Jeep: Grand Cherokee Srt on 2040-cars

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Chrysler registers Trackhawk trademark

There may not be many ways to forecast what an automaker is planning for the future, but there are some. Trademark applications are one of them, and Chrysler has just applied with the US Patent and Trademark Office to protect the name "Trackhawk." The question is, what's it planning on using it for? We don't know for sure, but we can put together an educated guess or two. And one guess is that Jeep will use the name to replace the letters SRT on the performance version of the Grand Cherokee.
How do we figure, you ask? From a number of developments. For starters, the SRT division has been reintegrated into the Dodge brand. Those letters currently appear on only two vehicles from outside the Dodge lineup: one is the Grand Cherokee SRT, and the other is the Chrysler 300 SRT. We've heard ruminations (however unconfirmed) that the latter could be either discontinued or possibly relabeled, and if the same proves true of the GC, the Trackhawk name could serve as a on-road performance counterpart to the Trailhawk label applied to off-road versions of models like the Cherokee and Renegade.
Logical it may be, but it's hardly a foregone conclusion. The Trackhawk name could just as easily be used for a new concept (like the Trailhawk name was in 2007), for another kind of trim level or for something else entirely. In fact we don't even know for sure it'll be used by the Jeep brand specifically, or used at all for that matter. Automakers have been known, after all, to register names they don't end up using.

Stellantis lays off salaried workers, cites uncertainty in EV transition

DETROIT — Jeep maker Stellantis is laying off about 400 white-collar workers in the U.S. as it deals with the transition from combustion engines to electric vehicles. The company formed in the 2021 merger between PSA Peugeot and Fiat Chrysler said the workers are mainly in engineering, technology and software at the headquarters and technical center in Auburn Hills, Michigan, north of Detroit. Affected workers were notified starting Friday morning. “As the auto industry continues to face unprecedented uncertainties and heightened competitive pressures around the world, Stellantis continues to make the appropriate structural decisions across the enterprise to improve efficiency and optimize our cost structure,” the company said in a prepared statement Friday. The cuts, effective March 31, amount to about 2% of Stellantis' U.S. workforce in engineering, technology and software, the statement said. Workers will get a separation package and transition help, the company said. “While we understand this is difficult news, these actions will better align resources while preserving the critical skills needed to protect our competitive advantage as we remain laser focused on implementing our EV product offensive,” the statement said. CEO Carlos Tavares repeatedly has said that electric vehicles cost 40% more to make than those that run on gasoline, and that the company will have to cut costs to make EVs affordable for the middle class. He has said the company is continually looking for ways to be more efficient. U.S. electric vehicle sales grew 47% last year to a record 1.19 million as EV market share rose from 5.8% in 2022 to 7.6%. But sales growth slowed toward the end of the year. In December, they rose 34%. Stellantis plans to launch 18 new electric vehicles this year, eight of those in North America, increasing its global EV offerings by 60%. But Tavares told reporters during earnings calls last month that “the job is not done” until prices on electric vehicles come down to the level of combustion engines — something that Chinese manufacturers are already able to achieve through lower labor costs. “The Chinese offensive is possibly the biggest risk that companies like Tesla and ourselves are facing right now,Â’Â’ Tavares told reporters. “We have to work very, very hard to make sure that we bring out consumers better offerings than the Chinese.

2017 Jeep Grand Cherokee Trailhawk Quick Spin

Jeep won't come out and say it, but the 2017 Grand Cherokee Trailhawk exists to bloody the nose of the Toyota 4Runner TRD Pro. America's off-road brand hasn't built a wheeling-specific version of its Grand Cherokee flagship in years, and the last GC Trailhawk was mostly stickers and tires. It was time for a true trail-spec Grand Cherokee again. We took a quick spin (two of them, actually) in the latest Trailhawk model, which joins Renegades and Cherokees with the same badge and off-road bent for 2017. Our time was limited, and so were our initial findings. After driving on and off pavement at Fiat Chrysler's proving grounds in Chelsea, Michigan, we can tell you that on the road, this Grand Cherokee has the same refined driving dynamics as any other. As for off-roading, the capability is still somewhat of an open question. Driving Notes The suspension and off-road system tuning are what really set the Trailhawk apart from other Grand Cherokees. Jeep tweaked the four-corner Quadra-Lift air suspension to improve articulation and suspension travel, while retaining the 10.8 inches of ground clearance of lesser Quadra-Lift Grand Cherokees. Paired with the standard Quadra-Drive II four-wheel-drive system, rear electronic limited-slip diff, and 20-inch Goodyear Adventure off-road tires, the Trailhawk is not short on capability (at least on paper). Unfortunately, paper is almost where this stops. The Trailhawks we drove were pre-production models with unfinished software calibrations. The throttle on the 3.6-liter V6 Trailhawk we took on the off-road course was super touchy and hard to modulate, regardless of which Selec-Terrain off-road mode was selected. Without a reliable throttle, we were bounding over obstacles instead of negotiating them patiently. This was back in June, and Jeep's PR reps assured us at the time that the engineers knew about the oversensitive throttle and have since confirmed that the issue has been fixed for production models, which are rolling off the line in Detroit now. We're planning to get into one of those vehicles as soon as one becomes available for a full review. Like the standard model, the Trailhawk's air suspension offers more comfort than the double-wishbone front and four-link rear suspension on the 4Runner.