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Lamborghini files for trademark on Egoista name

Lamborghini has reportedly filed to register a trademark for the name Egoista. The name was previously used on an outrageous one-off, single-seater concept revealed in 2013. While the trademark application doesn't necessarily mean the concept will be put into production, it certainly bodes well. Fans of the marque will recall that the Lamborghini Egoista surfaced in May 2013 as a birthday present from the automaker to itself on the occasion of its 50th anniversary. The radical design penned by Walter De Silva was inspired by helicopter gunships and featured a single solitary seat under a canopy, giving the one-of-a-kind creation its "selfish" name. Motivation (were it ever let out onto the street) came from a 5.2-liter V10 like the one in the Gallardo and Huracan, optimized to the tune of 600 horsepower. The Egoista was never displayed at any auto shows, going straight to the museum in Sant'Agata Bolognese at the entrance to the company's factory and headquarters. At the time of its creation, Lamborghini said that "the Egoista is pure emotion, Never Never Land, which no one can ever possess, and which will always remain a dream, for everyone." The reported filing of the trademark application would ostensibly suggest a change of heart on Lambo's part, or at least that it could be entertaining the use of the name for some application beyond the concept that's now two and a half years old. One can dream, at any rate. Related Video:

Anything but subtle | 2017 Lamborghini Aventador S First Drive

It's just past dawn and I'm running on a thin supply of caffeine and adrenaline, but the 2017 Lamborghini Aventador S I'm chasing around Circuit Ricardo Tormo just made me crack a grin: faint blue flames are simmering deep within the leader's three exhaust pipes, pulsing almost imperceptibly as it whips around the track. Few things about the Lamborghini Aventador LP700-4 (including its alphanumeric name) were subtle, but the boys in Sant'Agata Bolognese have gone full-bore at refining the famously unwieldy flagship enough to make it drive as capably as it looks. This updated version has been rechristened with an S at the end of its name, and yes, in the twisted microcosm of earthbound fighter jets, flames coming out of hindquarters qualify as subtle. Of course the Aventador S produces more power – to the tune of 729 horsepower, a 38-hp climb from before, with torque only increasing by one, to 509 pound-feet – and the extra grunt affects neither its 0-to-62-mph time of 2.9 seconds nor its terminal velocity of 217 mph. But version 2.0's most notable improvements apply to the big Lamborghini's chassis, which now uses a four-wheel-steering system to countersteer the rear wheels below around 75 mph, and turn them in phase with the fronts for stability at higher speeds. The system responds in 5 milliseconds, and has the virtual effect of shortening the wheelbase by up to 20 inches or lengthening it by 27 inches. In case you're keeping tabs, the extra 13 pounds of the steering hardware are offset by a new titanium exhaust system, essentially rendering the curb weight unchanged. If you've ever tried to toss a boomerang through a maze, you've got a basic idea of what it took to carry an original Aventador through a high-speed corner. The act required some patience to allow the front wheels to dig in and take hold, and even more resolve to wait for the perfect moment to squeeze the right pedal and power out of the apex. Accelerate too early, and you'd suffer terminal understeer until you allowed the weight to shift, likely triggering traction control as you goosed the throttle on the way out. At the Spanish track, the new Aventador manages something the first one couldn't: though it still retains some understeer, it also dances and turns more willingly, snaking its way through each corner with a gratifying combination of weight transfer and grip. Oh happy, fire-breathing day.

Instructor's death at Disney racetrack 3rd in past year [w/video]

For his 24th birthday, TaVon Watson wanted a thrill ride, so he headed to the Exotic Driving Experience track at Walt Disney World. With instructor Gary Terry by his side, Watson raced a Lamborghini around the one-mile course until he lost control of the sports car and slammed into a guardrail. Terry, 36, was killed. "It's not the kid's fault. It's a freak thing that happened," said Timothy Horvath, a Terry family friend. As for Terry, "if he thought he was in any danger, he wouldn't have done it." It was at least the third death in the past year at speedways in the US that allow customers to get behind the wheel of a fast car. Last September, an Indiana man was killed in a crash at the Rusty Wallace Driving Experience at Kentucky Speedway, and a New Jersey woman died at the Wall Stadium Speedway in New Jersey. Watson had paid under $400 for the chance to drive the Lamborghini Gallardo LP570-4 Superleggera, which sells for around $240,000. He failed to maneuver the high-powered vehicle through the course while driving about 100 miles per hour, and the passenger side struck the guardrail, according to the Florida Highway Patrol. Terry died at the scene. Watson was treated at a hospital and released. Both Watson and Terry were wearing helmets and lap and shoulder belts, said Sgt. Kim Montes, a spokeswoman for the Florida Highway Patrol. Watson doesn't face any traffic charges since the accident took place on a closed track, and there are no indications he was doing anything criminal, authorities said. Investigators from the federal Occupational Safety and Health Administration are looking into what happened. OSHA spokesman Lindsay Williams said the agency hadn't previously investigated Petty Holdings, the company that operates the track. Terry was a former racecar driver and was also senior operations manager at the tourist attraction. Working there was his "dream job," Horvath said. Watson, a hotel bellhop, didn't respond to emails or an inquiry via Facebook. He didn't have a phone listing. On his LinkedIn profile, he described himself as self-motivated, professionally mannered, humble and "a very quick learner." He told authorities he had been at the Exotic Driving Experience before. A spokeswoman for Petty Holdings wouldn't comment on whether the Lamborghini had any special safety devices like those provided in a driver's ed car, and Montes said investigators had yet to examine the Lamborghini.