1996 Jeep Cherokee Se Sport Utility 2-door 4.0l - No Reserve on 2040-cars

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Jeep Grand Wagoneer, Deserthawk and plug-in models coming soon

BOLOCCO, Italy — Today at FCA's Italian proving ground, Mike Manley rolled out the roadmap for Jeep's next five years. Manley has been in charge of Jeep since 2009 and has helped boost sales to more than 1.5 million units globally thanks to the success of models like the Cherokee, Grand Cherokee and Wrangler and submodels like the Trailhawk and Trackhawk. Well, there's more on the way, including new sand-prepped Deserthawk models, the return of the Wagoneer and Grand Wagoneer nameplates, and electrified versions of every model by 2021. While the plan for these next five years is a little less firm than the last one, it does provide the American automaker with some flexibility and breathing room. If you'll remember, by 2018 we were already supposed to have a new version of the Grand Cherokee as well as the premium Grand Wagoneer. Both of those are still coming, just not as soon as Jeep had hoped. Additionally, by 2022 Jeep plans to roll out two new three-row SUVs, new versions of the Renegade and Cherokee as well as the long-awaited Scrambler pickup. All in, Jeep plans to launch two models per year by 2022. That includes eight plug-in hybrids for the North American market. We saw one of the first Wrangler PHEVs at today's presentation. There are also plans to have a Level 3 autonomous vehicle on the market by 2021. Jeep will double down on its heritage, arguably one of the biggest things the brand has going for it. Its rugged image has helped boost sales in a market already clamoring for utility vehicles. By the end of 2018, FCA expects 1 in every 17 utility vehicles sold worldwide to wear a Jeep badge. The ratio should be even better for 2019. Related Video:

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.

2018 Jeep Wrangler Gets Full-Time 4WD | Autoblog Minute

Next-generation Jeep Wranglers will get a Selec-Trac option. Selec-Trac allows you to leave the 4WD on all the time, without damaging it when pavement is dry. We expect the all new Wrangler at the 2017 LA Auto Show. Jeep Autoblog Minute Videos Original Video wrangler Off-Road Vehicles