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Lamborghini caps 2020 production at 8,000 to preserve cachet, resale values

Lamborghini chairman and CEO Stefano Domenicali told Car Advice that the Sant'Agata Bolognese automaker will cap production at 8,000 cars in 2020. Even though the cap doesn't take effect for a year, it has caught us by surprise — we didn't realize just how well Lamborghini is doing. In 2010, Lamborghini sold 1,302 cars worldwide, while its rival in Modena sold 6,461 units. Last year, Lamborghini broke all of its records on the way to a 51 percent sales increase and 5,750 cars delivered. The cap maintains two post-sale hallmarks required to fuel Lamborghini's new-car sales: exclusivity and resale values. Ferrari has led the way with public declarations of voluntary caps to maintain brand cachet, and Lamborghini's happy to shadow that leader. Domenicali, an ex-Ferrari man, didn't miss an opportunity to put the running bull's nose ahead of the prancing horse's in his comments, though. He told the Australian publication, "I can also say that for us, Ferrari has always been a reference ... as well as others in the super sports car segment, but we have already achieved higher residual values for our cars, especially with some of our older models." The boss marked out half the 2020 allotment for the Urus, two-thirds of the remainder for the Huracan, and the rest for the Aventador. We expect any 2020 cap to apply only to 2020, though. If Lamborghini can hustle a 40 percent increase in deliveries this year — 2,300 more units, and that's not outside the realm of possibility since this is the first full year of Urus sales — then in 2019 the carmaker will exceed the 2020 cap by 50 units. In such case, shrinking supply next year would help sustain the lather of acolytes, as well as copy another page from Ferrari's handbook. In 2013, then-Ferrari CEO Luca Montezemolo held production to under 7,000 units, after building 7,318 cars in 2012. In 2014, then-Ferrari CEO Sergio Marchionne said he'd stick to the "willful and intended" 7,000-unit cap. But when Ferrari announces its 2018 results soon, we expect uncapped shipments to exceed 9,000 units. Other upward pressures on Lamborghini's sales would be the success of the Huracan GT3 EVO, which won the GTD class in the weekend's Rolex 24 at Daytona, a year after the Huracan GT3 won in 2018. Lamborghini Squadra Corse has built more than 200 customer racers, and no one would rule out a few more orders phoned in on Monday.

Lamborghini Aventador SV clocks sub 7 minute Nurburgring lap

The list of cars that have lapped the Nurburgring in under seven minutes is about as short as the ride heights on the supercars of which it's composed. There's the Radical SR8 (that's just barely street-legal), there are hybrid hypercars like the Porsche 918 Spyder and McLaren P1, and now there's one more in the Lamborghini Aventador LP750-4 SV. Lambo unveiled its latest Superveloce in Geneva just a couple of months ago, boasting an upgraded version of its free-revving V12, unburdened by 110 pounds of excess weight and fitted with enhanced equipment. The result of all these improvements is 740 horsepower, 509 pound-feet of torque, a 2.8-second 0-62 time, a top speed of 217 miles per hour and a Nordschleife lap time of 6:59.73. No turborchargers, no hybrid assist, no type certification or regulatory loopholes. Just an old-fashioned twelve-cylinder supercar doing what it does best, and trouncing just about everything else in the process. The lap time was clocked during development tests for the Lambo's P Zero Corsa tires, and appears to have been run with a roll cage in place, but we don't know if there were any other modifications carried out (or for that matter if the time was verified by any external authority). The timing of this video's release comes right on the heels of Seat having claimed the lap record for wagons and both the 24-Hour and World Touring Car Championship races taking place at the Green Hell this weekend.

The 2019 Lamborghini Urus, fastest SUV in the world, has landed

A Lamborghini has got to stand out from the crowd. In the supercar world, that means things like scissor-doors, massive wings, and almost impossibly wedge-shaped profiles. In the SUV world, standing out apparently means a dramatically descending roofline, a fascia with more cuts, contours, and creases than a bright yellow origami Pikachu. You certainly won't mistake the Lamborghini Urus for anything else on the road. That flavescent bodywork hides a 4.0-liter twin-turbocharged V8 sending a stout 641 horsepower and 627 pound-feet of torque through an 8-speed automatic transmission to all four wheels. It hits 62 mph in 3.6 seconds, and we anxiously await the first YouTube video showing an Urus lined up against a Jeep Grand Cherokee Trackhawk for ultimate SUV-acceleration bragging rights. With a top speed of 189.5 mph, Rambo Lambo Part Deux seemingly makes good use of all those aero bits to outrun the Trackhawk by a solid 10 mph, and the Bentley Bentayga by a razor-slim troika. The hi-po engine is backed up with standard carbon ceramic brakes, active roll control, and a torque vectoring rear differential. With all of these performance goodies employed, Lamborghini expects it to have a Nurburgring lap time that will break the Alfa Stelvio Quadrifoglio's outstanding 7:15 time. 2019 Lamborghini Urus View 11 Photos We can't imagine many owners taking an Urus off road, but Lamborghini cites the low-down torque of the turbocharged V8 as an off-pavement benefit. And, in addition to the expected modes of Strada, Sport, Corsa and Neve (a typically Italian stand-in for Snow), there are Terra (off-road) and Sabbia (sand) modes. Each sportier road mode lowers the air suspension, and the off-road modes raise the suspension for ground clearance. Rear-wheel steering based on the system from the Aventador S can change steering angle between positive and negative 3 degrees, and it is likely to come in handy no matter what kind of terrain you're traveling. Lamborghini has expanded its factory in Sant'Agata in order to ramp up production on the Urus, which, when it goes on sale in 2018 as a 2019 model with a pricetag of about $200,000, is expected to be the marque's bestseller. In fact, the Group are hoping that it will eventually double annual global sales, from 3500 to 7000. The SUV market is currently booming, and Lambo plans other variants of this model, including its first plug-in hybrid, so this seems within the realm of possible.