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2021 Kia Seltos rolls style and value into a subcompact package

When Kia unveiled the Seltos, a pocket-sized crossover aimed at young buyers, it didn't reveal whether we'd see the model in the United States. The wait is over, and the American-spec variant of the soft-roader made its debut next to the updated Kia Niro at the 2019 Los Angeles Auto Show. Named after Celtos, the son of Hercules, the Seltos falls in line with Kia's recent design language without aping styling cues from a bigger model. Flanked by swept-back headlights, the upright grille flows into a hood that's surprisingly tall and long considering the car's relatively small dimensions. The Seltos was developed with urban use in mind, but it can tackle light off-roading thanks in part to an angled front bumper that increases its approach angle, and 7.2 inches of ground clearance. Kia explained it paid special attention to the materials the passengers see and touch, and it made the cabin as spacious as possible. It promised an abundance of cargo space, though it didn't provide specific figures, and noted every trim level comes with reclining rear seats. Buyers have a pair of four-cylinder engines to choose from. The entry-level unit is a naturally-aspirated, 2.0-liter that delivers 146 horsepower and 132 pound-feet of torque. Front-wheel drive and a continuously variable transmission (CVT) come standard, and all-wheel drive is available at an extra cost. Motorists seeking more power can move up the trim level hierarchy to unlock a 1.6-liter turbocharged to 175 horsepower and 195 pound-feet of torque. It's also offered with front- or all-wheel drive, but it channels its power to the driven wheels via a seven-speed dual-clutch automatic. While Hercules' lineage allegedly includes several Spartans, the Seltos is anything but. It comes with Android Auto and Apple CarPlay compatibility, and it's the first Kia offered with an optional, eight-speaker surround-sound system sourced from Bosch. Fully loaded, it features a blind spot monitoring system with a collision avoidance function, forward collision monitoring with avoidance assist, highway driving assist, adaptive cruise control, rear occupant alert, plus lane-keeping and lane-following technologies that help it stay in its lane, among other electronic driving aids.  Scheduled to go on sale during the first quarter of 2020, the Seltos will slot between the Soul and the Sportage in Kia's growing range of soft-roaders.

Kia using quality and technology to increase sales and brand prestige

Kia is a long way from hawking the anonymous lozenge known as the Sephia on our shores. That was only 1994, though, and in less than 20 years the company has gone from judging its aspirations against Japanese budget competition to walking auto show floors checking out the German standard-bearers for tips on how to increase sales and brand prestige. In an interview with Automotive News, Kia executives laid out their plan for carving out a Volkswagen-like niche for the company whereby they could be viewed as the premium pick in a volume segment. Concepts like the Kia Cub, above, would seem to point in this direction.
Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality.
Kia's prime directive is "an unrelenting focus on quality." The Japanese brands earned a reputation for bulletproof reliability, and Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality - neither in-house nor for its suppliers, a trade-off we've seen go wrong before. It has a Pilot Center that studies each new model for potential production problems before being given the approval for manufacture, and it isn't until the quality control department gives the okay that manufacture can begin.

2014 Kia Sorento

For most new car shoppers, three-row crossovers are little more than a way for the family-minded to avoid succumbing to the minivan stigma. Admit it - the only things that differentiate most larger CUVs from minivans are their lack of sliding side doors and - on most of them - the option of all-wheel drive. Having blossomed into a popular segment with thicker profit margins, though, automakers have plenty of incentive to keep their offerings fresh, and that's exactly why Kia is presenting its 2014 Sorento so soon.
At first glance, the crisply styled utility vehicle seen here appears to be nothing more than a mid-cycle refresh - and not a particularly extensive one, at that. But that's not the case at all. Despite looking very similar to the second-generation vehicle that came on the scene for the 2010 model year, this is an all-new Sorento. Or, more precisely, it's about 80-percent new. Kia says less than 20 percent of the parts have been carried over from the 2013 Sorento, and that's a pretty typical amount for an 'all-new' vehicle generation.
Since we've yet to spend quality time with the "Made in the USA" Sorento for more than a short First Drive in Arizona last February, we snagged the keys to a 2014 model in the all-new SX Limited trim level for a lengthy backroad sojourn from Florida to South Carolina.