2014 Kia Sportage Lx on 2040-cars

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In the Kia Niro Super Bowl ad, no good deed goes unpunished

After a few teasers, we finally get to see Kia's Super Bowl ad for the Niro hybrid. The ad shows Melissa McCarthy rushing off to all corners of the world to help environmental causes of all types. As soon as a call comes over the speakers of her navy blue Niro, she's ready to go. Unfortunately, as you'll see in the video above, none of her experiences go according to plan. She has a close encounter with a whale that sends her flying, rides a tree down to the ground while trying to save it, and runs from an angry rhino. The end message is that "it's hard to be an eco warrior, but it's easy to drive like one." The ad is admittedly funny, but the end message isn't exactly ideal. Fuel-sipping cars like the Niro are generally better for the environment than thirstier machines, but it's a little disappointing to see it proposed as a viable alternative to actual volunteer work to help the environment. It's a bit like wanting to go overseas to help people in struggling countries, but deciding it's too hard and buying a Fair-Trade chocolate bar instead. But hey, it's just a Super Bowl commercial, so we're probably overthinking this. And if you liked the commercial, or maybe you're just a Melissa McCarthy fan, Kia will be giving away 40 props from the commercials. You can win one of them by chatting with the NiroBot chatbot on Facebook Messenger, which provides information about the car. Related Video:

Kia reveals new K3 Forte sedan in Korea [w/video]

Kia's new version of the Forte sedan has already been unveiled back in South Korea, where it's known as the K3. But while details have yet to be announced, we can expect most (if not all) of these updates to make their way to US showrooms soon. The facelifted version of the model known here as the Forte, in Korea as the K3, and elsewhere as the Cerato has a more sophisticated exterior appearance, with a larger grille, new head- and tail-lamps, and reshaped bumpers to give it a wider, more planted appearance. The interior features a sporty new flat-bottom steering wheel as well as new vents, multimedia controls, and trim. The Korean automaker has also taken the opportunity to outfit the new K3 with speed-sensitive electric power steering, lane assist, automatic park assist, and hands-free trunk opening. In its home market, the revised K3 offers 130 horsepower and 118 pound-feet of torque. But considering that the current Forte packs more punch than that already, we wouldn't take too much stock in the KDM engine specs. The 2015 Kia Forte LX available in the US packs a 1.8-liter inline-four good for 145 hp and 130 lb-ft of torque, while the more potent Forte EX steps up to a 2.0-liter four delivering 173 hp and 154 lb-ft. The Forte nameplate was launched in the US in 2009. The current, second-generation model launched in 2013. It's currently offered as a sedan, five-door hatchback, and as the two-door Forte Koup. The closely related Kia Cee'd offered in Europe is sold as a three-door hatch, five-door hatch, or five-door wagon.

2020 Kia Soul gets funkier and adds a long-range Soul EV

The Kia Soul, the clear victor of the funky box fad of the mid-2000s, has been completely redesigned for the 2020 model year. It's still very square, but it's even funkier than before. The big, cute headlights of previous models have been swapped for a more futuristic, almost brooding set of slender lamps up top connected by a piece of plastic for a full-width look. They're supplemented by additional lights in large pods in the front bumper. There's a large grille in the bottom of the bumper, too. The overall nose is a bit more rounded, but the whole profile is about as upright as ever. The rear is completely vertical and retains vertical taillights that now have a wraparound look. The fenders don't visually protrude as much, but they're highlighted by deep creases around the wheel arches. There are an array of trims to pick from on the new Soul, some of which have significant style tweaks. LX, S and EX make up the basic Soul, with an EX Designer Edition offering up two-tone paint between the roof and body as well as big 18-inch wheels. The Kia Soul Turbo is replaced by the Soul GT-Line, which can be had with the turbo engine or the naturally aspirated engine. It has a much more aggressive front fascia with extra slots around the grille and side sill extensions with red accents. The turbo version gets center-exit exhaust, bigger brakes and stiffer suspension. Then there's the new X-Line that gives the Soul a crossover look with plastic body cladding, fender flares and fog lights. It also has two-tone paint as an option. 2020 Kia Soul View 11 Photos Despite all the design changes, the new Soul is almost exactly the same size as the old one. It's just over 2 inches longer, and adds a little over an inch between the wheels, but width and height are the same. Passenger space is nearly the same, too, giving or taking a couple tenths of an inch here and there. There is much more cargo space now, though, picking up an extra 5 cubic feet for a total of 23.8. The restyled interior also gets some nice new features such as customizable ambient lighting, an available 10.25-inch touchscreen and a heads-up display. There are three powertrains available for the Kia Soul, and only one is a carryover from the previous model. Starting at the bottom is the naturally aspirated 2.0-liter engine. This engine is also found in various other Hyundai and Kia products such as the Forte. It makes 147 horsepower and 132 pound-feet of torque.