2020 Jeep Wrangler Unlimited Freedom Edition on 2040-cars

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The Apple of the auto industry isn't Tesla, it's Jeep

Whenever Apple is going to have a new product for sale in its stores, the fanboys line up in such great numbers that it's surprising Ticketmaster hasn't figured out a way to capitalize on the multitude of anxious buyers with credit cards ready to go. When Elon Musk talks about a new car being added to the lineup, there is an analogous group of people, and Musk has cleverly set up a model in which people place deposits for their place in line. The number of deposits (two per customer only, it should be noted) for the Model 3 is some 400,000. Because Tesla is a Silicon Valley company that has a highly desirable, highly designed suite of products for which there is demand the likes of which is completely uncharacteristic for the category, it is often compared to Apple. After all, has anyone gotten into line to buy a Windows phone? Do you even remember the Zune? So it must be that Tesla is like Apple. But there is one nontrivial problem with this comparison: Apple sells its products in mass quantity. Tesla, even though it just had its best quarter ever, delivering a record 25,418 vehicles - up 69 percent over the first quarter of 2016 - is still, when compared to the car industry in general, selling a specialized product. No, the automotive brand most like Apple is Jeep. Just as with Apple's quickly identified design language - either for the physical phones and computers or the interfaces for same - there is no mistaking a Jeep. Like Apple's legion of fans, there are people for whom a Jeep is not merely a form of transportation, but a statement about one's way of life. Like the companies that wish they could have designs that are Apple-like and do their utmost to have a similar objects or appearances (sometimes landing them in court, a la Samsung), is there a single automotive company that wouldn't like to have some of Jeep's magic? While there aren't people who are lined up outside of dealerships when a new Jeep goes on sale, there is probably more interest in the forthcoming Wrangler than in the accumulation of interest in a half-dozen other vehicles from other companies. And like Apple, Jeep is a comparative volume play. Last year FCA US LLC delivered 926,376 Jeeps. Walter P. Chrysler and the Dodge Brothers must be spinning at high velocity in their graves, because the U.S. total for Chrysler brand was 231,972, and Dodge was 506,858. The sum of the two - 738,830 - is well shy of Jeep's sales. On a global basis, Jeep sold some 1.4 million units in 2016.

Jeep Grand Cherokee S is handsome dressed in all black

FCA loves to roll out limited- or special-edition variants of its vehicles. Just take a peek through all the different versions of the Ram 1500 and Jeep Wrangler that were available over the years. Generally, most of those models are tailored for the U.S. or completely U.S. exclusive, but that's not always the case. In Europe, there's an awesome looking new Grand Cherokee S. Too bad this murdered-out variant of Jeep' flagship isn't coming here. While many of us lament the popularity of black, silver and white paint colors, there's always something particularly charming about a completely blacked-out vehicle. Ditch all the chrome trim, paint the wheels and tint the lighting. The Grand Cherokee S (for Sport) has a new Low Gloss Granite Crystal color on its badging, grille surround, step pads, tail lamps and 20-inch wheels. The grille itself is painted a deep gloss black. Same goes for the trim around the windows and the exhaust tips. The interior follows the same general form. Most of the trim is done up in either anodized grey or black wood. The SRT seats are covered in black Nappa leather with black stitching. One rare bright spot is the shiny metal pedals. It's not all just looks with the Grand Cherokee S. The model comes standard with an 8.4-inch touchscreen infotainment system with the latest iteration of UConnect. That means both Apple CarPlay and Android Auto come at no additional running costs. Other features include a 7-inch configurable display in the instrument cluster, an Alpine audio system with a subwoofer and active noise cancellation, a panoramic sunroof, dual zone climate control, heated and ventilated front seats and heated rear seats. Additionally, the Grand Cherokee S gets a sport suspension and Jeep's Quadra-Drive II four-wheel-drive system. It adds a limited-slip differential, a five-mode (auto, snow, sand, mud and rock) selector for optimal traction on rough surfaces. Add on a number of active safety features, and the Jeep Grand Cherokee S gets just about everything available on Jeep's range-topper. Unfortunately the Grand Cherokee S doesn't have a direct equivalent in the U.S., but hey, we get the Trackhawk. We think the Europeans might draw the short straw on that one. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Jeep Design/Style Jeep Crossover SUV Off-Road Vehicles

2014 Jeep Cherokee

The Cherokee Is Dead. Long Live The Cherokee.
There are three sentences that, for this reviewer, define what needs to be conveyed about the 2014 Jeep Cherokee. The first: it is very good.
Jeep spent 27 years building the Cherokee and its brand, from 1974 to 2001. Twelve years ago, the Cherokee nameplate rolled away into the distant hills and retirement, at least here in the NAFTA colonies, and it was replaced by a loaded word we knew as "Liberty."