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Lamborghini builds 2,000th Aventador, production rate continues to climb

Last July, Lamborghini celebrated the assembly of its 1,000th Aventador. That was an impressive milestone for the $400,000-plus supercar, as its Murciélago predecessor took took nearly three years to accomplish the same feat. But the automaker's biggest and baddest bull has broken another milestone, as the Aventador celebrated its 2,000th vehicle produced last week. The Nero Nemesis (matte black) car rolled off the assembly line on June 6, destined to the garage of Thaddeus Arroyo, who lives in the States.
Originally launched as a closed-roof coupe at the Geneva Motor Show in 2011, the Italians introduced the open-roof LP 700-4 Roadster last fall at the Los Angeles Auto Show before allowing us to drive it in February of this year. Assembled in Sant'Agata Bolognese, Lamborghini's Aventador is currently running at a production rate of nearly five units per day.
Lamborghini has understandably been very pleased with its flagship, and customer demand shows no signs of faltering. According to the automaker, the waiting list for new car is longer than a year. Be sure to check out the press release below.

Weekly Recap: Lamborghini to build SUV

Finally, Lamborghini will build a sport utility vehicle. The Italian supercar maker confirmed this week that it will launch a luxury SUV in 2018. It will be built at Lamborghini's soon-to-expand factory in Sant'Agata Bolognese in Italy, and will double the company's current sales volume. Lamborghini did not announce a name for the vehicle or other details, but noted a concept version, the Urus, was displayed at the Beijing motor show in 2012. It will be sold around the world, but it's expected to be a critical offering in the United States, China, and the Middle East. The automaker projects the SUV will sell about 3,000 units per year, and it will be the third product in Lamborghini's portfolio. It currently sells the Huracan and Aventador supercars. "The introduction of a third model line endorses the stable and sustainable growth of the company and signifies for us the beginning of a new era," Lamborghini chief executive Stephan Winkelmann said in a statement. The project is also a boon for Italy, which will get 500 new jobs in the Emilia Romagna region as Lamborghini's factory will nearly double in size. Ian Fletcher, principal analyst for IHS Automotive, said the SUV will position Lamborghini for future growth. "It could well also bring new customers to the brand [who] may find the dramatic styling of Lamborghini products appealing, but find its typical sports cars restrictive," he said. "If it is a success, the SUV could be a catalyst to Lamborghini broadening its portfolio further." OTHER NEWS & NOTES GM invests in Chevy Camaro factory General Motors is investing $175 million to upgrade its factory in Lansing, MI, to build the 2016 Chevy Camaro. The investment will pay for new tooling and equipment. The improvements include three new paint systems and two new robotic framers. GM will add a second shift at the factory to build the Camaro, resulting in 500 jobs. The automaker had dropped the plant to one shift last year amid slow sales for its products, the Cadillac ATS and CTS. GM is spending $5.4 billion over the next three years to upgrade its US facilities. Last week, GM announced plans to spend $439 million to build a new paint shop for the Chevy Corvette. While the Camaro and Corvette plant improvements are intriguing to enthusiasts, GM also confirmed this week that it is investing $1.2 billion in its Fort Wayne (IN) factory that builds trucks.

2020 Lamborghini Aventador S Review | One last go in the ring

A sign at the Miura Ranch in Andalusia, Spain, warns any careless human, “Ganado Bravo – Prohibito Entrar.” Brave Cattle – Do Not Enter. The cattle at issue are specifically bulls, and Ferruccio LamborghiniÂ’s visit to the ranch in the 1960s – Lamborghini himself was a Taurus – would provide the thematic source for the names of his cars. Legend says Murcielago, a Navarra fighting bull, was sired into Don Antonio MiuraÂ’s breeding line in 1879 after surviving 24 stabs from the matadorÂ’s espada – the audience had clamored for the matador to spare the bullÂ’s life. The bull christened Aventador got no such reprieve, killed by Matador Emilio Munoz during a bullfight in 1993 in Zaragoza. Aventador did, though, fight fiercely enough to earn the accolade Trofeo de la Pena La Madronera, awarded to the bravest bull by ZaragosaÂ’s only female bullfighting club, La Madronera. Then someone cut off one of AventadorÂ’s ears and gave it to Munoz as a trophy. The Lamborghini Aventador, over a run of nine years and going, has fought just as bravely as its namesake and deserves the same trophy. It also – as much as it pains me to write this – deserves to be put to rest. The looks of the 2020 Lamborghini Aventador S Roadster donÂ’t disappoint. Despite the name changes since Marcelo GandiniÂ’s 1974 Countach, LamborghiniÂ’s flagship has largely been an acolyte of the Porsche 911 school of evolutionary design. Nevertheless, every one of the AventadorÂ’s angled, unsparing lines acts like an arrestor cable on passers-by. Long, low, wide in front, and swelling to a carrier-esque beam in the rear, the Aventador is the kind of ruthless transport weÂ’d expect from Cyberdyne Systems or the Weyland-Yutani Corporation – no trace of weakness in it, nor any compassion. Breathtaking instead of beautiful. The only respite from the malice of the test car was in its color, Blu Cephus Pearl. A vivacious neighbor, as soon as she saw the car, christened it Deja Blue. That took some edge off the menace. Almost everything in the cabin is tailored excellence. The look and feel of the stitched leather, the seats, the craftsmanship, all could have come from an Italian atelier – and essentially, for any whoÂ’ve seen the leather shop at SantÂ’Agata Bolognese, they did. The compact cabin provides room for 6-footers; the seats provide continent-crossing comfort.