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Jaguar confirms 575-hp F-Type Project 7 for Goodwood debut

Two days ago, Jaguar announced it had something special in store for the Goodwood Festival of Speed this weekend. Then yesterday images of that special creation, the F-Type Project 7, leaked out. And now, as promised, Coventry has released the full details on the ultimate F-Type to date. And its even better than we expected.
The production version of the concept revealed last year, the F-Type Project 7 celebrates the 60th anniversary of the D-Type by borrowing some of that legendary roadster's design cues, right down to the rear fin and British Racing Green livery with white racing stripes.
Of course the Project 7 is more than just a retro appearance package. The bespoke speedster packs a version of Jaguar's prolific 5.0-liter supercharged V8 with 575 horsepower - 25 more than the F-Type R Coupe - to make it the Leaping Cat marque's most powerful production car to date. Mated to Coventry's familiar eight-speed automatic transmission, that's said to be enough to propel the Project 7 to 60 in 3.8 seconds en route to an electronically limited top speed of 186 miles per hour. Keeping all that power and pace in check and on the road are such features as carbon ceramic brakes, a full complement of carbon-fiber aero components, electronic differential and brake-based torque vectoring system.

Jaguar F-Type pitted against Porsche 911 Cabriolet by Tiff Needell

You knew it wouldn't take long and it looks like EVO is first onto YouTube with a battle between the 2014 Jaguar F-Type and the 2013 Porsche 911. Tiff Needell spends a few laps warming up the tires (read: drifting like mad) in each droptop before getting in a timed run to see who's champion and who's second best.
Before the bell rings, its the Porsche that's got everything to lose, the 50-year-old era-defining sportscar getting on with a 3.4-liter flat-six, 350 horsepower, a seven-speed manual and a 3,197-pound curb weight. Other sportscars, like the F-Type, continue to eye the 911 like a flag atop Everest that they plan to first touch, and then rip from its socket. The mid-trim Jaguar rolls into the contest with a 3.0-liter supercharged V6 with 380 hp, an eight-speed automatic with paddle shifters and a curb weight of 3,521 pounds.
The video below shows you what happens when you let all those numbers fight it out on the same stretch of curvy track. Check it out.

Jaguar takes bite out of Mercedes' Magic Body Control chicken ad

We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own take on the Magic Body Control spot, and um, there's a big cat involved.
You'll really want to take a look at this video, which is just another sign that in terms of clever ads, Jaguar is doing quite well. We aren't sure if "Jaguar vs. Chicken" will make it onto TV any time soon, but it's still fun to see the British brand take the mickey out of Mercedes - it's rare to see automakers go after each other so bluntly in their marketing efforts. Scroll down to watch the video (we've also included a bonus video, Jag's recent "Cat In A Box" spot).