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Lamborghini Urus Performante First Drive Review: The Lambo SUV gets more Lambo

COPENHAGEN, Denmark – If youÂ’ve followed the automotive industry for long enough, you likely remember when SUVs made by companies known for low-slung sports cars were the subject of controversial headlines. Fast-forward to 2023, and the controversial has become commonplace. Massive people-movers with supercar-like power are the status quo in the luxury segment, they usually outsell their more poster-friendly stablemates by a wide margin, and many of the companies who arenÂ’t already on this bandwagon are looking for a place to jump on. Unveiled in 2017, the Lamborghini Urus has amassed a significant following (itÂ’s the Italian brandÂ’s best-seller) and a growing list of rivals that includes the Aston Martin DBX. While itÂ’s no longer the newest kid on the block, it recently received a round of updates and gained a range-topping Performante variant. “We got a lot of new customers with the Urus,” said Luca Pacini, LamborghiniÂ’s head of R&D strategy and projects coordination. “WeÂ’re happy that people recognize the Lamborghini brand in it, and we decided to characterize it even more by offering a wider range that stretches from comfort to performance — performance is LamborghiniÂ’s DNA, after all. This caters to the demands of our customers.” Releasing a sportier Urus makes perfect sense since sister company Bentley and rival Aston Martin both offer higher-spec variants of their SUVs. Still, calling it “Performante” is a bold move because Lamborghini has historically reserved this nameplate for hardcore evolutions of its V10-powered models. ItÂ’s not merely a marketing pirouette: the Pikes Peak record-setting Urus Performante stands out from the Urus S with a specific body kit that includes a redesigned front splitter and a reasonably subtle roof-mounted spoiler. Lamborghini claims these updates contribute to a not-insignificant 8% increase in downforce. Carbon fiber parts (like the vented hood) and a titanium exhaust system designed by Akrapovic help make the Performante about 104 pounds lighter than the Urus S, though it nonetheless tips the scale at approximately 4,740 pounds. Light? Well Â… yes, kind of. Although the uber-Urus weighs about twice as much as a new Mazda MX-5 Miata, none of the models it competes against qualify for the “lightweight” label. AstonÂ’s DBX 707 checks in at 4,940 pounds and every Bentayga variant weighs more than 5,000. Chassis changes are part of the Performante treatment as well.

Yes, this is a video of a Lamborghini towing some goats

It's hard not to overthink this one. Yes, the world is a vast and strange place. And Australia is known for all kinds of vehicular tomfoolery. But what the hell is going on here? First off, trailer on a Lamborghini Murcielago. Try to grasp the thought process that leads to that decision. Actually, it probably intersects pretty close with goat ownership. Still, I want to see the data for the overlap between those two demographics. So there you go, your weird internet video for the morning. Apologies for making you listen to the Limp Bizkit soundtrack. Related Video: Humor Lamborghini Videos viral video

Is Lamborghini readying a hybrid for Paris?

Lamborghini had us seriously stumped when it released its teaser (above) for a new vehicle that'll debut at the upcoming Paris Motor Show. The image seemed to depict a fastback GT somewhat reminiscent of Lambo's earlier 2+2 models like the Espada, and was accompanied by the sentence, "Once perfection is achieved, you can just double it." We're still not entirely sure what the means, but a possible leaked logo for the car might offer some big hints about its powertrain.
According to the Office of Harmonization in the Internal Market in Europe, Lamborghini applied for a trademark on the name Asterion on September 15 to cover vehicles, clothing, toys and video games. The logo (right) included a lightning bolt slashing through the 'O' in the word. That could suggest this forthcoming vehicle is a hybrid, but it's also not clear whether we're going to be hearing about a pure concept, or a production model.
The name itself might also be a tell. Asterion is one of the names for the Minotaur in Greek mythology, which is a creature that is part bull and part man. This could be another indication that the concept combines the traditional Lamborghini style with something else.