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2017 Kia Niro hybrid's $23,786 price undercuts the Toyota Prius

We're close to the commercial launch of Kia's hybrid crossover, the pointless-record-breaking but decidedly "solid" Niro. The ad campaign has begun with Melissa McCarthy voicing the TV spots, and with the Super Bowl tease already in full swing, curious customers are going to want to know what they'll have to shell out for the fuel-sipping family car. Kia has announced that the Niro will start at a base MSRP of $23,785. The 50 mpg (combined) Niro FE's sub-$24k price includes 16-inch wheels, keyless entry, a seven-inch touchscreen display with rearview camera, and Apple CarPlay and Android Auto. The $24,095 LX adds push-button start, roof rails, and LED rear lighting. The LX also offers the $1,450 Advanced Technology Package, adding forward collision and lane departure warnings, and autonomous emergency braking. At $26,595, the EX provides heated seats, a leather-wrapped steering wheel, LED daytime running lights, fog lights, and heated power folding mirrors. It also includes a few driver assistance features, such as blind spot detection, rear cross-traffic alert, and lane change assist. A $2,300 Advanced Technology Package includes a power sunroof, smart cruise control, the collision and lane departure warnings, and autonomous emergency braking. Just below the Touring trim is the Launch Edition at $28,895. It comes in either Snow White Pearl or Aurora Black Pearl paint with a unique metallic grille and Hyper Gray 18-inch alloy wheels. It includes an eight-inch touchscreen navigation system and an eight-speaker Harman Kardon sound system. Topping the line is the $30,545 Niro Touring, which includes a power sunroof, park assist, heated and ventilated seats, heated steering wheel, and the Harman Kardon premium sound system. This level also offers the Advanced Technology Package, and $1,900 adds HID headlights, wireless phone charging, smart cruise control and the warning and braking systems offered at the other trim levels. Unfortunately, both the Touring and the Launch Edition suffer in fuel economy, at 43 mpg combined. For comparison, the base Kia Niro comes in $1,765 cheaper than the just slightly more efficient Toyota Prius's $25,550. The Ford C-Max Hybrid starts at $24,995, and falls short by about 10 mpg. The Niro is about the same price as the slightly larger, but much less efficient Hyundai Tucson.

Kia Cee'd GT and Pro_cee'd GT are Korean for "hot hatch" [w/video]

Kia has pulled back the curtain on its sportiest offerings to date at the 2013 Geneva Motor Show. The Cee'd GT and Pro_cee'd GT benefit from a direct-injection, turbocharged 1.6-liter four-cylinder engine good for 204 horsepower and 195 pound-feet of torque. Those numbers are up 51 percent and 61 percent over the models' base engine, respectively. A six-speed manual transmission puts power to the front wheels, and Kia says the hatches can spring to 60 mph in 7.7 seconds. Top speed for both sits at 143 miles per hour. Penned by design guru Peter Schreyer, the cars wear tweaked front fascias complete with new grilles, headlamps and fog lamps.
Out back, dual-exit exhaust separate GT models from their common kin, and 18-inch alloy wheels are standard equipment. Indoors, buyers can expect to find a set of Recaro sport buckets and a specially designed TFT instrument cluster. Take a peek at a brief video of the Pro_cee'd GT and the official press release below.

2017 Kia Model Year Preview and Updates

Kia continues its growing market momentum on the strength of three all-new intros and/or updates, along with its selection as a top pick by Consumer Reports. Kia's Niro - pictured above - is an all-new hybrid, combining a fairly conventional crossover profile with front-wheel drive and up to 50 miles-per-gallon. Also of note: Later in the '17 calendar year most dealers will receive the all-new STINGER GT, first introduced at the '17 Detroit Auto Show. KIA CADENZA: Kia's upsized, upscale Cadenza presents a near-luxury ownership experience without the penalty of a near-luxury price point. Its new platform is stronger, lighter and more rigid, while the interior is dramatically upscale. Finally, the Cadenza boasts Kia's first application of an eight-speed automatic in a front-wheel drive powertrain. FORTE: Kia's sedan and hatchback enjoy freshened styling and a new, 2.0-liter base powertrain. There is also the optional availability of a whole suite of advanced driver assistance systems, including autonomous emergency braking, rear cross traffic alert, forward collision warning and Dynamic Bending Light, which allows your lights to follow the direction of your steering wheel. K900: Kia's large, rear-wheel-drive sedan is unchanged for 2017. NIRO: Kia's all-new hybrid crossover is an outlier in the hybrid segment, with the high hip point and generous greenhouse of a crossover and a projected EPA estimate of 50 miles per gallon (combined) efficiency. It is powered by a normally-aspirated 1.6-liter four and electric motor, delivering a total system horsepower of 139, and 195 pound-feet of torque. OPTIMA: Following a redesign in 2016, Kia's midsize entry enjoys package refinements, standard 18-inch wheels on SX trim, a new value package on the 1.6T and new colors. More significant is the addition of both an Optima Hybrid and Plug-in Hybrid. The Hybrid promises to be 10-percent more efficient, while the plug-in will offer an estimated electric-only range of 27 miles. RIO: New colors and a discontinued four door SX highlight the changes. SOUL: Kia's two-box box adds new alloy wheel designs, Blind Spot Detection and Rear Cross Traffic Alert on Plus and Excalibur trims. And news of two new colors pales when compared to the Soul Exclaim's new turbo powerplant, connected to a seven-speed DCT transmission. SOUL EV: UVO eco is now on EV and EV+, while all trims receive an upgraded fast charge and a second-generation Pedestrian Warning System.