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Sales incentive growth clustered around brands with few CUVs, trucks

While it's arguably been around the longest, the dominance of the four-door sedan has been under threat for many years. As a further sign of the hurtin' that SUVs and crossovers have put on today's four-doors, a new report from Automotive News points to the increasing use of incentives by brands reliant on cars and light on CUVs and pickups.
Honda, Toyota, Volkswagen and Kia have all been stung by double-digit increases in their incentives-to-transaction price ratio, according to AN, which cites data from TrueCar. Honda's ratio is up 14 percent, while Toyota, VW and Kia are up 18, 15 and 19 percent, respectively.
"Most of the incentive growth we have seen is in product segments with low demand - midsized or large sedans," TrueCar CEO John Krafcik told AN. "As this trend goes on, the brands with three-sedan strategies are going to be in worse shape on incentive spending than the crossover brands."

2020 Kia Forte GT priced under $24,000

The 2020 Kia Forte GT sporty compact sedan was revealed way back at last year's SEMA show along with its turbocharged 1.6-liter engine making 201 horsepower and 195 pound-feet of torque. Kia has been pretty quiet about the car until now, having finally revealed its price tag. The cheapest model starts at $23,215 with the seven-speed dual-clutch automatic transmission. Switching to six-speed manual transmission bumps the price up to $23,815. Regardless of transmission, the Kia Forte GT is cheaper than its Hyundai cousins with the same engine. The Veloster Turbo R-Spec is next in line with a price of $24,070, then the Elantra GT N-Line at $24,230, and the Elantra Sport at $24,730. Besides the turbocharged engine, the Forte GT boasts an independent multi-link rear suspension rather than the standard model's rear torsion beam. It also has unique exterior accents such as a red-accented grille, rear spoiler, side skirts and special wheels. 2020 Kia Forte GT-Line View 14 Photos If you don't care about power, but still like the look of the GT, there's also the newly added Forte GT-Line. It has the same body upgrades, but with the regular Forte's 147-horsepower naturally aspirated engine and CVT. And to help make up for the lack of power, it adds blind-spot warning and rear cross traffic alert. It's also cheaper with a price of $21,315. As for the rest of the Forte lineup, prices and equipment lists are unchanged from 2019. The 2020 Forte models should show up on dealer lots by the end of the year.

Hyundai sees tough year ahead, plans to introduce 13 new models

SEOUL — South Korea's Hyundai Motor Group predicted another year of tepid car sales growth on the back of a slow 2018, saying trade protectionism adds uncertainty and major markets such as the United States and China remained sluggish. In his first New Year address to employees, group heir apparent Euisun Chung said Hyundai Motor Co and Kia Motors would complete a restructuring of South Korea's second-biggest conglomerate, which is widely expected to pave the way for him to formally succeed his octogenarian father as head of the group. The complicated succession plans come as Hyundai contends with a bunch of problems that have cost it market share in China and the United States and stalled its rise up the ranks of global automakers. It missed a boom in sports utility vehicles (SUVs), faces potential U.S. tariffs and a U.S. investigation over how it handled a vehicle recall, and lost ground in technological advances such as self-driving cars. "Business uncertainties are heightening as the global economy continues to falter. Walls of protectionism are being constructed around the world," Chung, 48, told hundreds of employees at the group's headquarters in Seoul. "Internally, we face challenging tasks such as stabilizing business in major markets like the U.S. and China, while simultaneously enhancing our responsiveness to drive future growth." Hyundai and Kia — together the world's fifth-biggest automaker — set what they called a "conservative target" of 7.6 million vehicle sales in 2019, a 3 percent increase from the 7.399 million vehicles sold last year. The 2018 sales fell short of the group's target of 7.55 million vehicles, marking its fourth consecutive annual sales goal miss. The duo sold 7.25 million vehicles in 2017. Morgan Stanley expects global auto production to fall 1 percent in 2019, the first drop in nine years. In that environment, the group said it would launch 13 new or face-lifted models in 2019, including a premium Genesis SUV, the big Hyundai Palisade SUV and the Sonata sedan. "Hyundai will be launching new models, but competitors will be also doing so, making it difficult for Hyundai to increase shares in the sluggish markets in China, U.S. and Europe," said Sean Kim, an analyst at Dongbu Securities. Hyundai shares ended down 3.8 percent and Kia slumped 2.7 percent, while the wider market <.KS11> was down 1.5 percent.