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Jaguar is ready for the future, and its cars look the part thanks to Ian Callum

There are few living legends in the car business. Jaguar design director Ian Callum is one of them. The longtime stylist announced Tuesday he's stepping down after a decorated career that's seen the resurgence of Jaguar and its again superlative design. Callum, who turns 65 in July, has overseen Jaguar design for 20 years and shepherded it from an era of mediocrity and uncertainty to success with its current lineup of eye-catching products. The brand's 1990s and 2000s cars, led by the haggard X-Type, were too-often forgettable. But in the last decade, Callum has completely flipped the script, returning Jaguar to its sports-car roots with the F-Type while embracing the new period of electric vehicles and crossovers. "Yesterday I told my team I was leaving as Design Director for Jaguar after 20 years. I've done what I set out to do. Time for a new adventure. I pass the baton onto my good friend and great designer Julian Thomson...." Callum tweeted Tuesday. Thompson, a 19-year veteran of Jaguar takes the reins from Callum, who is staying on as a consultant. The move takes effect July 1. As Callum notes, it's not a retirement, though he didn't elaborate. "Given the strength of both our products and the design team I feel that now is the right time to move on, both personally and professionally, and explore other design projects," he said in a statement. The Scottish-born designer studied at the Royal College of Art and was steeped in the tradition of Jaguar and British cars. He had every reason to resist change. He didn't, instead evolving his dream job into an instrument of evolution, and today Jaguar has the most well-rounded portfolio in its history. With EVs like the I-Pace the brand has an elegant and efficient car capable of taking down Tesla, while the F-Pace and E-Pace crossovers are bringing Jaguar to a new kind of customer. "In my view, the World Car Design of the Year winning F-Type, F-Pace and I-Pace – true game changers – are perhaps his greatest achievements. I believe they will be future icons," Jaguar Land Rover chief executive Ralf Speth said in a statement. Through it all, Callum never lost focus on Jaguar's sense of purpose. Along with Aston Martin, McLaren and Rolls-Royce, Jaguar holds a place in Britain's car culture and broader identity. He recognized when Jaguar rolled out a sports car openly tapped as the successor to the E-type – and then called it the F-Type – it carried the weight of history on its aluminum chassis.

Jaguar could yet offer more hardcore F-Type R-S

Jaguar pulled a fast one on us all when it unexpectedly shoehorned all 550 horsepower of the 5.0-liter supercharged V8 from the XKR-S into the new F-Type Coupe to supersede the existing V8 S model with the F-Type R. But that's just the beginning, according to the latest intel coming from the UK.
According to Autocar, in speaking to Jaguar design director Ian Callum during the coupe's unveiling at the LA Auto Show, the British automaker could yet offer R-S and R-S GT versions of the F-Type. Just what mechanical changes those would bring when the F-Type R already packs the company's top engine remains to be seen, but given that the same engine also powers the flagship XJR performance saloon, we could envision Jaguar developing an even more powerful version for R-S versions of the little coupe and big sedan.
The GT version, meanwhile, would likely offer more extreme aero and a lighter form for the truly performance-obsessed. Considering that the new top-of-the-line F-Type is already pushing the hundred-grand mark, you can bet any R-S and R-S GT version would approach double the base F-Type's $65k sticker price.

Cat Scratch Fever: Jaguar's turnaround looks toward the US

It is ironic that a British car company, steeped in the European sports-car tradition and now owned by an Indian industrial conglomerate, will ambitiously be seeking to attract customers in the United States with, of all things, a truck. But there it is: Jaguar's beefy F-Pace crossover, the first SUV in the company's 80-year history, hit the ground last month at the Frankfurt motor show. The F-Pace – along with the new XE sedan designed to take on the BMW 3 Series and Audi A4 both in Europe and on these shores – is spearheading the brand's hoped-for turnaround on this side of the Pond. In the States, Jaguar is still a big player for Tata Motors of India, which bought Jaguar Land Rover from Ford for $2.3 billion after months of back-and-forth negotiations in 2008. It seemed like an incredibly brassy move at the time, when the economy worldwide was reeling and Britain's automotive industry was on its heels. And while the Jaguar brand name has a grand historical resonance, in the first nine months of 2015 it moved just over 11,000 cars in the US, down five percent for the same period the previous year. But if Porsche can capitalize on SUV sales, so can Jaguar. The tea leaves are promising come next spring, when both new premium luxury models arrive in the US. The F-Pace will have a starting price of about $43,000; the sedan range starts at a competitive $35,000. View 25 Photos Architecturally, both models are similar, with a modular aluminum chassis, and, for the F-Pace, a range of gasoline and diesel engines for Europe as well as rear- or all-wheel drive. For the American market, the model-year 2017 crossover will launch with a 380-horsepower gasoline V6 mated to an eight-speed transmission and all-wheel drive. Later in 2016, a 180-hp four-cylinder Ingenium diesel is expected to be added to the lineup. Both models are currently built in the UK, although if demand increases, Jaguar is likely to shift some production to Brazil, China, or Eastern Europe. I wanted a Jaguar that was designed as a crossover, not the other way round. For Jaguar design director Ian Callum, who showed up at the SUV's formal debut in Frankfurt, skepticism – did we mention that Jaguar was a sports-car company? – turned to enthusiasm as his team worked to develop some "drama" in the SUV's shape. "I wanted a Jaguar that was designed as a crossover, not the other way round," he said.