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2024 Jaguar F-Pace makes more style standard equipment

Jaguar has overhauled its F-Pace offer for global markets, moving the rest of the world to the 2024 model year before the end of 2022. For countries that get the F-Pace P400e PHEV, the good news is the lithium-ion battery's been given an extra cell module to increase capacity to 19.2 kWh. That takes pure electric range from 33 miles to 40 miles on the WLTP cycle. Jaguar says this trim accounts for more than 10% of F-Pace sales globally, a healthy tally considering North America accounts for perhaps a third of global sales and Jaguar doesn't offer its flagship PHEV here yet. In countries that favor electrified vehicles like the Netherlands, Jaguar says uptake can reach 98%. The rest of the F-Pace range has been reworked so that every model gets the R-Dynamic trim package, eliminating the base F-Pace and F-Pace S. In full-featured markets, the trim step from bottom to top goes, R-Dynamic S on 19-inch wheels, R-Dynamic SE on 20-inch wheels, R-Dynamic HSE on 21-inch wheels, 400 SPORT and SVR both on 22-inch wheels, plus a choice of six engines. If this change is applied to our market, we'll be left with the F-Pace R-Dynamic S and F-Pace SVR, and two engines. New standard equipment means better spec for some versions, a TFT digital gauge cluster and the Pivi Pro infotainment system part of the purchase price. The infotainment comes with wireless Android Auto and Apple CarPlay, what3words navigation and Alexa integration. The R-Dynamic SE comes with wireless charging, the R-Dynamic HSE now comes with an Ebony Suedecloth headliner standard. If opting for the Black Pack on models that don't come with it, more external bits are drenched in the dark gloss: grille and grille surround, side mirror caps, fender vents, window surrounds, rear valance and rear badges. Detail changes include wheel center caps going monochrome black and silver instead of red and silver, and the R-Dynamic badge going monochrome black and gray instead of red and green. The 2024 F-Pace can be ordered now outside of North America. Jaguar should let us know soon what goodness we'll be getting. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2022 Jaguar F-Pace SVR Design Walk-Around | Autoblog Short Cuts

Evil Brits star in Jaguar's first-ever Super Bowl commercial

Chrysler's Imported from Detroit commercial from Super Bowl XLV is one of the most powerful car commercials in recent memory, and Jaguar is taking a similar approach - albeit with a more villainous spin - for its first-ever Super Bowl spot titled Rendezvous. While Chrysler and Eminem focused on hometown cheerleading, Jaguar is using its $8 million (the going rate for a 60-second commercial in this year's game) to play up the Hollywood tradition of typecasting a Brit as the bad guy.
In the spot highlighting the all-new F-Type Coupe, Jaguar looked to director Tom Hooper (the man behind movies like The King's Speech and 2012's Les Misérables), who filmed on location in London with British bad guy actors Mark Strong, Ben Kingsley and Tom Hiddleston. As the commercial implies, Brits make perfect bad guys with their style, sound and power, which are all traits evident in the F-Type.
The commercial will air in the fourth quarter of this Sunday's game, but you can watch it now in the video posted below. Jaguar has also included a press release as well as a second behind-the-scenes video showing how the ad was made.

Jaguar Land Rover gets to work on new university R&D center

Jaguar Land Rover has a raft of new products in the pipeline, from the new Defender to the next-generation XF sedan. But new product isn't the only thing the British automaker is investing in: it's also opening new facilities around the world, including what it's calling the National Automotive Innovation Centre back home in the UK. Based at the University of Warwick, the new $220-million R&D center is the result of a joint effort between JLR, its parent company Tata, the manufacturing arm of the university and the British government. The facility will bring together professionals from the automaker as well as its suppliers with academics to encourage, as the name suggests, innovation in the automotive sector. Its 355,000 square feet are earmarked to become the hub for Jaguar Land Rover's advanced research activities, including "workshops, laboratories, virtual engineering suites and advanced powertrain facilities, equipped to enable a full range of design, visualisation and prototyping activities." The cornerstore was just laid in a ceremony this week, but the facility isn't due to open until the Spring of 2017 when it will encompass some 1,000 employees, including 600 relocated by JLR to the new location from other sites in the UK. Related Video: Construction Begins On New UK Automotive Innovation Centre For Jaguar Land Rover - GBP150 million National Automotive Innovation Centre (NAIC) will open in Spring 2017, providing a state-of-the-art technology hub for Jaguar Land Rover's advanced research team and collaborative partners from the supply chain and academia - To keep the UK and Jaguar Land Rover at the forefront of global innovation, the team will develop the vehicles and personal mobility solutions of the future - The NAIC will focus on inspiring the next generation of engineers - from schoolchildren to undergraduates.