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Watch Jaguar build its XJR Rapid Response Vehicle for Bloodhound SSC

Last month, Jaguar revealed an F-Type specially equipped to serve as a Rapid Response Vehicle for the Bloodhound SSC. Now it's rolled out a pair of XJRs kitted out for the same purpose. Set to debut when test pilot Andy Green drives one up the hill at Goodwood later this month, the Jaguar XJR Rapid Response Vehicle has been equipped by Jaguar Land Rover's Special Vehicle Operations division. As you can see, it's got a special livery of blue and orange to mimic the rocket- and jet-powered streamliner's own color scheme, and has been stripped out and fitted with a roll cage and specially crafted tools for the land speed record attempt. Of course, the 5.0-liter supercharged V8 carries over with its 550 horsepower to propel it to 60 in 4.4 seconds and on to a top speed of 174 miles per hour. Alongside the F-Type – which recently undertook a parachute deployment test – the pair of XJR Rapid Response Vehicles will be on hand in South Africa when the Bloodhound attempts to break the land speed record as well as the sound barrier on dry land. Check out the build process in the video. Jaguar Rapid Response Vehicles for Bloodhound SSC to Star at Goodwood Festival of Speed - Bespoke Jaguar XJR Rapid Response Vehicle (RRV) for Bloodhound SSC to make dynamic world debut at Goodwood Festival of Speed - Current world land speed record holder Andy Green to drive the 16MY XJR RRV up the Goodwood hill on Saturday 27 June 2015 - Bloodhound's RRV Fleet now includes two XJRs and an F-TYPE custom-built by Jaguar Land Rover's Special Operations team - Jaguar's history in supporting world land speed records dates back to 1983 with an XJ12 for Richard Noble's record attempt in Thrust 2 Jaguar is to further showcase its commitment as Technical and Innovation Partner to the Bloodhound Project with the world debut of its custom-built XJR Rapid Response Vehicle (RRV) at Goodwood Festival of Speed, alongside the recently unveiled F-TYPE R AWD RRV. One of two XJRs being provided for the record attempts will be on show at the festival and will also take part in the First Glance hill run on Saturday 27 June 2015 with current world land speed record holder and Bloodhound SSC driver Andy Green at the wheel. The two new additions to Bloodhound's fleet are the latest creation of Jaguar Land Rover's Special Vehicle Operations (SVO) division and are wrapped in a bespoke livery created by Jaguar Design incorporating the Bloodhound SSC colours.

Jaguar Land Rover exploring 3D HUD and infotainment projections

With its most recent technology research, Jaguar Land Rover (JLR) is exploring the use of 3D projections for a world before and/or after autonomous vehicles come to fruition. In collaboration with the United Kingdom's University of Cambridge, JLR has developed concepts for a 3D head-up display that shows information on the road ahead and a system that projects personalized 3D infotainment for vehicle passengers.  As of right now, hundreds of production vehicles are equipped with two-dimensional head-up displays, some color, others black and white. Using various techniques and different technologies, manufacturers display information in a flat image in front of a driver. Some might find it distracting or unhelpful to have this in the driver's line of sight, and JLR might have found a solution. Rather than wedge the information in between the person and the view ahead, a 3D system that uses augmented reality could display the info onto the road in front of the driver. JLR thinks the system could project navigation directions, safety alerts such as lane departure, hazard detection or other bits typically found in a car's infotainment or instrument cluster. Some might find this to be even more distracting that 2D head-up displays, but to each his or her own. While the 3D head-up display is something that could be used right now, if it were released and passed legal, part two of JLR's 3D technology research is imagined for a life where truly autonomous vehicles are skating across the country. Using head- and eye-tracking technology, the system could lock into the position of numerous people in a vehicle and give each of them a personalized 3D projection "screen." This could be used to track a trip, look up points of interest, or even watch movies. JLR points out this could be used during ride-sharing without bothering others in the vehicle. The work with the Center for Advanced Photonics and Electronics at Cambridge is still in development for now, but it's only a matter of time before 3D tech makes it into cars in some degree.

550-hp Jaguar F-Pace SVR revealed ahead of New York Auto Show

"I love this car." So said Jaguar designer Ian Callum, quite genuinely, as the Jaguar F-Pace SVR drove onto the stage at the company's new headquarters in Mahwah, N.J. Despite accepting and even embracing Jaguar's decision to produce SUVs, it's quite obvious (because he says so repeatedly) that Callum is still a guy with a lust for high-powered sports cars. The F-Pace SVR melds these two elements to create something he gleefully describes as "ridiculous." Boasting Jaguar Land Rover's now-familiar supercharged 5.0-liter V8, the SVR produces 550 horsepower and 502 pound-feet of torque. Jag estimates it'll hit 60 mph in 4.1 seconds and a top speed of 176 mph, which will make it one of the quickest and fastest SUVs on the road when it arrives in dealerships this summer. View 15 Photos It's not just the big engine, however. Upgraded mechanical improvements and enhancements include stiffer springs, wider and lighter forged alloy wheels (21- or 22 inches), bigger brakes (15.5-inch front, 15.6-inch rear), an electronic active rear differential, a variable active exhaust that's 14.5 pounds lighter than the standard one, and specially tuned software for the adaptive suspension, electric steering, eight-speed automatic, all-wheel drive and Dynamic Driving Mode. Callum's team also massaged the aerodynamics with larger air intakes, rear bumper side strakes, and fender vents that lower pressure in the wheel arches to reduce lift and increase cooling. A unique hood features vents designed to, well, vent hot air from the engine compartment. There are also wheel arch extensions and lower body moldings to create a more muscular appearance, while the rear sees fat quad tailpipes that one would assume should bark and burp like any good Jaguar SVR. Inside, there are thinner, light-weight sport seats done up in snazzy quilted leather. The rear seat also gets sportier seats with a similar fixed headrest design as those up front. The pistol-like sport gear selector shifter, as used in the Jaguar F-Type, replaces the standard rotary shifter design. It still takes up way too much room on the center console. Pricing starts at $80,985. One would assume Mr. Callum will gets his for less than that. Related Video: