2015 Kia Optima on 2040-cars

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Kia's second Super Bowl commercial lets booth professionals have their revenge

This is more like it, Kia. After last year's highly successful Adriana Lima-infused Super Bowl commercial for the Optima, we weren't that impressed with this year's Super Bowl ad for the new Sorento called Space Babies that Kia showed us earlier in the week. Its second spot for this year's big game, however, gave us a chuckle.
Called Hotbots and starring Miss USA Alyssa Campanella as a futuristic robot, the ad plays out a fantasy that we know for certain has crossed the minds of many booth professionals. These are the attractive set of women and men who plant themselves next to new cars at auto shows. More than just eye candy, they're usually extremely well educated on the product's specs and features. Despite that fact, they have to put up with constant oogling and questions like, "Do you come with the car?" What this T-1000 won't put up with is fingerprints on her shiny new 2014 Kia Forte, and she does something about it. Watch for yourself below.

Kia Sedona shows off new 'comfortable and futuristic' interior

Last month Kia coined a new, fourth-generation minivan and the term "Grand Utility Vehicle" to go with it. Known as the Carnival in its home market of South Korea, and as the Sedona here, Kia's given us a look at the "comfortable and futuristic" interior we can expect when the model goes on sale. We like the current Sedona, but the imminent upgrade is immediately clear and comprehensive even in photos. The automaker calls the interior design theme "Spatial Talents," which sounds like a superpower your home mover or the guy at U-haul has, but it refers to the how designers made the most of a slightly larger body and roomier interior. The minivan's wheelbase grows 1.2 inches, overall length extends by 1.6 inches, 1.2 of that being rear overhang, and width gets an extra pip of 0.4 inches. Depending on market, seating arrangements for seven, nine or 11 people will provide more room for every occupant in every row. The star draw is the instrument panel, where Kia placed the 12.3-inch digital gauge cluster and 12.3-inch infotainment screen in a cohesive enclosure under a single pane of glass. A full-width horizontal band separates the upper and lower areas of the instrument panel, vents tucked discreetly into the contrasting divider. Below that, dedicated buttons and another screen offer radio and climate controls, a shift-by-wire rotary knob set atop the transmission tunnel where a bulkier shift lever currently sits. More upscale materials are laid throughout the cabin. Second-row passengers benefit from new USB outlets on the front seatbacks, nets to hold electronic devices, and a storage drawer at the base of the rear console.     The only engine available in our Sedona is a 3.3-liter V6 with 276 horsepower and 248 pound-feet of torque. The next-gen Sedona will likely follow the powertrain lead of the new Sorento. That means a 2.5-liter turbocharged four-cylinder putting out around 277 horsepower and 310 pound-feet, and a 1.6-liter turbocharged four-cylinder hybrid with 227 hp and 259 lb-ft.   The Carnival goes on in South Korea in the third quarter of this year, with rollout to global market following that. Related Video:

New sketches show Kia small SUV interior

Little more than a week after releasing sketches of the exterior, Kia presents sketches of the interior of its first-ever small global SUV. Sticking to the message of enticements for younger buyers, we're told this will be a "bold design statement" that is "trimmed in high-quality materials throughout" with the aim of creating a "modern ambiance to appeal to young-at-heart, tech-savvy buyers." The renderings appear a good start to supporting those arguments. The centerpiece is a 10.25-inch infotainment screen stood atop the instrument panel. A menu button on the top left, a row of navigation buttons along the bottom edge, and two rows of navigation icons on the screen should keep everything an occupant could want no more than a couple of touches away. Beneath the screen come some chunky air vents, beneath those, an HVAC screen supported by an HVAC knob and controls. Notice how the IP design slides from the control surface into a passenger grab handle anchored on the center tunnel. To the left, a steering wheel loosely modeled on the one from the Sportage, ahead of an instrument binnacle that's a quartet analogue gauges bracketing a digital display. The images show two different interior grades; for instance, one HVAC knob is printed with the word "Auto," while the other isn't, and the steering wheels in the two images are slightly different. The differences are more pronounced around the shifter — which might, in fact, represent two kinds of shifters. AutoPortal reports there'll be an automatic transmission as well as a seven-speed dual clutch gearbox. One gear lever is flanked by seven buttons, three of them for the heated steering and ventilated seats. Another button turns off the park assistance feature. Then there's what looks like a hill descent control button, one for some sort of all-wheel drive feature like a locking rear differential, and a final button to turn off the Stop/Start system. The other image looks like the more luxurious trim, even though it's the one without the "Auto" HVAC knob. This gear lever is flanked by eight buttons, most too small to make out, but it's clear that the AWD button is missing, and the ventilated seat icon is now a heated seat icon. There's an electric parking brake switch next to the driver's seat, two cupholders, and the forward surface of the lower cubby holds a 12V outlet and an AUX input. We'll find out what the real thing looks like soon.