2014 Jeep Grand Cherokee Limited on 2040-cars

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Australian Jeep marketing stunt goes awry [w/video]

Jeep fans in Australia are none too happy with the off-road brand following a contest that saw ten new Cherokees sold for just $10,000 Australian (about $9,400), roughly a quarter of the vehicle's price Down Under.
The contest, called the "World's Most Remote Dealership," gave Aussies the chance to snag an ultra-affordable Cherokee Longitude (analogous to the US-spec Latitude trim), provided they could get to a secret dealership in the remote wilderness of western New South Wales, near the border with the state of South Australia.
In order to get the exact location of the dealership, though, potential customers needed to download an app, which would release a phone number 9:00 AM AEST on Thursday (7:00 PM EDT, Wednesday night). The first ten people who could call in and prove they could afford to finance $10,000 and get to the remote dealership, were given the location of the remote dealership.

2020 Jeep Gladiator withstands the pressure in pre-Super Bowl commercial

With hype comes expectation, and with expectation comes pressure. The 2020 Jeep Gladiator has a lot to live up to as one of the most built-up debuts of 2018, but a new commercial promises it's ready to shoulder the burden, quite literally. The Jeep ad is set in a junkyard and opens to the jaws of a scrap crusher. A freight loader is seen putting a beautiful 1963 Jeep Gladiator into the scrapper before it begins to close on the piece of classic metal. Before it's fully demolished, the Gladiator fights back. It finds its inner strength when it transforms into one of the new 2020 models and emerges triumphant against the steel jaws of death. "Gladiator is back" ends the one-minute spot For those worried about the disappointing scene of a '63 getting destroyed, there's bad news and good news. Yes, that was a real car, not CGI, so it did indeed get smashed. But, Jeep says it was sourced from an online scrap site and was "inoperable." Why it couldn't have been restored, though, is beyond us. The Gladiator made its debut at the 2018 Los Angeles Auto Show as a mid-sized Wrangler-based pickup, complete with removable doors and a folding windshield. It has two Dana 44 solid front and rear axles, and is powered by a 285-horsepower V6, with a turbodiesel V6 on the way. Look to see the Gladiator in plenty of prime-time commercial slots all week leading up to the Super Bowl. Related Video:

This Jeep Forward Control is incredibly clean, for sale

Jeep loves going all out on its Moab Easter Safari concept cars. This year was no exception; aside from an insane 707-horsepower Wrangler, the plucky little FC-150 was the star of the show. Of course, it was artfully restored and given plenty of love before the annual, off-road adventure. Sadly, you can't buy a brand new FC-150 from Jeep anymore, or even any sort of pickup truck for that matter. No, the last time you were able to buy an FC-150 was way back when in 1965. Thankfully, at least one dealer recognized the heritage of this stunning little machine, and has listed a pristine example for sale on eBay for sale on eBay. This one was built in 1958, and only 11,595 miles read on the odometer. That's insanely low for a car this old and this rare. The President Red and Plantation white exterior looks straight from the factory, as do the wheels and tires. Though, you have to imagine that most everything on this car has been restored considerably given the lifespan, even without the dealer outright saying it. Four-wheel drive and a four-speed manual gearbox come standard; there's even a spare tire in case things go wrong on the trail. The cherry on top being the stunningly clean, no-nonsense interior. It's about as factory fresh one might get in a 60-year old Jeep. With a current bid of $14,600 (per this writing), it's not even that expensive. If you're looking to snag a handsome piece of Jeep history, look no further than this. But hurry, there are only a few hours left to bid. Related Video: This article originally appeared on Boldride.com. Jeep Auctions Truck SUV Off-Road Vehicles Classics eBay