2012 Jeep Liberty Arctic Edition on 2040-cars

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Jeep Cherokee appears in Chrysler's second Super Bowl spot

The second of three spots produced by Fiat Chrysler Automobiles for this year's Super Bowl featured the all-new 2014 Jeep Cherokee. Aired during the game's half time show, the minute-long ad didn't strike as anything new or innovative from an automaker with a reputation for above average Super Bowl spots, but it did show the controversially styled Cherokee in the best light possible.
Called Restless, the commercial shows young, adventurous types doing the sorts of things that young, adventurous types do: surfing, skateboarding, cliff jumping, staring off into the sky with a pensive expression, etc. Scroll down to watch Restless for yourself and let us know in Comments if Jeep managed to hold your attention during half time.

2018 Jeep Wrangler to get full-time four-wheel-drive option

It appears the next-generation Wrangler will take another small step to modernization and civility. JL Wrangler Forums reports that the new Wrangler is showing up on dealer computers along with a variety of options. One of them is the inclusion of a full-time four-wheel-drive system called Selec-Trac. This means that it will be possible to simply leave the Wrangler in four-wheel drive all the time, without worrying about damaging it when pavement is dry, much like the all-wheel-drive systems on most modern crossovers. This might concern Wrangler purists, but there are a couple of reasons not to fret. For one, although Jeep doesn't have a Selec-Trac system on the market to compare to right now, the old Selec-Trac system offered on the Jeep Liberty had a low-range for off-roading, so this one probably will, too. For another, only one kind of Wrangler will offer this feature, according to JL Wrangler Forums. The Selec-Trac system will only be available on the four-door Wrangler Unlimited Sahara, the version that's arguably the most luxurious, and the body-style with the longest wheelbase. All the others will only have the classic selectable four-wheel drive. There is another interesting feature noted in the JL Wrangler Forums collection of information. Apparently the four-cylinder engine will have a combination starter and generator driven by a belt. This is interesting, because the only other car we've seen with such a component is the new Audi A8. In that application, the belt-driven starter and generator is used for smoother, faster starting and stopping to save fuel. We would guess the Jeep's system works in a similar way, though likely without the support of a 48-volt electrical system. We will likely know more when the new Wrangler makes its debut, which is expected at the L.A. auto show this year. Related Video: Featured Gallery 2018 Jeep Wrangler Spy Shots Related Gallery 2018 Jeep Wrangler Hood Spy Shots News Source: JL Wrangler ForumsImage Credit: KGP Photography Jeep SUV

Hands on with the concepts of the Moab Easter Jeep Safari

Jeep has a way of tugging at the heartstrings of its enthusiastic owner base when the annual Moab Easter Jeep Safari rolls around. The 2015 version sees all boxes ticked in the off-road event's 49th year: multiple diesel engines on display, a pickup-truck-like model and more than a few nods to the brand's long and storied history book. We were able to get a first-hand look at the seven concepts being shown in Utah's Red Desert in the much cooler, cleaner confines of the FCA Technical Center's Design Dome. Jeep Chief Concept We aren't sure if it's that throwback chrome grille or the eye-catching Ocean Blue paint, but even more than the Red Rock Responder, the Chief drew our eye as soon as we walked into the Design Dome. It's a surprisingly tall vehicle, but it's also very wide. We'd also wager it's longer than your typical four-door Wrangler. Jeep may have used a Wrangler as a base for the Chief, but any similarities to the donor vehicle are extremely difficult to spot. The fenders and doors are probably the biggest giveaways, but you're going to need to squint (and have the benefit of a Wrangler to compare with, like we did) to pick out Wrangler bits. As is the recurring theme throughout all seven concepts, the Jeep design team's attention to detail is borderline fanatical. From the "Surf Rated" badge on the fenders, to the tweaked door handles to the bumper stickers in the cargo area and the Tiki-statue-shaped shifter, the little details are truly the stars of the Chief Concept. The rosewood trim in the rear cargo area is stunning and adds to the Beach-Boy-friendly stylings of the Chief. The throwback grille, round headlights and tall, skinny taillights, meanwhile, add a lot of personality to the exterior. The high beltline and lower roof gives the Chief a chop-topped look, but it's arguably the least successful element to the blue concept's otherwise impressive design. All of the vehicles Jeep put together for Moab are 100-percent functional. That's not surprising with some of the vehicles you'll see below, but it somehow is remarkably impressive given the degree of the changes Jeep made in putting together the Chief. Jeep Wrangler Red Rock Responder The Wrangler-based Red Rock Responder is arguably one of the most capable of these real-world vehicles, both in terms of the way it looks and its actual hardware. We mentioned the special rescue equipment fitted to the bright-red, truck-like Jeep – a compressor and air gun, sockets, tow straps, etc.