit cylinder counts, displacing over 5.0 liters, and producing in excess of 600 horsepower. Hardly what you'd characterize as "green" modes of transportation, then. And though it recently showed a hybrid sports car concept, it has opted next to build an SUV instead. However the Raging Bull marque is out to rehabilitate its image by changing the reality of its carbon footprint. It's just not about to do so by watering down the supercars for which it is known. "We are not here to please a single customer. We are here to pass this territory unharmed to the next generation." – Lamborghini CEO, Stephan Winkelmann This week the Italian automaker officially opened its new Trigeneration Plant – which is not, lest you think otherwise, an assembly facility spanning multiple eras of production. It's a new power plant, built on the site of the company's headquarters in Sant'Agata Bolognese, that will generate its electricity, heating, and cooling, all from the same source of natural gas. The plant has an installed (potential) capacity of 1.2 megawatts, and will (practically speaking) be capable of generating over 25,000 MWh every year. That'd be enough to power all the houses in Sant'Agata, the otherwise sleepy town which Lamborghini shares with about 7,000 residents. The clean-burning facility is estimated to cut out 820 tons of CO2 every year, and by 2017 is slated to run on biofuel to raise that figure to a claimed 5,600 tons per year. The question is, who cares? Sure, people buying EVs and free-range chickens want to be assured that their buying habits fit their environmental conscience, but does the average Lamborghini buyer really care if their new supercar came from an environmentally friendly factory? "If we are going to do the things only because of the importance first thing for the customer, we would not be here anymore," Lamborghini CEO Stephan Winkelmann told us during roundtable discussion at the opening of the Trigeneration Plant. "We are not here to please a single customer. We are here to pass this territory unharmed to the next generation." "It would be ridiculous if you would say we are going to save the world.

Bologna airport puts 631-hp Lamborghini follow-me car into service

Enthusiasts visiting Italy's Motor Valley could get a taste of the region's car-building tradition as soon as they land in Bologna. Airport officials renewed their partnership with Lamborghini to let a Huracan Evo loose on the tarmac. Lamborghini has provided the Bologna Guglielmo Marconi Airport with follow-me cars for several years. The latest raging bull to join the fleet is an all-wheel-drive Huracan Evo powered by a naturally-aspirated, 5.2-liter V10 that delivers 631 horsepower. It's painted in a shade of green named Verde Turbine Matte and it wears specific orange decals, a livery reminiscent of the one seen on the latest Evo-based Super Trofeo race car unveiled earlier in 2021. Pilots need more than a head-turning design to know where they're going, so the Huracan also gains a light bar. What is a "follow-me car" you may ask? The Huracan's main task is to meet an incoming plane at the end of the runway and guide it to the gate where its passengers will disembark. The driver is constantly in contact with the control tower, changes are not unheard of, so Lamborghini installed a radio in the cabin. How officials will decide who gets to drive the Huracan and who ends up in a 55-horsepower econobox hasn't been revealed; we predict an intense, winner-takes-all round of drawing straws (or tagliatelle, considering we're talking about a city globally known for its pasta-based dishes). Lamborghini's latest follow-me car will be in service until January 2022, so you might catch a glimpse of it after landing in Bologna. It's not always out, but it's easy to spot if it's on the clock because most of the other cars on the tarmac are small Fiat models, like the 500 and the Panda. And, if you're into airport car-spotting, keep your eyes peeled at Amsterdam's Schiphol airport: KLM still uses older Mercedes-Benz G-Class 4x4s as service vehicles. Featured Gallery Lamborghini Huracan Evo follow-me car at the Bologna airport View 13 Photos Marketing/Advertising Weird Car News Lamborghini Coupe Luxury