2021 Jeep Wrangler Unlimited Sahara on 2040-cars

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Jeep and Ram do the pre-Super Bowl ad thing again

Fiat Chrysler is experimenting this year with pre-Super Bowl advertising that isn't — yet — Super Bowl advertising. The automaker's released five ads so far this week for Jeep and Ram. including two more today for the new Ram heavy duty trucks. But at the moment there are no plans to run them during the game. With a new focus on efficiency, the marketing team at Auburn Hills wants to see how the spots play online. The latest long-form Ram ads are called "Roll Rams Roll" and "Fourth Quarter," to go along with the long-form spot, "Make Sure of It," featuring the new voice of Ram commercials, actor Jeremy Renner. The latter spot represents the beginning of a collaboration with Ram and Renner. The wide-ranging actor will provide vocals for Ram's new campaign called "Led or Be Led" that begins later this month. "Roll Rams Roll" presents the classic scenario of two folks arriving at a four-way intersection at the same time. This time, however, one party is a seriously gung-ho tailgating crew in a Ram 3500 HD pulling a giant travel trailer, the other is a ginormous herd of Rams that have come from across the country to see their namesakes play. "Fourth Quarter" celebrates the unheralded workers who, like the best players, give their all until the final whistle, no matter how long it takes for that whistle to blow. Over in the Jeep-verse, fresh off of crushing a 1963 Gladiator, the off-road brand continues the association with the band OneRepublic that began last summer. The group mostly lets the images do the singing in the spot "More Than Just Words," which pairs the lyrics of the U.S. national anthem with representative visuals. FCA marketing honcho Olivier Francois called the week's commercials "a taste of what's to come." Whether that taste comes during the game, we don't know. Spots are rumored to cost $5.5 million for 30 seconds this year, up from $5.2 million last year, which comes on top of production costs that run into the millions. If an ad does well online, there's a chance it could appear during the show in Atlanta. Otherwise, you can check them out above and below, and watch out for rumored multi-brand Twitter shenanigans during the game. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences.

Monterey Car Week recap, 2025 Lincoln Navigator and more | Autoblog Podcast #845

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor Jeremy Korzeniewski. They look back on Monterey Car Week, and pick their favorite highlights from the event, including the new Lincoln Navigator, the Ruf Rodeo, Cadillac Opulent Velocity concept and more. In the news, Ford has abandoned its three-row EV in a pivot to hybrid. Our hosts review recent cars in the fleet, like the Mercedes GLC Coupe, long-term Mazda CX-90 and the three-wheel Can-Am Ryker. They also compare the Jeep Gladiator with the Wrangler. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #845 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Monterey Car Week recap 2025 Lincoln Navigator Ruf Rodeo Cadillac Opulent Velocity concept Lamborghini Temerario Porsche 911 Turbo 50 Years Ford-Ghia Probe I prototype burns to a crisp Ford cancels electric three-row SUV, pivots to hybrid Cars we're driving 2024 Mercedes-Benz GLC 300 Coupe 2024 Mazda CX-90 PHEV long-term update 2025 Can-Am Ryker 2024 Jeep Gladiator vs. Wrangler Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video:  Corvette ZR1, Honda Civic Type R and Mercedes-AMG SL 63 | Autoblog Podcast 843 This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Woman who survived plunge off Big Sur cliff posts pics of wrecked Jeep

The woman who survived seven days on a remote beach after plunging off a cliff on California's Highway 1 has posted photos of her wrecked Jeep Patriot on the beach at low tide. Along with details of the story Angela Hernandez has previously shared, the photos suggest she's lucky to be alive. Hernandez's ordeal began around midday on July 6, when she was driving southbound through Big Sur and an animal suddenly appeared in the road in front of her. She swerved to avoid hitting it and lost control. "I don't really remember much of the fall," she says. "They say I fell somewhere around 250 feet." Hernandez, 23, had been reported missing in the Big Sur area on her journey from Portland, Ore., to Southern California, but heavy fog had complicated search efforts. She was eventually found by a couple hiking the coastline in search of a fishing spot and was hoisted up the cliff by rescuers and taken to a hospital. She suffered a brain hemorrhage, collapsed lung, ruptured blood vessels in both eyes and four broken ribs and broken collarbone, plus an intense sunburn. She says she remembers only waking up in her car and feeling the Pacific Ocean rising over her knees. She used a multitool to break the window, then jumped into the water and made her way to shore, where she promptly passed out. In the coming days she used a piece of hose that broke off her Jeep to collect fresh water dripping off mounds of moss for drinking. "The next few days kind of became a blur," she wrote on Facebook. "I'd walk up and down the beach in search of another human being. I'd climb on rocks to avoid the sharp sand, walk along the shore to avoid the hot rocks, and air wrestle tiny crabs. I found a high spot I was able to climb up to and found myself there almost every day. I could see cars driving across the cliff and felt like if I could yell just loud enough, that one could hear me or see me. That's all it would take to make it back to my family. Just one person noticing me. I'd usually stay there until the sun became unbearable and then would find a way to slide myself back down to the shore." It sounds like the accident has given her a new lease on life. Her most recent Facebook update is a short video of her playing a guitar. "Wasn't sure if I'd still be able to play after my accident, so this makes me so happy," she writes. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.