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Jaguar woos Tesla owners with $3,000 I-Pace EV discount

In a bid to kick start sales of its I-Pace luxury electric vehicle, Jaguar has set its sights at an unlikely target: current Tesla owners. The automaker confirmed to Engadget that it's offering a select group of Tesla owners $3,000 off the price of its I-Pace EV. The offer is also available to anyone who lives in a Tesla-owning household. Those consumers can combine the company's "Tesla Conquest" incentive with a $5,000 dealer discount and $7,000 allowance credit to get $15,000 off the I-Pace. With all three discounts, the base model costs $54,500, instead of $69,500. To top it all off, you don't have to trade in your Tesla to take advantage of the promotion. Instead, all Jaguar is asking for is proof of ownership and or registration. The offer is available until September 30th, 2019. Additionally, you can't combine the zero percent financing option Jaguar has offered since the start of the year with the current Tesla credit. It's no surprise to see Jaguar offer a major discount on the I-Pace, though whether it makes sense for the company to target Tesla owners is a different question altogether. Despite excellent reviews, including one from Engadget's own Roberto Baldwin, the company has struggled to sell its first EV. According to InsideEVs, this past July the automaker sold approximately 217 I-Pace vehicles in the U.S. In other words, it's hard to sell a $70,000 EV in a world where a $36,600 Model 3 exists. And yet Jaguar shows no signs of giving up. In July, the automaker confirmed that its I-Pace team is building an electric version of its flagship XJ sedan. This story originally appeared on Engadget. Featured Gallery 2019 Jaguar I-Pace View 74 Photos Green Jaguar Tesla Car Buying Crossover Electric

Jaguar announces continuation run of 1953 C-Type race cars

Jaguar is adding the 1953 C-Type race car to its Jaguar Classic "Continuation" line of historic cars. These factory-built cars are crafted to the same specifications as their inspirations, making them some of the most accurate replicas of any classics available to the public.  For the C-Type, Jaguar turned to the 1953 Le Mans-winning works car, which was powered by a 3.4-liter, 220-horsepower straight-six sporting three Weber carbs. Unlike the road cars, the racers wore disc brakes at all four corners, which is good news for anybody who is purchasing one of these to drive.  "Driven by some of the most-admired racing drivers in history, the C-Type laid the foundations for Jaguar’s success in endurance racing and is synonymous with design and engineering innovation," said Dan Pink, director of Jaguar Classic. "Seventy years on, Jaguar Classic is proud to be able to utilize the latest innovations in manufacturing technology – alongside traditional skills and unrivaled expertise – to reintroduce this legendary car for a new generation of enthusiasts to enjoy." While a new generation of enthusiasts may get the opportunity to drool over a factory-fresh C-Type for the first time, these continuation cars won't exactly be flying off the assembly lines. In fact, the production pace won't come anywhere close to that of the original. Jaguar plans to build just eight examples to be delivered prior to a motorsports-themed celebration event for those lucky customers. (Just 53 were built in the original 1950s production run, of which 43 were sold to private owners.) If they're so inclined, owners of the new C-Types will be able to race their cars in sanctioned vintage series. FIA-approved harness mounts can even be included from the factory. Despite that nod to convention, Jaguar's key motivation with the C-Type revival is staying true to the originals. "Building on the experience gained with previous Jaguar Classic Continuation programs for Lightweight E-Type, XKSS and D-Type, Jaguar Classic engineers consulted the Jaguar archives and cross-referenced scan data taken from an original C-Type in conjunction with the latest computer aided design (CAD) technology, to create the most authentic new C-Type possible," Jaguar said in its announcement. Jaguar is even throwing a bone to those of us who will only be able to admire these beauties from afar. As of Wednesday, a configurator tool for the new C-Type Continuation is available on Jaguar's website.

Jaguar Land Rover partners with Nvidia for vehicle electronics and software

DETROIT — Luxury automaker Jaguar Land Rover and Silicon Valley artificial intelligence company Nvidia said Wednesday they will collaborate to develop the computer brains and nervous systems for Jaguars and Land Rovers launching in 2025 and beyond. The companies did not disclose financial terms of their multiyear agreement. The collaboration is a high-profile win for Nvidia Corp's effort to expand its reach in the auto industry, building on its base in gaming, artificial intelligence and high-powered chips and software used in servers. For Jaguar Land Rover Automotive, the partnership with Nvidia gives it a well-funded ally as it tries to catch up with Tesla and other luxury vehicle rivals in a digital technology arms race. "We can now accelerate our in-vehicle software," Francois Dossa, JLR's executive director for strategy, said during a conference call. Working with Nvidia engineers, Jaguar Land Rover plans to develop vehicles that can drive themselves under certain conditions, park autonomously and provide more information and software-powered features to drivers, the companies said. The new Jaguars will be upgradable — as Tesla vehicles are today. The automaker said it will use Nvidia technology to power simulations used to train autonomous vehicles. Jaguar Land Rover has a previous deal with Alphabet Inc's Waymo unit to deploy autonomous driving technology. Dossa said the Waymo collaboration was limited to the Jaguar I-PACE electric SUV. The Nvidia alliance covers all Jaguar and Land Rover models to be launched from 2025. Nvidia technology will act as the brains and the nervous system of Jaguar Land Rover vehicles starting in 2025, said Nvidia's vice president of automotive, Danny Shapiro. Nvidia last month announced deals with several Chinese electric vehicle brands. The company has said it has $8 billion in automotive business booked over the next six years. Shapiro said the company will update the figure during an investor day scheduled for March 22. Jaguar Land Rover, a subsidiary of India's Tata Motors Ltd has been struggling with rising costs and semiconductor shortages. Jaguar Land Rover reported a narrow pretax profit for the quarter ended Dec. 31, but Tata Motors reported a larger quarterly loss than expected. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Jaguar Land Rover Technology Autonomous Vehicles nvidia