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Stellantis lays off salaried workers, cites uncertainty in EV transition

DETROIT — Jeep maker Stellantis is laying off about 400 white-collar workers in the U.S. as it deals with the transition from combustion engines to electric vehicles. The company formed in the 2021 merger between PSA Peugeot and Fiat Chrysler said the workers are mainly in engineering, technology and software at the headquarters and technical center in Auburn Hills, Michigan, north of Detroit. Affected workers were notified starting Friday morning. “As the auto industry continues to face unprecedented uncertainties and heightened competitive pressures around the world, Stellantis continues to make the appropriate structural decisions across the enterprise to improve efficiency and optimize our cost structure,” the company said in a prepared statement Friday. The cuts, effective March 31, amount to about 2% of Stellantis' U.S. workforce in engineering, technology and software, the statement said. Workers will get a separation package and transition help, the company said. “While we understand this is difficult news, these actions will better align resources while preserving the critical skills needed to protect our competitive advantage as we remain laser focused on implementing our EV product offensive,” the statement said. CEO Carlos Tavares repeatedly has said that electric vehicles cost 40% more to make than those that run on gasoline, and that the company will have to cut costs to make EVs affordable for the middle class. He has said the company is continually looking for ways to be more efficient. U.S. electric vehicle sales grew 47% last year to a record 1.19 million as EV market share rose from 5.8% in 2022 to 7.6%. But sales growth slowed toward the end of the year. In December, they rose 34%. Stellantis plans to launch 18 new electric vehicles this year, eight of those in North America, increasing its global EV offerings by 60%. But Tavares told reporters during earnings calls last month that “the job is not done” until prices on electric vehicles come down to the level of combustion engines — something that Chinese manufacturers are already able to achieve through lower labor costs. “The Chinese offensive is possibly the biggest risk that companies like Tesla and ourselves are facing right now,Â’Â’ Tavares told reporters. “We have to work very, very hard to make sure that we bring out consumers better offerings than the Chinese.

Jeep's new Chip Away commercial has us hunting Al Pacino's back catalog

Chrysler has done a pretty good job as of late turning its television commercials into pep talks or rallying cries, but for its first ad for the 2014 Jeep Grand Cherokee, it turned to Al Pacino's inspirational speech from the movie Any Given Sunday. In the movie, Pacino's character talks about how football is a game of inches, but the commercial, titled Chip Away, focuses more on the attention to detail that Jeep has exhibited on its updated flagship SUV.
Centering around the newest Grand Cherokee model, the luxurious $47,995 Summit trim level, the commercial shows off some of the hand-stitched leathers and real metal and wood accents found inside the cabin. Check out the new 60-second spot by scrolling below.

Woman who survived plunge off Big Sur cliff posts pics of wrecked Jeep

The woman who survived seven days on a remote beach after plunging off a cliff on California's Highway 1 has posted photos of her wrecked Jeep Patriot on the beach at low tide. Along with details of the story Angela Hernandez has previously shared, the photos suggest she's lucky to be alive. Hernandez's ordeal began around midday on July 6, when she was driving southbound through Big Sur and an animal suddenly appeared in the road in front of her. She swerved to avoid hitting it and lost control. "I don't really remember much of the fall," she says. "They say I fell somewhere around 250 feet." Hernandez, 23, had been reported missing in the Big Sur area on her journey from Portland, Ore., to Southern California, but heavy fog had complicated search efforts. She was eventually found by a couple hiking the coastline in search of a fishing spot and was hoisted up the cliff by rescuers and taken to a hospital. She suffered a brain hemorrhage, collapsed lung, ruptured blood vessels in both eyes and four broken ribs and broken collarbone, plus an intense sunburn. She says she remembers only waking up in her car and feeling the Pacific Ocean rising over her knees. She used a multitool to break the window, then jumped into the water and made her way to shore, where she promptly passed out. In the coming days she used a piece of hose that broke off her Jeep to collect fresh water dripping off mounds of moss for drinking. "The next few days kind of became a blur," she wrote on Facebook. "I'd walk up and down the beach in search of another human being. I'd climb on rocks to avoid the sharp sand, walk along the shore to avoid the hot rocks, and air wrestle tiny crabs. I found a high spot I was able to climb up to and found myself there almost every day. I could see cars driving across the cliff and felt like if I could yell just loud enough, that one could hear me or see me. That's all it would take to make it back to my family. Just one person noticing me. I'd usually stay there until the sun became unbearable and then would find a way to slide myself back down to the shore." It sounds like the accident has given her a new lease on life. Her most recent Facebook update is a short video of her playing a guitar. "Wasn't sure if I'd still be able to play after my accident, so this makes me so happy," she writes. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.