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Hyundai and Aptiv enter self-driving joint venture

Mon, Sep 23 2019

Hyundai Motor Group and Aptiv are creating a 50:50 autonomous driving joint venture valued at $4 billion. In an announcement, Hyundai said the venture plans to begin testing fully driverless vehicle systems in 2020 and to "have a production-ready autonomous driving platform available for robotaxi providers, fleet operators, and automotive manufacturers in 2022." Under the terms of the agreement, Hyundai Motor Group affiliates Hyundai Motor, Kia Motors and Hyundai Mobis — which debuted the self-driving concept vehicle seen above earlier this year at CES — will collectively contribute $1.6 billion in cash and $0.4 billion in vehicle engineering services, R&D resources and access to intellectual property. Aptiv, which was formerly known as Delphi Automotive, will contribute its autonomous driving technology, intellectual property, and approximately 700 employees focused on the development of scalable autonomous driving solutions. According to a statement on the joint venture, Aptiv says it currently operates more than 100 self-driving vehicles, a number of which are part of a commercial deployment in Las Vegas. The company says it has provided more than 70,000 paid autonomous rides and has maintained a rating of 4.95-out-of-five stars. The company will be headquartered in Boston and have so-called technology centers located across the United States and Asia. Green Hyundai Kia Transportation Alternatives Technology Autonomous Vehicles aptiv

Supply issues force Kia to delay new Soul EV until 2021 model year

Fri, Oct 18 2019

The electric version of the new, third-generation Kia Soul won't join its gasoline-powered siblings in showrooms for the 2020 model year. Kia announced it was forced to delay the model. American motorists seeking an electric Soul will need to wait until the 2021 model year, Green Car Reports learned. Kia blamed the delay on a shortage of electric motors, and on battery-pack-related supply issues, and it warned the new timeline might change. Autoblog reached out to the company to find out whether the delay is linked to its decision to sell only the electric variant of the hatchback on the European market. We can confirm the model already arrived in showrooms in many European nations, and several dealers we spoke to in France told us they had a handful in their inventory. The Soul EV will be worth the wait when it finally disembarks in the United States. It can drive for up to 243 miles on a single charge, which is about twice the number its predecessor was capable of achieving. It shares its 64-kilowatt-hour lithium-ion battery pack with the Hyundai Kona Electric, and it offers a Soul Turbo-like 201-horsepower output. We called it a top choice among entry-level electrics after driving it for the first time in its home country of South Korea. The other reason why the Soul EV might be worth the wait is that Green Car Reports added Kia might choose to sell it in more states. The last-generation model axed after the 2019 model year was only available in 13 states, including Hawaii, New York, Georgia, and, of course, California.

The best Super Bowl car commercials from the last 5 years

Wed, Jan 28 2015

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.