2011 Kia Sorento Lx on 2040-cars

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Chrysler and Hyundai join Pepsi and Coke as top Super Bowl spenders [w/ video]

Super Bowl XLVIII is barely a week away, and some of the early ads are already leaking out. It's timely then that The Street has released rankings of the top five Super Bowl advertisers since 2009, showing Chrysler and Hyundai/Kia taking two of the spots with $131.7 million in cumulative spending.
Since 2010, the cost to air a 30-second Super Bowl ad has risen from $3 million in 2009 to about $4 million in 2014, and about a fifth of advertisers opt for a one-minute ad, which doubles costs. Last year, the ads brought in $292 million, and they have brought in roughly $2 billion since 2010.
Chrysler has spent $64.3 million since 2009 to make it the fourth highest spending company in the last five years. In that time, the company has rebranded itself as it emerged from bankruptcy with the Imported from Detroit ad campaign that premiered in 2011 and last year's God Made a Farmer Ram Trucks ad. Its 2012 Halftime in America sparked national debate about whether it was also a reference to the upcoming presidential election.

Kia teases handsome 2021 Sorento interior with design sketches

True, we've seen the fourth-gen, 2021 Kia Sorento uncovered on a commercial shoot, answering the biggest question we had about one of Kia's bestsellers. On top of that, an Instagram post revealed a couple of low-res interior shots. Kia's carried on with the tease campaign, serving up interior sketches that tell us more about the cabin than the photos. As with with exterior, the revamped passenger space leaves benign curves of the third-gen Sorento behind. Strong horizontal layering is broken up by vertically oriented vents. A 12.3-inch digital cluster lives behind the steering wheel, the screen blending almost seamlessly into a 10.25-inch infotainment display. Another screen for climate control sits dead center on the console, with a few buttons and toggles to improve ease-of-use. A large knurled knob stands atop the center tunnel, it being the rotary shifter that supplants the current gear lever. Behind that, another knurled dial could control the choice of driving modes. That smaller unit is accompanied by a number of buttons for features like auto stop/start, a parking sensor, and the electronic parking brake. The stitched leather upper on the instrument panel should be joined by upgraded fabrics, materials, and finishes throughout. There's also talk of a hidden rear wiper, but we need to wait for the reveal to understand what that's about. The Korean Car Blog happened upon an Excel spreadsheet with engines listed for the crossover internally codenamed MQ4. Globally, the coming Sorento's full complement of powertrain options will cover possibly four four-cylinder gasoline engines, Kia's new R diesels, an eight-speed automatic transmission, a six-speed auto, and — if we can believe our eyes — a four-speed manual. TKCB says the gas engines for the U.S. market should include a 2.5-liter naturally-aspirated four-cylinder, a 2.0-liter turbocharged four, and a 2.5-liter turbo four. Since we know the new Sorento will come in a hybrid flavor, expect the 1.6-liter turbo four this way as well. That seems like a lot of choice, though, what with the current Sorento offering only a 2.4-liter four-cylinder and a 3.3-liter V6. And on the spreadsheet, the eight-speed dual-clutch is only paired with the diesel engine; the gassers get the six-speed auto or the manual. The 2021 Sorento debuts in a little more than two weeks at the Geneva Motor Show on March 3. American audiences could greet it as soon as the New York Auto Show in April.

Kia, Hyundai working on wireless charging with Mojo Mobility

Last month, Kia started expanding US sales of its Soul EV electric vehicle outside California and into Texas, Georgia, Oregon, and Washington. Now, the South Korea-based automaker is making it a little easier for residents of those states to charge up those cars. Much of the early focus, naturally, is on the always-green-minded Pacific Northwest. Kia Motors America is working with a company called Greenlots to build Level 2 and fast-charging stations at Kia dealerships. Specifically, about 30 fast-charging stations will be deployed at 21 dealerships throughout those four states. Those stations can get a Kia Soul EV 80-percent charged in about a half hour. The EVs can go about 93 miles on a full charge. Including Level 2 stations, about 40 stations will be added in the Pacific Northwest alone. The idea is to make sure folks in both the Seattle and Portland areas feel secure about their ability to charge their cars throughout the region. Additionally, Kia and its sister automaker Hyundai are working with another company called Mojo Mobility to develop a wireless plug-in vehicle charging system, Hybrid Cars reports. The companies received funding from the US Department of Energy's Vehicle Technologies Program, and have so far found that those wireless stations can charge at about 92-percent efficiency. No timeline has been disclosed as far as when those stations will start being available to the public, but folks in the Pacific Northwest are sure to welcome them, perhaps in time for the Soul EV 2.0. Related Video: Show full PR text KIA MOTORS AMERICA RAMPS UP SOUL EV INFRASTRUCTURE IN WASHINGTON AND OREGON Soul EV coming to a total of 20 dealers in the Pacific Northwest; 12 in Washington1 and eight in Oregon2 Kia increases fast-charger network in the region with 10 new chargers IRVINE, Calif., July 8, 2015 – Kia Motors America (KMA) is continuing its progressive launch of the Soul EV and adding to the electric vehicle ecosystem in the Pacific Northwest with 20 Soul EV-certified dealers and a robust charging network. Of the 20 dealers in the region, 12 will be located in Washington and eight in Oregon. In addition to each being equipped with two Level-2 chargers (40 total in the PNW region), 10 of the dealers will also be up-fitted with DC fast chargers, increasing Kia's overall network of fast-charging stations. As an added value, select Kia dealers will allow Soul EV owners to charge their electrified urban runabout at no cost3.