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10 Facts about the 2018 Jeep Wrangler

The 2018 Jeep Wrangler is here. It debuts this week at the Los Angeles Auto Show and it's going on sale in January. After years of anticipation, it's finally reality. Here's our complete First Look, but to break it down further, here's things you'll find curious, cool, absolutely necessary, or just plain interesting. – The 2018 Jeep Wrangler (JL) will be sold concurrently during 2018 as inventory is moved out. This means you might be able to get a decent deal on the outgoing model, the JK. It gets a little confusing since the JK and the JL will both be 2018 models, which suggests the JK sell-down might take awhile. Mike Manley, Jeep boss, defended the strategy during a briefing in Auburn Hills, and noted it's somewhat common across the industry. – The doors: They lift out and have handles so you don't drop them. There's also half-doors that will be offered in 2019. Doors weren't standard on Wranglers until the early 1980s. – There are multiple trims. The two-door comes in Sport, Sport S or Rubicon. The Unlimited is Sport, Sport S, Sahara or Rubicon. Expect more to come. – The EcoDiesel arrives in 2019. This could be interesting. Jeep says it's in response to consumer demand, and it could be a differentiator from the Ford Bronco or other utes looming on the horizon. The V6 is the same engine from the Ram and Jeep Grand Cherokee EcoDiesel models. In the Wrangler, it pumps out 260 horsepower and 442 pound-feet of torque. – The Sky One-Touch power top is cool. With a touch of a button, the canopy of the roof scrolls back. Perfect for the urban or actual jungle. It's offered on Rubicon and Sahara four-door variants. – What they didn't do: The speculation surrounding the Wrangler's future hit a fever pitch in 2015, and most of rumors didn't pan out. It's still built in Toledo, Ohio and it's still body on frame. – Some of the rumors were (kinda) on point. Aluminum was used, fairly extensively. The doors, door hinges and front fenders are aluminum. The rear swing gate is magnesium. No one was speculating on that one. – The badges are cool, and Wrangler enthusiasts will love them. There's one on the swing gate that harks back to the Willys predecessors and offers cool stats, like the fording depth of 30 inches. There's also a silhouette on the shifter and the steering wheel is meant to conjure the image of the Y-shaped ones on military vehicles. You kind of need to squint for that one, but there's plenty of other Easter Eggs.

Jeep Super Bowl commercial nets criticism from fish conservationists [Update]

Update. FCA got back to us with the following statement: "The Jeep brand and FCA cooperate with federal/state/local governments and organizations, including Tread Lightly and Access Fund, around the world to help ensure that its vehicles are being utilized in a legal and responsible manner, and follow those guidelines when demonstrating their off-road capabilities. Ecological assessments are made and considered when the Jeep brand conducts demonstrations of a vehicle's off-roading capabilities. The vehicle shown in this video is driving on a designated county road that experiences seasonal runoff and its performance capabilities are authentically portrayed consistent with the Jeep brand philosophy. Other examples of how Jeep demonstrates vehicle capabilities take place at the brand's Camp Jeep activities at auto shows and experiential events." The Super Bowl is always packed to the brim with various car commercials. FCA in particular had a big showing this year with ads from both Ram and Jeep. It's the latter that seems to have drawn the ire of some organizations, particularly one where a new Jeep Cherokee drove up a stream in a commercial called "The Road." Trout Unlimited, a freshwater conservation organization, has criticized FCA for encouraging driving that might endanger fish habitats. Trout Unlimited President and CEO Chris Wood sent a letter to FCA chief Sergio Marchionne, calling the commercial "wrongheaded" and that Jeep got some "bad marketing advice on this one." Wood says many of Trout Unlimited's members are Jeep owners and that he previously owned a Jeep CJ7 that he took all over Vermont. He says that he took it off-roading, though he never drove right up the middle of a stream. We're waiting on a comment from Jeep, but MSN reports that the automaker is defending the ads — though there aren't plans to run them again. Trout Unlimited says driving up and damaging streams can destroy the gravel where fish lay eggs. Either way, off-roaders should always be mindful of their surroundings so they don't destroy the land or sink their vehicles after, say, breaking through the ice on a frozen lake. Related Video:

Fiat 500X poised for Paris catwalk

We've known for some time that the new, Fiat-based baby Jeep (which may or may not be called the Jeepster) is set to arrive at the 2014 Geneva Motor Show. What we weren't sure of was whether its platform mate, the so-called Fiat 500X, would be doing so alongside or at a later date. Well, according to Reuters, we'll get to see the first all-wheel-drive 500 later this year in the City of Lights.
Yes, we can expect the 500X to arrive at the 2014 Paris Motor Show, according to an official with an Italian trade union. The unnamed source cited retooling at Fiat's Melfi factory, in southern Italy, which currently produces the Grande Punto. It's expected that the newest member of the growing 500 family will replace the Suzuki SX4-based Fiat Sedici, although when the X will go on sale remains an open question.
According to Reuters, both the Jeepster and 500X will be built alongside each other in Italy. Whether the 500X will cross the pond with it's slat-grilled cousin, though, remains to be seen (we're leaning towards yes).