1980 Cj7 Jeep on 2040-cars

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SUV lifts you up where you belong and leapfrogs traffic jams

So, you're at a dead stop, stuck in traffic, when it pulls up behind you. It appears to be a garden-variety Jeep Grand Cherokee. That is, until its undercarriage lifts the Jeep 9 feet into the air, and the whole rig straddles you and the cars ahead of you in a bid for open road. The car is called the Hum Rider, and no, you can't buy one at the Jeep store. It's a one-off publicity stunt intended to promote Verizon Telematic's Hum platform, which plugs into a car's OBD port and for $10 a month provides vehicle diagnostics, roadside assistance, location tracking, and speed and geo-fencing alerts. (Not sure if Hum tracks vertical leaps.) Verizon enlisted viral marketing agency Thinkmodo to promote the Hum, and this idea was head and shoulders above the rest. "We saw this one [and said], 'Wow, that is crazy,' said Jay Jaffin, Verizon's VP of marketing. "We loved the idea." Thinkmodo co-founder James Percelay told Mashable that they wanted to represent the upgrade Hum brings to cars. So the car goes up. Get it? Here's the star of this story: Hum Rider's designer, Scott Beverly, has done visual effects for Hollywood in The Dark Knight, Inception and Interstellar. He works for A2Zf, a Lancaster, Calif., design and engineering firm that keeps the world filled with Batmobiles, Red Bull Can Cars and beautifully designed VWs and Audis. A2Zf has also worked with NASA on X-planes and with Northrup on the B2 bomber, so compared to those projects, a car-straddling car is hardly a stretch. So what does it take to make a car do this? How about: Over 300 feet of hydraulic lines that operate everything - the lift mechanism, steering, braking and power to the drivetrain. A gas-powered Honda generator under the hood that powers hydraulic pumps pushing out 900 pounds of pressure. A lot of mechanical structure. Hum Rider weighs 8,500 pounds, almost double a standard Grand Cherokee. Heavy-duty truck tires to support all that weight. Four undercarriage cameras that allow the driver to see and clear what's beneath him. What did it cost? They're not saying. What would it be worth, the next time you're stuck in traffic? Priceless.

Marchionne: Midsize pickup still not in the cards; Ram 1500, Jeep Wrangler could use aluminum

During the Fiat-Chrysler briefings on Tuesday, Reid Bigland, head of Ram Trucks, outlined the new product plans for his brand, including confirmation that an all-new light-duty Ram 1500 will launch in 2017. From there, discussions spun off in two directions, with the main questions being: will Ram build a midsize pickup? And, following Ford's move to extensively use aluminum in its new 2015 F-150, will Chrysler be using this weight-saving material for the next round of its fullsize truck, as well?
"I think there is room for a Ram 1000," Fiat-Chrysler CEO Sergio Marchionne (pictured above) told members of the media, saying this is a conversation the automaker has been having internally for several years now. "We've tried this ... we've actually taken it to clinics," Marchionne stated, adding that the "response has been lukewarm."
"I have better use of aluminum in this house than a pickup truck." - Sergio Marchionne

Weekly Recap For 6.24.16 | Autoblog Minute

Leaked photos of the 2017 Porsche Panamera, and spy shots of the Jeep Wrangler and Ford Fiesta ST. Senior Producer Chris McGraw reports on this edition of Autoblog Minute. Ford Jeep Porsche Autoblog Minute Videos Original Video ford fiesta st fiesta st