Rhino Lined Jeep Must See Pics Lifted, Light Bars Wench Wheels Loaded Cool Black on 2040-cars

Auto blog

2019 Jeep Cherokee reveals a much more normal face

Since we started seeing redesigned Jeep Cherokee prototypes, we've suspected that the crossover would lose its controversial split headlights and pointy grille. Finally, we get a good look at a mostly uncovered test car, and it confirms that the new Cherokee will look quite conventional. The obvious change is the headlights. Instead of the slender daytime running lights at the top next to the grille, and the actual illuminating headlights lower in the bumper, all of the elements are integrated into single housings on either side. They're somewhat rectangular now, looking more like those on the Compass and the Grand Cherokee. But you can still see the same hockey-stick shaped LED running light design in the new lamps. The grille has changed, too. It looks much more blunt than the sharply creased, almost pointy grille of the current model. It also looks as though it may extend farther down than the current version. The rest of the Cherokee is very similar to the current model. The flanks are virtually unchanged, as is the interior, and the tail sees only minor changes. The most significant is the move of the license plate from the bumper to the hatch. The taillights' shape hasn't really changed, but the white section is now broken up by black lines, and the red element looks darker. We expect to see the Cherokee refresh soon, possibly by the end of the year. Related Video:

Stellantis will give its brands 10 years to prove they deserve to live

Formed by the merger of PSA Peugeot-Citroen and Fiat-Chrysler Automobiles, Stellantis has 14 brands under its roof, a number that makes it one of the largest groups in the industry. Rumors claimed not every brand would survive, with Chrysler often earmarked to get axed, but the firm said it will give them all a chance to shine. "We're giving each (brand) a chance, giving each a time window of 10 years and giving funding for 10 years to do a core model strategy. The CEOs need to be clear in brand promise, customers, targets, and brand communications," announced Stellantis boss Carlos Tavares during the Financial Times' Future of the Car event. His comments confirm Chrysler fans and dealers don't need to worry about the future — at least not yet. And, against all odds, Lancia enthusiasts can breathe a sigh of relief, too. Former FCA head Sergio Marchionne warned of the brand's demise on several occasions. Alfa Romeo is safe for now, too, as is Vauxhall, which are basically just Opels sold in the United Kingdom with a different badge. The engagement made by Tavares also means Stellantis won't divest any of its brands to raise capital until at least 2031. It's now up to each executive team to make a case for the brand they run, an unusual survival-of-the-fittest strategy in an era when cutting costs is more common than spending cash. Diving into the vast Stellantis parts bin should help even the most troubled brands turn their fortunes around on a relatively tight budget. It seems likely that survive Chrysler will need to look beyond the 300 and the Pacifica/Voyager, the only models in its range, and completely reinvent its image, which is currently nebulous at best. Lancia, once the champion of luxury, performance, and innovation, faces the same challenge. It's not starting quite from scratch, it's relatively popular in its home country of Italy, but it will need to think globally and expand outside of the city car segment to survive. Featured Gallery 2020 Chrysler 300 View 24 Photos Chrysler Dodge Fiat Jeep RAM Citroen Lancia Opel Peugeot Vauxhall

Jeep leads list of 25 most patriotic brands

It's not unusual to feel extra patriotic this time of year, what with the Fourth of July being today and all. As if to celebrate, New York-based research firm Brand Keys conducted a study among 4,500 consumers about what brands they find to be the most patriotic. According to the Detroit Free Press, Jeep took top honors in this study, besting other American stalwart brands including Coca-Cola, Levi's and Hershey's.
Interestingly, the only other automotive brand to make the list was Ford, in the 16th spot (motorcycle fans take note - Harley-Davidson claimed the No. 13 slot). This means consumers found Jeep to be more patriotic than any of the brands in the General Motors portfolio, including Chevrolet, which has long used American themes in its advertising over the decades.
According to Brand Keys, Jeep came in "with a score of 98 out of 100 on a scale representing consumers' emotional engagement expectations," the Detroit Free Press reports. Be sure to read the report to scan the entire Top 25 list for yourself.