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Kia developing 800-volt charging technology for its future electric cars

Porsche-grade technology will trickle down to the Kia range during the 2020s. The South Korean company is planning to launch no less than 11 electric cars globally by 2025, and it confirmed some will come with an 800-volt charging system that promises to slash charging times while reducing the drivetrain's weight. As of writing, the only series-produced model equipped with 800-volt technology is the Taycan; the production version of the Audi E-Tron GT concept will get it, too. Kia plans to bring it to the masses when it releases its next-generation electric cars on the European market in 2021. It hasn't detailed the models yet, but it revealed they will be built on a platform developed specifically to underpin EVs. One will "blur the boundaries between passenger and sport utility vehicles," a not-so-subtle hint that the segment-bending Imagine concept (pictured) unveiled in 2019 is headed to production. An earlier, unverified report claims Rimac will help Kia make it a reality. Building electric cars on a purpose-designed platform represents a stunning about-face for the brand. Its two battery-powered models, the Niro EV and the Soul EV, are variants of gasoline-powered models. Kia is also developing battery technology that promises to unlock up to 310 miles of driving range. It hopes the investments it's making will convince a growing number of buyers to give up gasoline once and for all. Taking this not-inexpensive route makes integrating technology like an 800-volt charging system much easier. Kia also wants to bring electric cars to the masses, so it will also offer 400-volt charging (which is widely available in 2020) to keep costs in check. It predicted motorists who drive more will pay extra for the 800-volt system, because it will deliver "sub-20-minute high-speed" charging times when plugged into a compatible station, while those who don't suffer from range anxiety will be able to save money by selecting a 400-volt system. "Certain models, particularly those aimed at more cost-conscious buyers, will offer 400-volt charging capability; 800-volt charging won’t simply be reserved for KiaÂ’s flagship models, however, but where it most closely matches the usage profile of a particular model line," said Pablo Martinez Masip, the director of product planning and pricing for Kia's European division. He added both systems can be charged at home or in public.

Hyundai developing safety system calibrated for 'secondary impacts'

There is an inherent flaw with how traditional airbags are used and deployed: They can only reply to one impact. The Hyundai Motor Group wants to address this with a new "multi-collision airbag system" that focuses on impacts that occur after the first point of contact. Hyundai defines multi-collision accidents as "those in which the primary impact is followed by collisions with secondary objects, such as trees, electrical posts or other vehicles." In a press release, Hyundai noted that about 30 percent of roughly 56,000 accidents between 2000 and 2012 in North America involved these types of multi-collisions, according to the National Highway Traffic Safety Administration (NHTSA)'s National Automotive Sampling System Crashworthiness Data System division. The airbag systems in today's cars don't always go off when the first accident occurs, and when a car goes through a secondary impact, the airbags may no longer provide the best safety. Hyundai's new system can read the positions of the car's occupants and react in a more beneficial way. It can quickly recalibrate after the first impact based on readings from the vehicle and the people inside, which allows the second part of the crash to trigger the airbags. As of now the system is still in development, but Hyundai Motor Group is planning to use it in both Kia and Hyundai vehicles in the future. Which models and which markets it will apply to first are yet to be determined. Related Video:

Kia using quality and technology to increase sales and brand prestige

Kia is a long way from hawking the anonymous lozenge known as the Sephia on our shores. That was only 1994, though, and in less than 20 years the company has gone from judging its aspirations against Japanese budget competition to walking auto show floors checking out the German standard-bearers for tips on how to increase sales and brand prestige. In an interview with Automotive News, Kia executives laid out their plan for carving out a Volkswagen-like niche for the company whereby they could be viewed as the premium pick in a volume segment. Concepts like the Kia Cub, above, would seem to point in this direction.
Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality.
Kia's prime directive is "an unrelenting focus on quality." The Japanese brands earned a reputation for bulletproof reliability, and Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality - neither in-house nor for its suppliers, a trade-off we've seen go wrong before. It has a Pilot Center that studies each new model for potential production problems before being given the approval for manufacture, and it isn't until the quality control department gives the okay that manufacture can begin.