2016 Jeep Wrangler on 2040-cars

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Jeep's new Chip Away commercial has us hunting Al Pacino's back catalog

Chrysler has done a pretty good job as of late turning its television commercials into pep talks or rallying cries, but for its first ad for the 2014 Jeep Grand Cherokee, it turned to Al Pacino's inspirational speech from the movie Any Given Sunday. In the movie, Pacino's character talks about how football is a game of inches, but the commercial, titled Chip Away, focuses more on the attention to detail that Jeep has exhibited on its updated flagship SUV.
Centering around the newest Grand Cherokee model, the luxurious $47,995 Summit trim level, the commercial shows off some of the hand-stitched leathers and real metal and wood accents found inside the cabin. Check out the new 60-second spot by scrolling below.

Jeep previews Easter Jeep Safari concepts, and one is called Jeepster

Easter is coming up, which is a big deal for both Christians and Jeep fans. The latter of which are excited because the annual Easter Jeep Safari off-road event in Moab is coming, along with Jeep's wild concepts it builds for the event each year. We're getting an sneak peek at two of those Jeeps early, thanks to illustrations the company revealed. The first of them is very obviously a two-door 2018 Wrangler, but with some small changes, and the inspiration is obvious when spotting the badge on the front fender: "Jeepster." This concept pulls from the old Jeepster Commando from the '60s and '70s, a slightly longer Jeep that was a bit more civilized and had an available hardtop that had a distinct slant at the back. The slanted rear roof is very clear on this Wrangler's hardtop, and it has the contrasting color that its inspiration had, too. This Wrangler Jeepster is more off-road ready, though, with big chunky tires, a full-size spare moved inside, and gas cans mounted to the rear cargo door. It's more difficult to tell what sets apart the second Jeep Safari concept. It's obviously based on the 2018 Wrangler. The front fenders have been severely cut down and the front bumper removed to make room for what appear to be enormous tires and lots of suspension travel. It also bears a big hood scoop, maybe indicating a more powerful engine underneath. It also has full front doors, but the rear top has either been removed or lowered. We'll have more details on these and other Jeep Safari concepts in the next couple of weeks around the time of the event. So stay tuned for more wild Jeep news. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Jeep reveals Grand Cherokee SRT Night, Wrangler Backcountry

Another major car show is almost upon us, and you know what that means. That's right, boys and girls – another pair of custom Jeeps. Far be it from us to complain, though, especially when the pair of SUVs debuting at the LA Auto Show this month aren't just for show. These will actually be offered to the public as new special editions. In one corner we have the Jeep Grand Cherokee SRT Night edition, with all the brightwork replaced with black. The roof, rear spoiler, front grille bezels, pillars, and window surrounds are all done up in gloss black, while the wheels – custom 20-inch jobs – as well as the front applique and badging have all been given a satin black treatment. The interior, as you might have guessed, is also predominantly black, with black leather, black chrome bezels, and silver stitching. Buyers will be able to choose between deep red, silver, or dark gray exterior colors, but either way they'll be getting the same 6.4-liter V8 – all 475 horsepower and 470 pound-feet of it. In the other corner is the Jeep Wrangler Backcountry. This one's based on the Wrangler Sahara and features a special off-road front bumper, powder-coated rear bumper, and the 17-inch wheels and rock rails from the Wrangler Rubicon. The interior features piano-black trim, leather and mesh seats, vinyl accents, nine-speaker Alpine sound system, and more. It'll be available in five colors – blue, black, white, gray or purple – with special graphics (because nothing says "backcountry" quite like neon pink decals on a purple Jeep) and a standard black (or optional body-colored) hardtop. The Wrangler Backcountry will be reaching dealers around the same time as its live debut towards the end of this month. Don't expect to see the GC Night edition on the streets until early next year, though. Pricing for either has yet to be announced, but you can scope out the details of both in the press release below. Jeep® Introduces Two New Special-edition Models at the Los Angeles Auto Show - New 2016 Jeep® Grand Cherokee SRT Night boasts stealth-like premium black appearance, with black roof and lightweight performance wheels - New 2016 Wrangler Backcountry delivers enthusiasts a unique Jeep SUV loaded with off-road capability features to tackle the toughest winter months November 12, 2015 , Auburn Hills, Mich.