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Jaguar E-Type 60 Collection celebrates 1961 launch and The Decade of the Cat

The night before the 1961 Geneva Motor Show, Jaguar PR man Bob Berry drove "flat out" from the English automaker's home base in Coventry to the city on the lake. Berry needed to be at the Parc des Eaux Vives in time to debut the car he was driving, a Jaguar E-Type coupe in Opalescent Gunmetal Grey with the number plate 9600 HP. Legend says he arrived at the Parc only minutes ahead of the appointed time for test drives. That morning hinted, and the decade of the 1960s would prove, that Berry also arrived driving a legend. The invited guests did so much clucking over the hardtop that Jaguar boss Sir William Lyons told famed company engineer Norman Dewis to "drop everything" and dispatch another cat to Geneva that very night. Dewis drove the roughly 700 miles in 11 hours to get a British Racing Green E-Type roadster with the number plate 77 RW to the show the following morning. To celebrate those two totems to Englishness and success, Jaguar Classic will build the E-Type 60 Collection — 12 cars sold only as six sets of two, with one coupe and one roadster in each set. All cars will be powered by rebuilt 3.8-liter straight-sixes with 265 horsepower and 260 pound-feet of torque. That motor took the show cars from zero to 60 miles per hour in 6.9 seconds, on to a top speed of 150 mph. The coupes will be painted Flat Out Grey, the roadsters in Drop Everything Green, unique colors reserved for the collection. The dozen cars will also get special design details penned by Jaguar design director Julian Thompson. Jaguar Classic already has the 12 E-Type Series 1 donor cars in its possession, and plans to begin restorations in March 2021. Jaguar hasn't mentioned pricing, and likely won't unless you intend to purchase. Seeing as a Jaguar Classic E-Type Reborn was priced at $355,000 three years ago, multiply that by two and add a touch for inflation and exclusivity for an approximate base price. If you're still interested, the E-Type 60 Collection is available to order now, so contact Jaguar Classic. 

Jaguar to create Panthera electric vehicle platform in-house

Jaguar Land Rover CEO Thierry Bollore isn't trying to make Jaguar's turnaround, called "Reimagine," easy nor inexpensive. What it appears he's most interested in doing is making sure the turnaround creates a range of Jaguar electric vehicles that exude the historic Jaguar-ness the brand still gets credit for but hasn't been known for in a while. He had told Autocar last year that future products must be "really modern luxury cars that are the copy of nothing in style or design, the top of technology and refinement, but not looking backwards." Since then, the brand had cast around for an existing electric platform created by another automaker or a supplier that it could adopt for Jaguar use, but nothing met the standard. Instead, Autocar now reports the English carmaker will create its own EV platform in-house. Company CFO Adrian Mardell said in an investor call the platform is called "Panthera," which is the scientific name for the genus of large cats that include jaguars, leopards, lions, and tigers. Bollore said, "Concerning the new Jaguar, we're making unique proportion a priority. That's the reason why at the moment we do it by ourselves." Some have fastened on the phrase "at the moment" to suggest the Panthera plan could be temporary. And while that's possible — there have been a lot of temporary plans all over the industry for the past few years — Jaguar is expected to release the first EV in its new lineup in 2025, so the plan couldn't be temporary for long. Slightly under four years from now would be just enough time to create a new mechanical architecture on a new technical foundation to serve a new vehicle. Emphasis on "just." The Panthera platform makes sense, if Jaguar can pull it off. Bollore wants the coming Jaguars to be considered alongside Bentley and Aston Martin, so he'll need those unique proportions along with brilliant design to draw buyers that haven't considered the brand in ages, if ever. The makeup of the revamped model line remains murky. On the sedan side, it's thought the XE and XF might become a single midsize four-door. The return of a true flagship sedan isn't clear, but it seems a good possibility considering the intended competition and as a differentiator with sister brand Land Rover. As to crossovers, the E-Pace and F-Pace might make the transition to battery power, and a new J-Pace flagship crossover looking unlikely in order to, again, maintain space from Land Rover.

Jaguar hints at what might become of XK after F-Type's arrival

Jaguar may move the company's XK further upmarket following the introduction of its forthcoming F-Type. The newcomer to the range easily shoulders the burden of carrying the Jaguar sportscar mantle, freeing up the XK to evolve in another direction. While speaking with Autocar, Jaguar Design Director Ian Callum said there's an opportunity to grow the grand tourer both in size and luxury.
Whether that means the vehicle will retain its two-plus-two seating configuration or swell to offer buyers even more space remains to be seen. Either way, the future will likely see the XK soften its claws moving forward. And that's no bad thing. Jaguar has a long history of building luxurious grand tourers more content to soak up miles of highway than bounce from apex to apex.
What else is in store for the brand? Callum seems to have kept his cards close to his chest, refusing to acknowledge ongoing rumors of a Jaguar crossover beyond saying the brand "had to take notice" of the popularity of the luxury SUV market.