2010 Kia Soul Base Hatchback 4-door 1.6l on 2040-cars

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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

2015 Kia K900

Let's be honest, Rich America. When you drive your fullsize luxury sedans, you don't clock any laps of the Nürburgring. You don't view your car as an alternative to air travel, ready to wheel between countries at triple-digit Autobahn speeds. Heck, you don't even take the long way home. Instead, you commute in fender-to-fender gridlock looking to be assuaged by sybaritic luxuries, your ride serving as a four-wheeled extension of your living room. Yet when it comes time to vote with your pocketbooks, you overwhelmingly skew toward European driving values - German ones, more specifically. You favor the firm rides, firmer seats and quick steering of cars like the BMW 7 Series and Audi A8. What gives? That's what Kia is clandestinely asking with its new 2015 K900.
According to Kia PR director Scott McKee, this 200.6-inch bruiser of a sedan is all about "at-ease luxury." That's a notion that was once very much synonymous with American automakers' approach to big high-end sedans - effortless comfort above all other considerations. Sprawling room in every direction. Fine materials no matter where the hand falls. The automobile as an isolative cocoon. Once upon a time, Cadillac and Lincoln owned the Comfort First game, but these days, there's almost nobody playing - the Lexus LS and Hyundai Equus are the only cars in this end of the market, everyone else is busy aping German values.
Kia planners could claim that the K900 has been intentionally targeted at a different sort of customer - and indeed, during the press conference ahead of our first drive in Santa Barbara, there was some discussion of "a different kind of luxury" and seeking "confident individualist" buyers. But the truth is, the Korean premium car shoppers that this car was primarily designed for crave exactly the sort of plush luxury experience the K900 dispenses. In other words, Kia is hoping that there are a few thousand like-minded Americans willing to overlook the badge on its nose and give this car a chance.

Kia unveils refreshed 2019 Sportage small crossover

Kia has released official images of its refreshed 2019 Sportage and offered new details on interior updates and its 48-volt diesel mild hybrid system. Though the diesel version isn't likely to come to the States, the Sportage's new EcoDynamic+ diesel mild hybrid powertrain represents the first step in Kia's global electrification strategy, which will see the automaker launch 16 electrified or fuel-cell powertrain vehicles by 2025. For 2019, Kia will offer a 2.0-liter 'R' diesel engine paired with a 48-volt battery and an engine-off generator unit. Kia is also swapping an efficient new 1.6-liter 'U3' common-rail direct-injection diesel engine for the existing 1.7-liter diesel. The system is expected to eventually come to gas-engine models, so the technology could come stateside, too. We brought you spy shots of the 2019 Sportage undergoing testing last week, which showed the small crossover's updated front and rear bumpers and lamps. Kia says the exterior changes are rounded out with new 16-, 17- and 18-inch alloy wheels. The GT-Line models also get a gloss black radiator grille, gloss black and silver skid plate and dark chrome inserts on the side sills and rear tailgate. Inside the cabin, the 2019 Sportage gets a new steering wheel, revised instrument cluster and new black-and-grey two-tone upholstery. It gets Kia's Smart Cruise Control with Stop & Go, an Around View Monitor to help with parking and Driver Attention Warning, which sends an alert when it senses the driver getting drowsy. European customers will get a choice of new infotainment systems — a 7-inch touchscreen or new "frameless" 8-inch system. Kia sold more than 131,000 units of the Sportage in Europe in 2017, while the model's U.S. sales dropped 10 percent to 72,824. The 2019 Kia Sportage goes on sale in Europe during the third quarter. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2019 Kia Sportage Image Credit: Kia Kia Crossover Diesel Vehicles Hybrid diesel hybrid mild hybrid kia sportage