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Jeep bringing Renegade Hard Steel with adorable matching trailer to Geneva

Trailers are hardly an uncommon site. They can, after all, be an effective way of adding cargo capacity when you need to haul more than you can fit in your car and truck. But there's something that just gets us about trailers made to match the vehicle behind which they're being towed. Like this one, attached to this unique Jeep Renegade. Set to be unveiled at the Geneva Motor Show mere days from now, the Renegade Hard Steel concept is a joint effort between various elements of the Fiat Chrysler Automobiles group, including Jeep, Mopar and the FCA Style Centre. It's based on the Trailhawk off-road model, but is distinguished by its unique metallic finish, offset by matte black trim and a full raft of available and custom Mopar accessories. Though Jeep has yet to show us what it looks like inside, it's said to have a specially coated leather finish. And of course there's that trailer. Designed to mimic the Renegade's rear-end styling, the appendage will be used on the floor of the Geneva Palexpo to showcase the vehicle's Uconnect Live infotainment system through an oversized pop-up touchscreen display that mirrors the new 5- or 6.5-inch display that'll soon be available on the littlest of Jeeps, offering streaming content including music, news, social media and traffic conditions. We have no indication that a similar trailer could be going into production (minus, of course, the infotainment stuff), but it's worth noting that Jeep has indeed done something similar before. Feel free to read more in the press release, below. Related Video: 27 February 2015 Renegade Hard Steel Jeep Showcar The Renegade Hard Steel Jeep showcar, which blends style, off-road vocation, and technology, will be making its debut and the 2015 Geneva International Motor Show. Created by the Jeep brand, in collaboration with the Mopar brand and backed by the FCA Style Centre, the showcar "explores" the potential of a model that provides countless customization options, while also providing an outlook for potential future Mopar accessories dedicated to the new Renegade. Based on the Trailhawk - the off-road version of the range - the prototype is not a simple customisation in aftermarket but a design project that, with due respect to the peculiarities of original models, has led us to the creation of a unique and fascinating article.

Jeep and Ram do the pre-Super Bowl ad thing again

Fiat Chrysler is experimenting this year with pre-Super Bowl advertising that isn't — yet — Super Bowl advertising. The automaker's released five ads so far this week for Jeep and Ram. including two more today for the new Ram heavy duty trucks. But at the moment there are no plans to run them during the game. With a new focus on efficiency, the marketing team at Auburn Hills wants to see how the spots play online. The latest long-form Ram ads are called "Roll Rams Roll" and "Fourth Quarter," to go along with the long-form spot, "Make Sure of It," featuring the new voice of Ram commercials, actor Jeremy Renner. The latter spot represents the beginning of a collaboration with Ram and Renner. The wide-ranging actor will provide vocals for Ram's new campaign called "Led or Be Led" that begins later this month. "Roll Rams Roll" presents the classic scenario of two folks arriving at a four-way intersection at the same time. This time, however, one party is a seriously gung-ho tailgating crew in a Ram 3500 HD pulling a giant travel trailer, the other is a ginormous herd of Rams that have come from across the country to see their namesakes play. "Fourth Quarter" celebrates the unheralded workers who, like the best players, give their all until the final whistle, no matter how long it takes for that whistle to blow. Over in the Jeep-verse, fresh off of crushing a 1963 Gladiator, the off-road brand continues the association with the band OneRepublic that began last summer. The group mostly lets the images do the singing in the spot "More Than Just Words," which pairs the lyrics of the U.S. national anthem with representative visuals. FCA marketing honcho Olivier Francois called the week's commercials "a taste of what's to come." Whether that taste comes during the game, we don't know. Spots are rumored to cost $5.5 million for 30 seconds this year, up from $5.2 million last year, which comes on top of production costs that run into the millions. If an ad does well online, there's a chance it could appear during the show in Atlanta. Otherwise, you can check them out above and below, and watch out for rumored multi-brand Twitter shenanigans during the game. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences.

Stellantis suspends vehicle production in Russia

MILAN - Stellantis on Tuesday said it was suspending production at its Russian plant due to logistical difficulties and sanctions imposed on Moscow. The world's fourth-largest automaker, which produced and sold the Peugeot, Citro¸n, Opel, Jeep, and Fiat brands in Russia, has just 1% of the country's car market. It runs a van-making plant in Kaluga, around 125 miles (201 kilometres) southeast of Moscow, co-owned with Japanese carmaker Mitsubishi, which halted production at the facility earlier this month. "Given the rapid daily increase in cross sanctions and logistical difficulties, Stellantis has suspended its manufacturing operations in Kaluga to ensure full compliance with all cross sanctions and to protect its employees," Stellantis said in a statement. The plant employs 2,700 people. The company will continue to pay salaries through a local downtime scheme and by using anticipated vacation periods, Stellantis told Reuters. It said it did not know how long the stoppage would last, adding that its priority was its staff and the return of peace. Stellantis had already suspended all exports and imports of vehicles with Russia, following Moscow's invasion of Ukraine, moving production to western Europe. It had also said it was freezing plans for more investments in the country. Van production in Kaluga had remained just for the local market. Scores of foreign companies have announced temporary shutdowns of stores and factories in Russia or said they were leaving the country for good since Russia began what it calls "a special military operation" in Ukraine on Feb. 24. Stellantis Chief Executive Carlos Tavares in late March said the group would have to close the Kaluga plant shortly as it was running out of parts. Separately on Tuesday, General Motors Co said it was extending its suspension of business in Russia due to the conflict and international sanctions. The U.S. automaker, which initially suspended imports into Russia and commercial activity on Feb. 28, said it was laying off most of its 66 employees and providing them with separation packages. GM does not have plants in Russia and only sold about 3,000 vehicles annually there prior to the suspension. (Additional reporting by Ben Klayman in Washington; Editing by Mark Potter and Mark Porter) Government/Legal Plants/Manufacturing Fiat Jeep Citroen Opel Peugeot