2014 Kia Optima Lx on 2040-cars

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Superman-themed Kia Optima Hybrid definitely not faster than a speeding bullet

The Justice League of America's garage is filling up quickly, with Kia and DC Entertainment unveiling its sixth of eight super hero-inspired vehicles at the Chicago Auto Show today. The vehicles are being used to raise awareness for DC Entertainment's "We Can Be Heroes" giving campaign.
The latest Kia to get the super hero treatment is the Optima Hybrid, which draws on the almighty Superman for inspiration. We're not sure what to make of this thing, honestly, as neither Clark Kent nor Kal-El would be caught dead in it (unless it's got the optional Kryptonite seatbelts, of course). Rather, this looks like what we imagine a Superman fanboy would construct if given carte blanche to ruin an Optima Hybrid. The actual design and construction were handled jointly by Kia, DC Entertainment and Super Street magazine.
We'll let the pictures do the talking in terms of what modifications were made since they're all cosmetic. That is, no mechanical mods were done to make the Kia Optima either faster than a speeding bullet or more powerful than a locomotive (shame).

Hyundai and Kia settle lawsuit over hybrid technology

Hyundai and Kia will end Paice's patent infringement lawsuit by signing a licensing agreement to use the firm's hybrid technology for their vehicles, according to Bloomberg. A statement by Paice says that this new contract ends any legal disputes between the companies, but doesn't disclose the cost of the settlement. A Hyundai spokesperson declined to comment about the case's resolution to Autoblog. Paice and the Abell Foundation, an investor, brought the case against Hyundai and Kia in 2012 over the tech in the Sonata and Optima Hybrids, and the court sided in the patent holder's favor in October 2015. The jury ordered the automakers to pay at least $28.9 million, but the judge could have tripled that amount because the infringement was allegedly intentional. Hyundai pledged to appeal the ruling. Paice's patents come from the work of Alex Severinsky and cover ways to make engines and electric motors work together. The company has a history of defending its tech, including settlements with Toyota and Ford. It also filed another case against the Blue Oval in 2014 over the hybrid or plug-in systems in the C-Max, Fusion, and Lincoln MKZ. Hyundai and Kia sign licensing agreement with Paice Paice, a pioneer in hybrid electric vehicle technology, has reached an agreement to license all of its hybrid vehicle technology to Hyundai Motor Co. and Kia Motors Corp. Paice has now licensed all or part of its hybrid vehicle technology portfolio to Toyota, Hyundai/Kia, and Ford – three of the world's six largest automakers. These three companies currently account for 90% of all hybrid vehicle sales in the United States. "We are gratified to reach a licensing agreement with Hyundai and Kia, who are among the undisputed leaders in the hybrid industry. This agreement further validates the importance of our technology, and we hope to reach additional agreements with other major automakers," said Frances Keenan, chairman of the Paice Board of Directors. The confidential licensing agreement with Hyundai and Kia brings an end to all litigation between the companies. Paice and the Abell Foundation, a Baltimore-based non-profit organization that invested in Paice, filed a patent infringement lawsuit against Hyundai and Kia in U.S. District Court in 2012. After an eight-day jury trial earlier this year, the jury sided with Paice and Abell, awarding $28,915,600. Hyundai and Kia currently rank third in U.S. hybrid car sales.

2017 Kia Cadenza First Drive

"Garbanzo? Costanza? Credenza?" I can't tell if the guy at the bakery is trying to be funny or if he's genuinely forgetting the name of the car – I've told him twice; it's the 2017 Kia Cadenza. But you know, maybe the miscommunication is just fine. Like the Cadenza itself. It's fine. You shouldn't read that negatively. Every now and then in this job, you drive a car and simply come away thinking, "it was fine." And if you're building a car in this particular segment, that's practically the response you hope to elicit. A comfortable jack-of-all-trades at a price that isn't going to bankrupt the owner. Consider the Cadenza's competition: Toyota Avalon, Nissan Maxima, Chevrolet Impala, Buick LaCrosse. These aren't groundbreaking luxury vehicles, masters of utility or fuel economy, or Nurburgring-smashing sports sedans; they're... fine. You almost feel bad saying it – from a very reasonable angle it's a great segment, populated with cars offering a lot of the same equipment and a little more bang for the buck than a full-on luxury sedan, and tending to be roomier, too. And yet it's that dilution of dedicated purpose that keeps these models stagnant in showrooms compared to the more luxurious – and certainly to the more economical. It's hard to raise an eyebrow here. So it goes with the Cadenza. Despite looking a heck of a lot like the previous car, the new Cadenza has been reworked significantly – the use of high-strength steel has doubled, to over 50 percent; the use of hot-stamped steel has tripled; the doors are 16 percent more dent-resistant; the chassis has 35 percent greater torsional rigidity; there's a new subframe (similar to that of the Optima); the front windows are now laminated and there's 13 percent more sound insulation in the A-pillars; there's a full underbody cover and wheel air curtains; it has a new eight-speed transmission – developed in-house; there are 40 fewer pounds of unsprung weight thanks to aluminum parts; the brakes are bigger; and there's a bevy of upscale tech features – but we lost you halfway through that paragraph. The styling is a little sharper than the outgoing model's – it's not going to blow your pants off, but it's hardly a bad-looking car. The updated design features Kia's now-trademark quad-LED setup within the lower front grilles, and the main grille is a concave affair – base models get a "Diamond Butterfly" insert you know from other Kia models, and higher-end Cadenzas get "Intaglio" vertical slats.