2014 Jeep Cherokee Latitude on 2040-cars

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Jeep gives a trio of customs an encore showing at SEMA

While Jeep certainly had some new customs on display at this year's SEMA show, it wasn't afraid to recycle a few that people might have missed from earlier this year. The maker of many beloved off-roaders already displayed the Jeep Cherokee Dakar, Maximum Performance Wrangler and Wrangler Mojo at the 2014 Easter Safari, but they all made it to SEMA for an encore.
Based around the Trailhawk, the Cherokee Dakar (pictured above) imagines an even more off-road-capable version of the crossover. The concept wears a mix of Silver Steel Stain paint with Flame Red graphics and rides on 17-inch wheels wrapped in 33-inch BFGoodrich Mud Terrain tires. To back up the rugged look, the Dakar is fitted with rock rails and skid plates protecting the oil pan, front suspension, fuel tank and other underbody parts. It also sports prototype parts from Jeep Performance Parts, including a lift kit and fender flares.
The Wrangler is one of the paragons of off-roading, and as the name suggests, the Maximum Performance Wrangler concept is meant to be the ultimate example of what it can do. The custom features locking Dana 60 axles front and rear, a 4:1 Rock-Trac transfer case, prototype 4-inch lift kit and 37-inch Mud Terrain tires over beadlock wheels. To stay on the trails well into the night, a bar of LEDs is mounted above the windshield. And finally, the Mopar Blue exterior kind of makes the vehicle look like the world's toughest blueberry.

Jeep's new Chip Away commercial has us hunting Al Pacino's back catalog

Chrysler has done a pretty good job as of late turning its television commercials into pep talks or rallying cries, but for its first ad for the 2014 Jeep Grand Cherokee, it turned to Al Pacino's inspirational speech from the movie Any Given Sunday. In the movie, Pacino's character talks about how football is a game of inches, but the commercial, titled Chip Away, focuses more on the attention to detail that Jeep has exhibited on its updated flagship SUV.
Centering around the newest Grand Cherokee model, the luxurious $47,995 Summit trim level, the commercial shows off some of the hand-stitched leathers and real metal and wood accents found inside the cabin. Check out the new 60-second spot by scrolling below.

Jeep readying 2018 and 2019 Wrangler recall for bad frame welds

According to documents posted to the JL Wrangler Forums, Jeep is readying a recall for an unknown number of 2018 and 2019 model-year Wrangler SUVs. The issue revolves around the track bar mount, which on some vehicles is shearing off where it is welded to the frame. Since some affected vehicles may be unsold on dealer lots, the automaker has issued a corresponding stop sale. A Jeep spokesperson confirmed to CNET that there have been no reported accidents related to the issue, and Jalopnik reports that Jeep will inspect roughly 18,000 vehicles for the defect, though it believes only around 720 will be affected. As of the time this story was published, the National Highway Traffic Safety Administration had not yet posted this recall to its website. There have been a total of five recalls for the 2018 Jeep Wrangler, including one for a steering shaft that could separate due to improper welding. One 2018 Jeep Wrangler owner in North Carolina posted a video to YouTube, seen above, showing track bar mounts that have completely sheared away from the vehicle's frame. These broken welds may cause severe steering degradation and "can cause a vehicle crash without prior warning," according to a dealer notice that was posted to the JL Wrangler Forum. That owner has said Jeep is replacing his Wrangler, but it's not clear if other vehicles are being replaced or repaired. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.