1958 Jaguar Xk150 Dhc on 2040-cars

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Jaguar lets first outsiders drive new F-Type

What do you do when you're an automaker with an all-new and brand-defining sports car, one of them with a supercharged V8 cranking out 495 horsepower? You let proven race drivers test them out on track and on the road.
And what do you do if you're Jaguar and you're in that situation? Why, naturally, you make a video of it. That's how we get footage of racers Martin Brundle, Justin Bell and Christian Danner being choppered into the UK's Snetterton track to test the V6-equipped Jaguar F-Type S prototype. Then when they're finished with kerb-lined apexes, they take the V8 S prototype out onto the roads to run it through hedge-lined apexes.
According to one of them, "very fast, very nimble, great engine" is what will soon be headed our way. Check it out in the video below.

1965 Jaguar Series 1 E-Type Roadster shows what Classic Works can do

You might have heard that England's Queen Elizabeth recently celebrated 70 years with a four-day Jubilee throughout London. You might also have heard about the Platinum Jubilee Pageant that stretched nearly two miles long, featuring thousands of performers and a whole lot of cars. More than a dozen of the vehicular contingent came from Jaguar alone; the brand has a long history with the royal family, Jaguar Land Rover being one of four automakers possessing a Royal Warrant to provide motorcars to the queen. And Jaguar wanted to highlight this participant among its phalanx, a 1965 Series 1 E-Type Roadster restored by Jaguar Classic Works.  It doesn't have any connection to the queen, but billed as a showcase of "the full capabilities of Jaguar Classic and ability to comprehensively update E-types," it could be taken as a small indicator of how much more the automaker could do for monarchs. A private customer went to Jaguar Classic Works with a request for an E-Type built the year he was born, the final product to be "relied upon for daily driving and be comfortable on Grand Tours while remaining authentic to the original."  First, fixers fanned out, locating an example built two days after the new owner was born. Its pathetic condition posed no problem for the restorers in Coventry, who didn't leave anything alone during the 12-month build. Going by the before picture, technicians started by swapping the original left-hand drive for right-hand drive. They bored the original 4.2-liter engine to 4.7 liters and undisclosed power, "optimised for road driving." The mill's output is sent through a sport manifold and exhaust and a custom five-speed manual transmission. The gearbox is an in-house Classic Works production originally created for the E-Type 60 Edition that delivers "a smoother, quieter and more refined driving experience." Wider wheels and tires, and more powerful brakes, are bolted to an upgraded suspension.  The cabin and sheetmetal received attention worthy of the mechanicals. The exterior is drenched in a custom blue based on the Union Jack that took months to perfect; in-the-metal pictures at Coventry Live show just how lustrous the paintwork is. The red interior recalls the red of British pillar boxes, their term for mailboxes.

Jaguar demanding customer data from reluctant dealers

Nearly every major business is collecting consumer data these days, and keeping that data secure has come to the forefront of many customer's minds. Jaguar Land Rover North America's decision to begin requesting more customer info from its dealer network appears unfortunately timed, however. If it had come a few years ago, it might have been ignored, but in today's climate of heightened awareness, a few dealers are pushing back. To put the showrooms in an even tougher position, JLR NA is threatening to deny quarterly incentives if they do not turn over the customer data, according to Automotive News.
JLR NA instated the nationwide plan, which it calls Single View CRM, on February 7, but according to Stuart Schorr, Jaguar Land Rover North America Vice President of Communications, the automaker has been negotiating with its dealers to institute the new program for over a year. Schorr tells Autoblog that no financial information is being shared, noting that such data is limited to customer details, including things like what vehicles they own and whether they have any pending service. The initiative is meant to "improve customers' and owners' engagement with the brand," he said. Also, the company is not accessing dealer data itself; instead showrooms are asked to enter the info into JLR's database.