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Lamborghini's 830-hp V12 hypercar speaks out for the first time

Although the future of the brand includes electrification and hybrid technology, Lamborghini is still here in 2020 displaying the wonder of its brash V12 engine. Following the release of its first solo project called the SC18 Alston, Lamborghini Squadra Corse (LSC) is preparing to debut a limited-edition naturally aspirated track car with a hearty amount of power. A new teaser video gives fans a first listen as to what the car will sound like. LSC first teased this car in October, 2019, and it unveiled a surprising amount of the design (seen below). Sporting a shape that fits the bill of a rumored entry into the Le Mans Hypercar arena, the new Lambo has a carbon fiber monocoque with an aluminum front frame, an airscoop on the roof, a motorsport-focused hood with dual air intakes, and a massive fixed carbon fiber wing. It will be powered by an 830-horsepower version of the 6.5-liter V12 engine, it'll be stopped by big Brembo brakes, and it will have an "innovative self-locking type differential." Like the Alston, the Sian, and the V12 Vision GT that came before it, the upcoming hypercar wears the number 63. Additional style comes from White Peacock wheels wrapped in Pirelli color edition tires. As mentioned, the video below gives multiple views of the car and it appears the rear features a spine similar to that seen on the Sian, and it will wear tri-point graphics that seem to be inspired by the Sian's headlights. Get a glimpse of the internals in the new teaser video above, and listen to its exhaust, as it works the dyno. The car will debut "before the end of the year."  This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

2016 Lamborghini Huracan at the Horse Thief Mile | AutoblogVR

AutoblogVR returns to the Horse Thief Mile in the Mojave Desert to put the Lamborghini Huracan to the test. It's everything we want a modern supercar to be: Powerful, striking in appearance, and a riot to drive. But does it live up to Lamborghini's unique performance heritage? Senior Editor Greg Migliore reviews the Huracan on Horse Thief's unyielding curves and elevation changes to find out. Meanwhile, Autoblog Editor-in-Chief Mike Austin reviews a different kind of performance car – the Chevy SS at the IndyCar circuit on Detroit's Belle Isle. He's ably assisted by ace driver Simon Pagenaud. You must watch his hot lap! The SS is old-school V8 American muscle wrapped in Australian design and engineering. This AutoblogVR segment also launches on the app Sept. 13, and the teaser follows the Huracan preview above. Each week, new episodes will launch on the AutoblogVR App. We'll preview them here on Autoblog, but for the full immersive experience, head over to the app, which you can download for free from the App store and Google Play. Be sure to try it with a cardboard viewer, too!