2010 Jeep Wrangler Sahara Sport Utility 2-door 3.8l on 2040-cars

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Jeep Super Bowl commercial nets criticism from fish conservationists [Update]

Update. FCA got back to us with the following statement: "The Jeep brand and FCA cooperate with federal/state/local governments and organizations, including Tread Lightly and Access Fund, around the world to help ensure that its vehicles are being utilized in a legal and responsible manner, and follow those guidelines when demonstrating their off-road capabilities. Ecological assessments are made and considered when the Jeep brand conducts demonstrations of a vehicle's off-roading capabilities. The vehicle shown in this video is driving on a designated county road that experiences seasonal runoff and its performance capabilities are authentically portrayed consistent with the Jeep brand philosophy. Other examples of how Jeep demonstrates vehicle capabilities take place at the brand's Camp Jeep activities at auto shows and experiential events." The Super Bowl is always packed to the brim with various car commercials. FCA in particular had a big showing this year with ads from both Ram and Jeep. It's the latter that seems to have drawn the ire of some organizations, particularly one where a new Jeep Cherokee drove up a stream in a commercial called "The Road." Trout Unlimited, a freshwater conservation organization, has criticized FCA for encouraging driving that might endanger fish habitats. Trout Unlimited President and CEO Chris Wood sent a letter to FCA chief Sergio Marchionne, calling the commercial "wrongheaded" and that Jeep got some "bad marketing advice on this one." Wood says many of Trout Unlimited's members are Jeep owners and that he previously owned a Jeep CJ7 that he took all over Vermont. He says that he took it off-roading, though he never drove right up the middle of a stream. We're waiting on a comment from Jeep, but MSN reports that the automaker is defending the ads — though there aren't plans to run them again. Trout Unlimited says driving up and damaging streams can destroy the gravel where fish lay eggs. Either way, off-roaders should always be mindful of their surroundings so they don't destroy the land or sink their vehicles after, say, breaking through the ice on a frozen lake. Related Video:

Making the Compatriot the Jeep we want - and deserve

If you're one of the hottest brands in the world, and you need to replace two vehicles that sell at a rate of nearly 200k a year, what exactly are you going to do? Do you take the safe route and attempt to mirror what has largely kept you a success thus far, or do you improve on the formula, and better sort your lineup? After 10 years with the Jeep Compass and Patriot, it is time for both to hang up their jackets and go in for the long dirt nap. And what a strange 10 years it's been. Born of the age of Diamler-Chrysler, the "Merger of equals," the Compass and Patriot were brought into this world to shore up sales of Jeep worldwide, pull on the heartstrings of former Cherokee owners, and make sure teenage girls had an affordable crossover to buy in just a few years. As much as I like to throw shade at each model on both subjective and objective basis, I truly find the purpose of each vehicle to be relatively endearing. For less than $22,000, you could (that is, if you could find one) walk out of your local Jeep dealer with a 4x4 crossover, with a manual gearbox, decent all-weather performance, and somewhat respectable fuel economy. This of course ignores the fact that they weren't packaged all that well, based on the outrageously terrible Dodge Caliber, and used all those shared bits and bobs with Mitsubishi that should have been shelved by 2010. Yet, the twins lived on, and on, and on. We've heard stories as far back as 2012 that they weren't long for our world, and then we get news that they're making it through 2017. Just in time for the "Compatriot" to arrive. I've spent a lot of time trying to figure out what Jeep intends to do with the Compatriot. As far as most blogs seem to know, we're getting a Compass and Patriot replacement that is based on the already well-received Renegade. A little bit of a stretch on the chassis will certainly aid in ride quality, and the Grand Cherokee styling cues will give it a much more upscale demeanor. Even the interior has looked very well executed, with a positively huge uConnect screen set in the middle of the dash. Could Jeep actually be trying to take their Compass and Patriot replacement significantly more up the product chain? I certainly hope so. If you pilot your browser over to the Jeep configurators, you might be surprised by how low the base prices are on almost all of their products. Less than $30k for a new Cherokee? A Renegade for just under $18k? What a deal!

UAW papers reveal release dates for new Dodge, Jeep and Ram models

Documents published by the United Auto Workers union reveal key information about some of the products Dodge, Jeep and Ram will release during the early 2020s. All three brands will try to capitalize on the growing demand for trucks and SUVs in the United States. The agreement between the UAW and Fiat Chrysler Automobiles (FCA) outlines what the period between 2019 and 2023 will look like from an employee's vantage point. The $4.5 billion factory the automaker is building in Detroit will begin manufacturing a three-row Jeep model in 2020, and it will add the next-generation Grand Cherokee to its roster the following year, according to CarScoops. The new Grand Cherokee will also roll out of the Jefferson North facility that makes the current model scheduled to retire shortly before its successor arrives. The Dodge Durango will continue to be built there, and the UAW papers mention a mild-hybrid variant of the SUV due out before the end of 2020. Two body-on-frame Jeep models tentatively scheduled to revive the heritage-laced Wagoneer and Grand Wagoneer nameplates will break cover in 2021. They will be built alongside Ram pickups at the Warren Truck plant, and odds are the three models will share several components under the sheetmetal. Adding the two Jeep models is expected to create 1,400 jobs, FCA predicted. Speaking of Ram, the high-performance TRX model (pictured) aimed at the Ford F-150 Raptor's jugular is penciled in for a 2020 launch. The concept that previewed the model made its debut in 2016, so it's reasonable to assume it will have changed considerably by the time it reaches showrooms. It will be based on the newest variant of the 1500, not on the last-generation model still sold as the Classic. What won't change is the supercharged, 6.2-liter Hellcat V8 between its fenders. The plug-in hybrid Wrangler remains on track for a 2020 launch. The Cherokee will continue to come out of Belvedere Assembly in Illinois, but the UAW's documents mention "fresh models / features" off of its unibody platform. Whether that means new trim levels or additional body styles remains to be seen, but it sounds like something new and Cherokee-related is around the corner. The ancient Dodge Journey shares at least one thing with the beater you drove in high school: a four-speed automatic transmission. The gearbox is finally on its way out, according to the UAW, and the 2.4-liter four-cylinder engine that powers the entry-level model isn't long for this world, either.