2005 Kia Amanti 4 Door High End Model on 2040-cars

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Kia using quality and technology to increase sales and brand prestige

Kia is a long way from hawking the anonymous lozenge known as the Sephia on our shores. That was only 1994, though, and in less than 20 years the company has gone from judging its aspirations against Japanese budget competition to walking auto show floors checking out the German standard-bearers for tips on how to increase sales and brand prestige. In an interview with Automotive News, Kia executives laid out their plan for carving out a Volkswagen-like niche for the company whereby they could be viewed as the premium pick in a volume segment. Concepts like the Kia Cub, above, would seem to point in this direction.
Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality.
Kia's prime directive is "an unrelenting focus on quality." The Japanese brands earned a reputation for bulletproof reliability, and Kia is keen to make sure its sales targets don't impinge on its quest for better and better quality - neither in-house nor for its suppliers, a trade-off we've seen go wrong before. It has a Pilot Center that studies each new model for potential production problems before being given the approval for manufacture, and it isn't until the quality control department gives the okay that manufacture can begin.

2020 Kia Soul gets fuel economy ratings boost

Federal fuel-economy ratings are out for the all-new 2020 Kia Soul and show that the switch to the 2.0-liter four-cylinder engine also found in the Forte sedan has turned the boxy compact crossover into more of a fuel-sipper compared to its predecessor. When operated in Eco driving mode, the EPA rates the Soul fitted with the 2.0-liter engine at 35 miles per gallon on the freeway and 29 mpg in the city for a combined 31 mpg. Otherwise, the same model is rated at 27 mpg in the city, 33 on the highway and a combined 30 mpg. Versions fitted with the 1.6-liter turbocharged seven-speed top out at 27/32/29 mpg, while the 2.0-liter offered with a six-speed manual delivers 25/31/27 mpg. The outgoing Soul fitted with the 1.6-liter engine maxed out at 28 mpg combined, while the more powerful outgoing 2.0-liter version was rated at 27 mpg combined. The ratings for the 2020 Soul easily outperform the 2019 Jeep Renegade, another compact crossover, which is rated 22/30/25 mpg in its top configuration, but are short of the 2019 Nissan Kicks, which gets 31/36/33 mpg. Kia is pairing the 2.0-liter engine with its Intelligent Variable Transmission, its version of a CVT, for the 2020 Soul as well as the six-speed manual. It offers 147 horsepower and 132 pound-feet of torque. The turbocharged 1.6-liter twin-scroll four-cylinder mates with a seven-speed dual-clutch automatic transmission and offers 201 hp and 195 lb-ft of torque. The standard version of the 1.6-liter makes 130 hp and 118 lb-ft. Still to come, and not yet rated, is the Soul EV, which borrows its electric motor and 64 kWh battery pack from the Niro EV and Hyundai Kona Electric, offering 201 hp and 291 lb-ft of thrust. It's expected to have a driving range of more than 200 miles, accommodate DC fast charging and go on sale sometime later this year. We still don't have pricing for the gas-powered versions, which are set to hit showrooms in the first half of this year.

Kia Soul EV fitted with wireless charging

As the industry continues to build out electric vehicle charging infrastructure, parallel projects are working to improve it as quickly as it's deployed. Now we're seeing some groups launching fast charging stations capable of 350-kW, and more. Meanwhile, wireless charging is making advances, which would allow drivers to simply park and charge without fussing with a cable. Kia is the latest to test inductive charging, and has announced that it has deployed a fleet of Soul EVs capable of recharging wirelessly. The three-year project — a partnership between the Hyundai-Kia America Technical Center, wireless charging company Mojo Mobility and the U.S. Department of Energy's Office of Energy Efficiency and Renewable Energy (EERE) — culminated in the system being equipped to five vehicles and tested in real-world environments. The system uses electromagnetic fields transmitted between a transmitter coil on the ground and a receiver on the bottom of the car to transfer energy. It can charge at over 10 kW, with 85 percent grid-to-vehicle efficiency. Kia adds that because the system is so efficient, it can still charge even if there is some misalignment between the two coils. That means an imperfect parking job doesn't mean the car won't charge. Other automakers are also testing wireless charging, and BMW plans to offer it on a limited basis in the U.S. for its 530e plug-in hybrid. Kia is not making any promises to customers yet, though. "There is no current plan to offer the wireless charging system on production vehicles for sale to consumers," Kia stated in its press release, "however, the success of this development project suggests similar systems are possible on future Kia electric vehicles." Wireless charging could play well with other technology for Kia. For instance, it would be a boon for autonomous efforts, which the Korean automaker has begun undertaking with the testing of self-driving Soul EVs in Nevada. Wireless charging means an autonomous Kia could not only drive and park itself, but also take care of its own charging duties. Related Video: Related Gallery Kia Soul EV Autonomous Testing in Nevada News Source: Kia Green Kia Technology Emerging Technologies Hatchback Electric doe wireless charging inductive charging eere