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Superman-inspired Kia Optima Hybrid helps those affected by drought and famine in Africa

Kia, DC Entertainment and Super Street magazine worked as a team to develop this one-of-a-kind Superman-themed Optima Hybrid that made its debut at the Chicago Auto Show today. The joint effort is designed to raise awareness for DC Entertainment's "We Can Be Heroes" campaign, a charitable relief effort to bring help and hope to people affected by drought and famine in the Horn of Africa.
The metallic blue and red sedan, which thankfully manages to look better in person than it does in the pictures, is the seventh vehicle in a 10-month partnership between the automaker, comic book company and tuner as they build themed vehicles representing all of the Justice League heros. A yet-unseen eighth vehicle will be an amalgamation of all seven Super Heroes in one.
There is no mistaking the blue metallic finish with red chrome accents, or the world's most recognizable superhero's chest emblem glowing on the hood, but you have to look closer to see the Superman logo on the rear fascia and catch the red glow from the headlights. The theme has been carried into the cabin, where occupants will find custom upholstery and Superman's iconic shield on the seats and airbag cover. While the hybrid sedan's gasoline-electric powertrain remains untouched, the Optima features flared fenders, oversize 22-inch wheels and a height-adjustable suspension that is controlled from the cockpit. Read more in the official press blast below.

The Kia Rio has never looked this good

The word "Rio" immediately conjures images of the Olympics, which ended just days ago. But recalibrate your brain. It's Kia's best-selling model around the world and it will be revealed in September at the Paris Motor Show. The fourth-generation Rio gets a fresh look inside and out. It has a longer wheelbase with a longer hood and front overhang, which Kia says is meant to convey confidence. The sketches released today look similar to the current generation – as we'd expect – but Kia designers dressed it up with a fancier front end and "straight lines and smooth surfacing" which is evident on the sides. Kia also touts the new Rio's safety, connectivity, and improved handling, though it didn't specify the features. You can compare the sketches with the spy shots of a Rio caught running around this week. Rumors also suggest a hotter Rio GT hatch could arrive for 2018. The sketches show the hatchback variant. Kia also sells the Rio as a sedan in the US market. Globally, the Korean automaker moved more than 473,000 Rios last year, and the new model will launch production near the end of this year for Europe. Timing for launches in other markets was not announced. Despite low fuel prices and consumer demand for crossovers, Rio sales have inched up slightly this year to 18,699 units, 1,637 ahead of last year's pace through July. Much of those gains came last month, when Kia sold 1,104 more Rios than it did in July 2015. The Rio was last updated in the US market for the 2016 model year. Related Video:

Driver unaware SUV is in flames going down the highway

NBC Nightly News recently carried the above segment on a video showing a 2012 Kia Sorento spewing flames as its driver travels at highway speed on Interstate 4 in Orlando. Another motorist, Meredith Olinger, drives alongside, shooting the video while trying to warn the driver to pull over. She does, just in time. Seconds later, the Kia is cooked. The driver, Susan King, says, "I got out, and suddenly the car was engulfed in flames. (Olinger) saved my life. I'm incredibly grateful, and she was my angel that day. It was surreal." NBC did a nice job of using the video to highlight a serious issue. The SUV's owner was not King but her friend Tyla Kennedy, and though the Kia was part of a recall of 2012-14 Sorentos having to do with an engine defect, Kennedy says she never received a recall notice. That's because she was not the car's original owner. And as anyone who has received a recall notice for a long-sold car knows, automakers send the notices to original owners. Subsequent owners are out of luck. We could argue all day about whether automakers, sellers or subsequent owners should do more to ensure that automakers know the current whereabouts of their products, but luckily there's an easy way past all of that. If you own a car you bought second-hand, go to safercar.gov and enter your VIN. If there is a recall on your vehicle, it will show up there. If one pops up, contact a dealership and the repair will be carried out free of charge. Even if you bought your vehicle new, doing this check couldn't hurt, just in case your notice got lost in the mail. It could keep you from discovering, as you fly down the highway, that you are driving a fireball. Related Video: Image Credit: Meredith Olinger Auto News Recalls Kia Crossover SUV Videos