2000 Jeep Wrangler Tj 4x4 Sport on 2040-cars

Auto blog

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Jeep Grand Cherokee Trailhawk headlines 2017 model year updates

If the photos below look familiar, it's because we saw them last week. Yes, the Grand Cherokee Trailhawk is real, and it's a welcome (and predictable) addition to the Jeep family. It boasts rugged good looks and plenty of capability, and debuts this week at the New York Auto Show. Standard Trailhawk equipment includes Jeep's Quadra-Drive II four-wheel-drive system, a revised air suspension (specifically for Trailhawk, we're told), skid plates, the black hood decal, and cute little red tow hooks. It's also got an ever-so-slightly different front fascia, taken right from the 2012 Grand Cherokee Trailhawk Moab concept. Buyers can choose from 18- or 20-inch wheels. Looking for something a bit more posh? Try the Summit, pictured below, with its 20-inch polished wheels, LED foglights, and full-wrap Laguna leather interior. It's loaded to the gills with every available Grand Cherokee option, and certainly sounds like one seriously nice SUV. View 15 Photos What's great is that both Trailhawk and Summit models can be had with three different engines. The standard powerplant is Chrysler's 295-horsepower, 3.6-liter V6, but the 5.7-liter Hemi V8 and 3.0-liter EcoDiesel V6 are also available. (We love the idea of a Trailhawk with the diesel, by the way.) Both models go on sale this fall. Read more about both in the press blast below. Jeep Grand Cherokee: Even More Capability and Luxury for the Most-awarded SUV Ever - Jeep Brand Introduces New 2017 Grand Cherokee Trailhawk and Summit Models at the New York International Auto Show - New Trailhawk model expands Jeep® Grand Cherokee lineup with most capable version ever produced - Grand Cherokee Summit models boast new, even more luxurious hand-crafted leather interior, new appearance and added standard premium features Both new Grand Cherokee models arrive in Jeep showrooms in late summer March 23, 2016 , New York - Already the most awarded SUV ever, the Jeep Grand Cherokee is about to become even more capable and even more luxurious. At the New York International Auto Show today, the Jeep brand expanded its Grand Cherokee lineup with the introduction of a new Trailhawk model – the most capable factory-produced Grand Cherokee ever. The brand also introduced the 2017 Grand Cherokee Summit, bringing a new exterior appearance, a plush new interior and even more standard premium features to consumers looking for the ultimate premium full-size SUV.

Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.