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Lamborghini begins Urus marketing push with terrain mode videos

The Lamborghini Urus SUV is coming. It's a done deal, so now the marketing push begins before its December 4th debut. Lamborghini is highlighting the Urus' off-road capabilities in the videos we're going to share with you, and that's not a bad way to start, since every other Lamborghini around has strada, sport, and corsa down pat. (That's street, sport, and track for those of you who don't speak Italian.) It's the sabbia, terra, and neve (sand, off-road, and snow) bona fides that need to be nailed down for the Urus to sell, so it's a smart play to highlight them right off the bat. Especially since its predecessor, the LM002, had fairly legendary capabilities – and prodigious fuel consumption. Expect that to be better in the Urus, whose twin-turbo V8 of about 650 hp and 600 lb-ft of torque should be civilized enough to guzzle fuel at a more measured pace. After that, a plug-in hybrid will reduce fuel consumption even further. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Lamborghini's also smart to push the reveal back past the noise of the LA Auto Show, so the Urus can stand on its own four tires. We expect to see more of these drive mode videos released as we get closer to the reveal, so stay tuned. Lamborghini Crossover SUV Luxury Off-Road Vehicles Performance Videos

VW, Mobileye to bring new automated tech to series production

Volkswagen will bring new automated driving technologies to series production as it deepens its partnership with Mobileye in automotive driving technologies, Europe's biggest carmaker said on Wednesday. Israeli automotive tech company Mobileye will provide driving assistance software based on its SuperVision and Chauffeur platforms to VW's luxury brands such as Audi, Bentley, Lamborghini and Porsche. The technologies, which later will be integrated by VW's software unit Cariad, include assistance systems for highway and urban driving, such as automated overtaking on multilane highways, automatic stopping at red lights and stop signs, and support in intersections and roundabouts. "New automated driving functions will significantly boost convenience and safety," VW Chief Executive Oliver Blume said. Mobileye is also set to supply further automated driving software to Volkswagen's commercial vehicles unit. In future, the German carmaker aims to rely on its own complete in-house software system. (Reporting by Christoph Steitz, writing by Andrey Sychev, Editing by Miranda Murray and Madeline Chambers)

Lamborghini Huracan GT3 racer unveiled [w/video]

While Lamborghini doesn't quite have the motorsports history of Italian marques like Ferrari or Alfa Romeo, the bullish brand is no stranger to the track. The company's latest challenger for racing supremacy is the Huracan GT3, which is competing in the Blancpain Endurance Series in Europe this year. Where previous Lamborghini racers saw development from outside companies – like Reiter Engineering for the Gallardo GT3 – the company brought much of that work in-house for the Huracan. Although, the motorsports experts at Dallara did help craft the aerodynamics here. Unlike the production version, the GT3 is purely rear-wheel drive, and the engine remains a 5.2-liter V10. However, it's hooked to a six-speed sequential gearbox. All of the adjustments to go racing, allow the GT3 to tip the scales at 2,732 pounds, a healthy reduction over the already light, 3,135-pound dry weight of the regular Huracan and even around 80 pounds less than the Super Trofeo one-make racer. That said, due to the balance of performance in motorsports, the FIA might still adjust the final number for competition. Lamborghini's Squadra Corse team will be racing in these vibrant lime green Huracans in Blancpain, but if you want to compete against them, the price for the GT3 is set at 369,000 euros ($427,400) before taxes. The company's official press release only mentions European motorsports, but earlier rumors suggest the brand might also offer the car to squads in the United SportsCar Championship. So, we might see them on track here in the future. The clip below gives a glimpse of what Lambo's latest racer can do in race trim. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. WORLD PREMIERE OF LAMBORGHINI HURACAN GT3 BY AUTOMOBILI LAMBORGHINI Sant'Agata Bolognese, 21 January 2015. Automobili Lamborghini has presented the new Lamborghini Huracan GT3, in a world premiere at its headquarters in Sant'Agata Bolognese. The unveiling ceremony was carried out in the presence of media, customers and partners from around the world. The GT3 competitor makes its debut following that of the new Huracan LP 620-2 Super Trofeo, which will be the protagonist of the Lamborghini Blancpain Super Trofeo in Europe, Asia and North America from this year. Starting in 2015, the Huracan GT3 will line up in the Blancpain Endurance Series that runs over five venues in Europe, among which is included the famous Spa-Francorchamps 24-hours race.