2014 Kia Sorento Limited on 2040-cars

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Supermodel Adriana Lima kicks off World Cup fever with Kia

Americans, it has been said time and time again, will never embrace soccer. Not when we have so many other sports (like baseball, basketball, hockey and American football) to watch, cheer on and follow. But if anyone can change minds, surely it's Adriana Lima. The Latin American supermodel - best known for being a Victoria's Secret Angel - is the lust-worthy centerpiece of Kia's campaign for the FIFA World Cup, taking place this year in her native Brazil.
Kia is sponsoring this year's international soccer championship, and is kicking off its campaign with two ads in which Lima does her best to convert Americans into futbol fans and players. Which seem like a losing battle to begin with, but the least believable part of it very well might be that an international supermodel like Adriana would be driving around in an Optima or Sorento and not in a Mercedes or Maserati convertible. Of course that doesn't mean we mind watching her try, and so can you in the pair of clips below.

Kia teases K5/Optima again, in two different ways

When Kia teased a drawing of the third-generation K5 sedan for the Korean market — our Kia Optima — the pictured red sedan adopted a fastback shape and detailing somewhere in between evolution and revolution. The South Korean automaker has teased the K5 a second time with two different takes on the next-gen four-door, one of them tipped all the way to the side of revolution, the other presenting a refined evolution. The revolutionary takes (second and third in the gallery above) look as if the spirit of SEMA bled across the Pacific to Seoul. In these two drawings, the K5 has been lowered, widened, given a jutting front fascia rife with intakes, set on giant wheels with rubber-band tires, and slathered in color-shifting violet and lavender paint. The leanness makes the family sedan look more like a coupe, especially from the hippy and winged rear three-quarter.  The evolutionary take (the silver car that's first in the gallery), found on Kia's Korean site, looks more like the car everyone has a chance of getting. The drawing provides a handsome basis for the exaggerations in the other renderings; everything's here from the SEMA-fied version, only toned down. We gather that, on the outside, designers intend to make their statement with the sheetmetal behind the B-pillar. The lines create a fastback profile, stressed by the chrome cradle running from one A-pillar, around the backlight to the other A-pillar. If the shutlines are accurate, the decklid will be split by a dark portion that acts to extend the rear window graphic and a body-colored panel. Racy vents aft of the rear wheels tie into wide chrome exhaust finishers and a prominent, slatted diffuser.  Kia's thrown a lot of copy at what it's going for with the next K5/Optima, talking about the "evolution of dynamics" and noting how this car will turn the "Tiger Grille" into the "Tiger Face." Part of that involves merging elements of the grille and headlights into a more organic piece. The K5 looks like it will adopt a restrained version of the new headlight-grille combination recently shown on the redesigned Hyundai Grandeur (our Azera, no longer on sale here). We'll be seeing more of it in the future.

2018 Kia Stinger GT Long-Term Review Update | Do we like the seats?

We've had our long-term 2018 Kia Stinger GT for over six months, which means we've all had a lot of seat time in the sports sedan. And those seats we've become so familiar with have stirred up some mixed opinions among the staff, which I discovered after voicing my personal dissatisfaction with the shape of the seats. In my experience, I've found the seats to offer too little lumbar support, and with short, flat bottom cushions that aren't angled to support my thighs. Managing Editor Greg Rasa and Consumer Editor Jeremy Korzeniewski agreed the seat bottom would be better if it was angled up more, but otherwise didn't have complaints about the shape. Korzeniewski also mentioned he doesn't care for aggressive lumbar support, so the Stinger seat felt fine in that regard. Editors both lighter and shorter than the aforementioned folks didn't have any complaints. Road Test Editor Reese Counts felt they were supportive enough with good adjustability. "I've got a bad back, but I was feeling fine when I got home," Counts said, referring to a road trip to St. Louis in the car. "They're not the best seats I've ever tested, but the fact that I don't think about them very much speaks for itself." Senior Producer Chris McGraw said: "I'm 5'7" and weigh 150 pounds on a good day, so I wasn't really pushing these seats to their limits. They were comfortable for long highway stretches and offered enough support when I decided to push the twin-turbo V6 while driving around some of West Michigan's curvy roads." There is something about the seats that drew near universal derision, though: the combination of interior and exterior colors. Our Stinger GT is red with a red interior, and Counts, Korzeniewski and Rasa were annoyed that the reds don't quite match. McGraw felt it was "a bit too much The Shining to me," a reference to the vivid red bathroom in the movie. I like lots of color, and wasn't put off by the mismatch, so was perfectly fine with the color scheme. No one actually disliked the red leather itself, though, and Rasa offered a solution we all could agree on, "Just don't get that combo." We all agreed the red interior would look excellent with contrasting exterior colors such as white, black and blue. And it seems that even Kia agrees, since it appears that the red-on-red combo is no longer offered on the Stinger. Related Video: