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Why the 2018 Jeep Grand Cherokee Trackhawk really exists

"But really, what do we do for Jeep? We listen to our customers, that's our job. We give them what they want. So the reason why is, they ask. Lots of them asked." – Darryl Smith "Why not?" It's a simple-enough explanation and one that should resonate with any car lover who views the absurd and the gloriously pointless as fundamental principles of their passion. And putting a ridiculously powerful engine into a vehicle that would normally not have one is perhaps the pinnacle of that. It's the reason that so many of us view a Mercedes-AMG E63 wagon as far cooler than an SLS AMG with roughly the same engine. With that in mind that we sat down with two of the men responsible for the 2018 Jeep Grand Cherokee Trackhawk, the latest entry into the absurd and gloriously pointless segment. We wanted to find out from Darryl Smith, director for SRT engineering, and Paul Mackiewicz, vehicle development manager, if there were actual market-based reasons for the Trackhawk's creation. Effectively, why'd they actually do it? "Why not?" Smith immediately offered during an interview at the New York Auto Show, clearly possessing a similar mindset. "But really, what do we do for Jeep? We listen to our customers, that's our job. We give them what they want. So the reason why is, they ask. Lots of them asked." View 24 Photos If "lots" of people are asking for a 707-horsepower, 645-pound-feet, off-road-capable, luxury-lined, five-person SUV, then perhaps we shouldn't be too worried about the demise of the human-driven automobile after all. "There is a very defined customer base out there that want a sport SUV," Mackiewicz said. "They want a sports car with the capabilities of having an SUV, of being able to tow, of being able to drive their sports car all year round. And that's what this car enables. It is ultimate performance, all year round, in any condition." If BMW, Mercedes-Benz, Porsche, and even Maserati can produce high-performance SUVs, doesn't it seem fitting that the father of all SUV brands should top them all under the hood? Of course, expanding the 6.2-liter Hellcat engine beyond the Challenger and Charger is clearly a smart business case in the current SUV-obsessed marketplace. FCA had a lust-worthy engine, and it had a solid performance base in the existing Grand Cherokee SRT, so it can be argued that marrying the two made sense and that it could be done with minimal fuss — even if in practical terms, it's absurd.

Chrysler defies NHTSA, says it won't recall 2.7M Jeep Grand Cherokee, Liberty models

Facing a possible recall totaling around 2.7 million of its most popular SUVs, Chrysler remains insistent that the 1993-2004 Jeep Grand Cherokee and 2002-2007 Jeep Liberty are safe vehicles. This comes on the heels of a recall request from the National Highway Traffic Safety Administration for these two models due to fuel tanks mounted behind the rear axle, which could possibly be ruptured during severe rear-end collisions, leading to an increased risk of fire. In response to the allegations, Chrysler says that it does not agree with NHTSA nor does it plan on recalling either vehicle.
Chrysler said both SUVs "met and exceeded" the requirements for fuel-system integrity, and cooperated fully with NHTSA since the investigation was opened in 2010. While 15 deaths and 46 injuries have been reported from fires caused by rear-end collisions on these models, Chrysler is claiming that the vast majority of incidents cited by NHTSA were "high-energy crashes," including one where a stopped Grand Cherokee was rear-ended by a tractor trailer going 65 miles per hour.
The automaker wraps up by saying "NHTSA seems to be holding Chrysler Group to a new standard for fuel tank integrity that does not exist now and did not exist when the Jeep vehicles were manufactured." Scroll down for Chrysler's official response to NHTSA, but we're pretty sure this isn't the last we've heard on this issue.

Chrysler recalling hundreds of thousands of Jeep Grand Cherokee and Commander SUVs

The public might associated ignition switch recalls with General Motors - and with good cause - but that's not the only automaker calling its vehicles back in to fix that sort of issue.
Last month we reported that the National Highway Traffic Safety Administration was investigating an array of Chrysler Group vehicles for electrical-related safety issues. The administration and Chrysler subsequently issued a recall for 700,000 Dodge Journey crossovers, Dodge Grand Caravan minivans and Chrysler Town & Country minivans. But while the Jeeps that were also under investigation were not covered in that recall, they are being addressed in a separate one now.
Although Chrysler reports that it is only aware of a single accident stemming from this issue, it is "committing now to conduct a recall out of an abundance of caution." The recall affects the 2006-2007 Jeep Commander and 2005-2007 Jeep Grand Cherokee, of which it reports there are 792,300 on the road: 649,900 in the United States, 28,800 in Canada, 12,800 in Mexico and a further 100,800 outside of North America.