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Jeep Grand Cherokee, BMW i8, Ford F-150 win 2015 Green Car Awards in DC [w/video]

There were three shiny trophies handed out at the Washington Auto Show last week by Green Car Journal, and they went to three different examples of what "green" means in the automotive industry today. The Jeep Grand Cherokee EcoDiesel won the award for the 2015 Green SUV of the Year, the BMW i8 was named the 2015 Luxury Green Car of the Year and the Ford F-150 took the 2015 Green Car Technology Award honor. There is a case to be made that the aluminum body of the new Ford truck will make a bigger impact in the overall fuel usage in the US than almost any other vehicle, given the numbers of F-150s that Ford sells each year. The B20 biodiesel-capable Jeep gets up to 30 miles per gallon on the highway. And the i8 puts all sorts of new, fuel-saving technologies into an attractive package. Looking over the winners, and the list of finalists you can see in our photo gallery, and you can see that the definition of green is expanding every year. You can watch Green Car Journal editor Ron Cogan hand out the 2015 awards in the video below and we'll for sure be paying attention to what wins next year. 2015 Luxury Green Car of the Year, Green SUV of the Year and Green Car Technology Winners Announced WASHINGTON, Jan. 22, 2015 /PRNewswire/ -- Green Car Journal has named the Jeep Grand Cherokee EcoDiesel its 2015 Green SUV of the Year™ and the BMW i8 its 2015 Luxury Green Car of the Year™, with the aluminum-bodied Ford F-150 earning the magazine's 2015 Green Car Technology Award™. Winners were determined by a jury of Green Car Journal editors and automotive experts. The prestigious awards were announced in Washington, D.C. today at a Green Car Awards™ press conference held during the Washington Auto Show's Public Policy Day at the Washington Convention Center. "These are truly commendable vehicles representing the 'best-of-the-best' in so many ways," said Ron Cogan, editor and publisher of the Green Car Journal and CarsOfChange.com. "The auto industry's very early focus on small cars and efficiency-for-environment tradeoffs has evolved to now include a more dynamic field of 'greener' models in all vehicle classes. Those wanting greater efficiency or better environmental performance are no longer constrained by limited choices or vehicle types that fall outside their top purchase preferences.

Jeep mixed a CJ, a TJ, and a JK to make this sweet retro CJ66

What do you get when you mash-up a CJ and two Wranglers? Jeep calls it the CJ66, its concept for the 2016 SEMA show. It's a Frankensteined machine done right, another in a long line of fantasies from the back rooms at Jeep. A lot of donor vehicles were sacrificed for this one. The body came from a 1966 Jeep CJ – hence the name – and then was modified to fit on a Jeep Wrangler TJ chassis. The finishing touches, such as the bumpers and lights, come from the current Wrangler JK, and the hood was modeled after a JK's, too. The CJ66 has plenty of other neat details throughout as well, such as the vintage-style V8 badges on the fenders, the chains on the dropdown tailgate, and the custom hood latches. Also, like several other FCA SEMA concepts this year, it gets a pair of Dodge Viper seats. We're suckers for Viper seats. View 17 Photos The custom body also hides some impressive off-roading gear. There's a Warn winch tucked behind the front bumper, as well as an on-board tire inflation system, which makes it easy to deflate and inflate tires as the terrain requires. The truck also has 35-inch off-road tires on readily available wheels, front and rear differential lockers, and a custom roll cage and rock sliders. As you may have guessed from the V8 badges, this CJ66 also packs an octet of pistons. The 5.7-liter Hemi engine (or 345 cu. in. for traditionalists) makes 383 horsepower, and was installed using Mopar's new engine swap kit. The engine is hooked up to a six-speed manual transmission that sends power to Dana 44 axles front and rear. We have a feeling it will handle just fine on the trails. Related Video: Image Credit: FCA and Joel Stocksdale SEMA Show Jeep SUV Concept Cars Off-Road Vehicles SEMA 2016

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.